[{"data":1,"prerenderedAt":145},["ShallowReactive",2],{"$fqYyTVsuI_PJdTDiBohUiIeAURhzuLCkuiJp9THOBGDQ":3,"$f3mdvXkNEeI5xDgSM1N8Vt2rLAkxSeX2yrJbSBoKMsTU":29},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":12,"applicantCountries":13,"applicantStates":14,"remote":15,"employmentType":16,"department":18,"content_html":19,"content_text":20,"years":21,"createdAt":22,"updatedAtISO":23,"postedAtISO":24,"validThroughISO":25,"active":26,"hasSalary":15,"salaryMin":21,"salaryMax":21,"currency":27,"isPaid":15,"schema":28},"a293202cb5f96be594201f1a120e5c251a3b8d36c9bd8e0ddb1b16f8686e17f4","7979e63a334720539ffe2571a67482f1d584c649fb47b0a005ea75e2d9faf5b4","apac-gtm-director-at-blue-bottle-coffee-38e8c0e19e","APAC GTM Director","Blue Bottle Coffee","https://cdn.jobboardwise.com/logo/lever.co","Food and Beverage Services","Shanghai",[],[],false,[17],"Full-time","Other","\u003Ch2>APAC GTM Director\u003C/h2>\n\u003Cp>At Blue Bottle, we believe great coffee is about more than the cup. It is about craft, hospitality, thoughtful design, and creating meaningful experiences for our guests.\u003C/p>\n\u003Cp>We are looking for an \u003Cstrong>APAC GTM Director\u003C/strong> to lead how Blue Bottle brings products, stories, and experiences to market across Asia Pacific.\u003C/p>\n\u003Cp>This role will shape and execute our regional go-to-market strategy, with an initial focus on key markets including China, Japan, and Korea. You will work across product, brand, operations, e-commerce, supply chain, and local market teams to ensure that every launch is not only well executed, but also feels unmistakably Blue Bottle.\u003C/p>\n\u003Ch3>What You’ll Do\u003C/h3>\n\u003Cul>\n\u003Cli>\u003Cstrong>Shape the APAC go-to-market strategy\u003C/strong>\u003Cbr>Build and lead the regional GTM roadmap in line with Blue Bottle’s brand and business priorities, translating growth ambitions into clear market plans, launch calendars, and commercial priorities.\u003C/li>\n\u003Cli>\u003Cstrong>Lead new product commercialization\u003C/strong>\u003Cbr>Own the end-to-end GTM strategy for new and limited-time products across APAC, from market positioning and launch planning to channel activation, execution, and post-launch review.\u003C/li>\n\u003Cli>\u003Cstrong>Create integrated market activation\u003C/strong>\u003Cbr>Develop thoughtful, locally relevant launch and marketing plans across online and offline channels, balancing regional consistency with market-specific consumer needs.\u003C/li>\n\u003Cli>\u003Cstrong>Connect strategy with execution\u003C/strong>\u003Cbr>Partner closely with Product, R&D, Operations, Supply Chain, E-commerce, Brand, and local market teams to bring ideas to life in a way that is commercially effective and operationally executable.\u003C/li>\n\u003Cli>\u003Cstrong>Drive performance through insight\u003C/strong>\u003Cbr>Build a clear regional performance framework across launches, campaigns, and markets. Use consumer, sales, and execution data to continuously refine strategy and improve impact.\u003C/li>\n\u003Cli>\u003Cstrong>Stay close to consumers and culture\u003C/strong>\u003Cbr>Track evolving trends across coffee, hospitality, premium food and beverage, lifestyle, and consumer culture, and translate those insights into opportunities for Blue Bottle.\u003C/li>\n\u003C/ul>\n\u003Ch3>What We’re Looking For\u003C/h3>\n\u003Cul>\n\u003Cli>8–12 years of experience across go-to-market, brand marketing, commercial strategy, or market leadership within premium consumer-facing industries such as food & beverage, hospitality, lifestyle, beauty, fashion, or luxury.\u003C/li>\n\u003Cli>3+ years of experience leading market strategy and teams across Greater China and/or the broader APAC region.\u003C/li>\n\u003Cli>Strong experience in new product launches, integrated marketing, channel activation, and commercial growth.\u003C/li>\n\u003Cli>A strong balance of strategic thinking and hands-on execution.\u003C/li>\n\u003Cli>Commercial and analytical mindset, with the ability to connect brand building to business results.\u003C/li>\n\u003Cli>Strong cross-functional leadership skills and the ability to influence across regional and global teams.\u003C/li>\n\u003Cli>Fluent written and spoken English and Chinese.\u003C/li>\n\u003C/ul>\n\u003Ch3>Nice to Have\u003C/h3>\n\u003Cul>\n\u003Cli>Experience in premium food & beverage, specialty coffee, hospitality, or high-end consumer brands.\u003C/li>\n\u003Cli>Experience building or scaling GTM models across multiple APAC markets.\u003C/li>\n\u003Cli>A strong understanding of premium consumer experience, brand storytelling, and local market activation.\u003C/li>\n\u003C/ul>","APAC GTM Director At Blue Bottle, we believe great coffee is about more than the cup. It is about craft, hospitality, thoughtful design, and creating meaningful experiences for our guests. We are looking for an APAC GTM Director to lead how Blue Bottle brings products, stories, and experiences to market across Asia Pacific. This role will shape and execute our regional go-to-market strategy, with an initial focus on key markets including China, Japan, and Korea. You will work across product, brand, operations, e-commerce, supply chain, and local market teams to ensure that every launch is not only well executed, but also feels unmistakably Blue Bottle. What You’ll Do Shape the APAC go-to-market strategy Build and lead the regional GTM roadmap in line with Blue Bottle’s brand and business priorities, translating growth ambitions into clear market plans, launch calendars, and commercial priorities. Lead new product commercialization Own the end-to-end GTM strategy for new and limited-time products across APAC, from market positioning and launch planning to channel activation, execution, and post-launch review. Create integrated market activation Develop thoughtful, locally relevant launch and marketing plans across online and offline channels, balancing regional consistency with market-specific consumer needs. Connect strategy with execution Partner closely with Product, R&D, Operations, Supply Chain, E-commerce, Brand, and local market teams to bring ideas to life in a way that is commercially effective and operationally executable. Drive performance through insight Build a clear regional performance framework across launches, campaigns, and markets. Use consumer, sales, and execution data to continuously refine strategy and improve impact. Stay close to consumers and culture Track evolving trends across coffee, hospitality, premium food and beverage, lifestyle, and consumer culture, and translate those insights into opportunities for Blue Bottle. What We’re Looking For 8–12 years of experience across go-to-market, brand marketing, commercial strategy, or market leadership within premium consumer-facing industries such as food & beverage, hospitality, lifestyle, beauty, fashion, or luxury. 3+ years of experience leading market strategy and teams across Greater China and/or the broader APAC region. Strong experience in new product launches, integrated marketing, channel activation, and commercial growth. A strong balance of strategic thinking and hands-on execution. Commercial and analytical mindset, with the ability to connect brand building to business results. Strong cross-functional leadership skills and the ability to influence across regional and global teams. Fluent written and spoken English and Chinese. Nice to Have Experience in premium food & beverage, specialty coffee, hospitality, or high-end consumer brands. Experience building or scaling GTM models across multiple APAC markets. A strong understanding of premium consumer experience, brand storytelling, and local market activation.",0,1791278959000,"2026-10-06 11:33:52","2026-10-06T06:20:17.576Z","",true,"USD",{"jsonldValid":15,"jsonld":25},{"jobs":30},[31,48,69,90,111,130],{"id":32,"applyToken":33,"slug":34,"title":35,"companyname":9,"companylogo":10,"companyIndustry":11,"city":36,"country":37,"applicantCountries":38,"applicantStates":39,"remote":15,"employmentType":40,"department":18,"content_html":41,"content_text":42,"years":21,"createdAt":43,"updatedAtISO":44,"postedAtISO":45,"validThroughISO":25,"active":26,"hasSalary":15,"salaryMin":21,"salaryMax":21,"currency":46,"isPaid":15,"schema":47},"13c4e4e9706fae6a2d7af496cabfa834de45f35efc56ac50623459a525a5825d","2d308699760062863e781dcd239db530cddff98d5c5199176d4be73416c9ebbc","gtm-go-to-market-manager-korea-at-blue-bottle-coffee-5bf1d01d6e","GTM(Go-To-Market) Manager - Korea","Korea","South Korea",[],[],[17],"\u003Cp>The Go-To-Market(GTM) Manager leads the end-to-end planning and execution of product launches, seasonal campaigns, and brand collaborations in Korea. Working across brand, product, and commercial priorities, you will translate business goals and guest insights into integrated GTM plans across cafe, digital, social, PR, and retail touchpoints. This role combines brand judgment, creative storytelling, and data-driven decision-making to grow key categories while protecting Blue Bottle’s intentional brand voice and guest experience. \u003C/p>\n\u003Cp>This position is based in Seoul and reports to the Brand Director, Korea.\u003C/p>\u003Cbr>\u003Ch2>You will\u003C/h2>\n\n\u003Cli>\n\u003Cp>GTM Strategy & Launch: Lead the end-to-end go-to-market process for new products and campaigns, from consumer and market insights and positioning through launch planning, channel activation, execution, and post-launch review.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Category Growth: Translate annual and quarterly business priorities into actionable plans across key categories, using sales, guest, and market insights to identify growth opportunities and drive performance against agreed GMV and profitability targets.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Integrated Marketing & Social: Build integrated plans for seasonal programs, product launches, and brand collaborations across cafe, digital, social, PR, and retail touchpoints; shape the social content roadmap around key brand and commercial moments.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Creator & Partnerships: Develop creator and brand partnerships that build cultural relevance, strengthen storytelling, and drive meaningful guest engagement.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Performance & Cross-functional Execution: Manage marketing budgets, evaluate campaign and product performance using sales, guest, and marketing data, turn learnings into actions, and align Product/R&D, Supply Chain, Operations, and Brand teams to deliver on time and at a high standard\u003C/p>\n\u003C/li>\n\n\u003Cbr>\u003Ch2>You are\u003C/h2>\n\n\u003Cli>\n\u003Cp>A proactive self-starter who turns ideas into action and takes ownership from strategy through execution.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>A structured thinker who can navigate ambiguity, prioritize effectively, and manage multiple workstreams in parallel.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>A strong cross-functional collaborator who can align diverse stakeholders and move work forward through clear, flexible communication.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Commercially minded and comfortable using data to make decisions, identify opportunities, improve performance.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Passionate about connecting product, storytelling, culture, and guest experience, with strong alignment to Blue Bottle's commitment to quality, intentionality, long-term brand building, and sincere hospitality\u003C/p>\n\u003C/li>\n\n\u003Cbr>\u003Ch2>You have\u003C/h2>\n\n\u003Cli>\n\u003Cp>Bachelor's degree or equivalent practical experience; Marketing, Advertising, Business, or a related field is preferred.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>8+ years of experience in GTM, product marketing, category marketing, or integrated marketing within consumer-facing industries such as F&B, FMCG, retail, hospitality, or lifestyle.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Demonstrated experience leading end-to-end product or campaign launches, including post-launch performance review and optimization.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Strong analytical skills and comfort working with sales, marketing, and operational data.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Excellent written and verbal communication skills in Korean and English.\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Proficiency in Google Workspace (Docs, Sheets, Slides, etc.)\u003C/p>\n\u003C/li>\n\u003Cli>\n\u003Cp>Team management or mentoring experience is a plus.\u003C/p>\n\u003C/li>\n\n\u003Cbr>\u003Cp>블루보틀커피코리아(유)는 다음과 같이 입사지원자의 개인정보를 수집하고 이용하고자 개인정보 처리에 대한 동의를 요청드립니다.\u003C/p>\n\n\u003Cp>\u003Cstrong>개인정보 수집 및 이용에 대한 동의 (필수)\u003C/strong>\u003C/p>\n\u003Cp>1. 개인정보의 수집 및 이용 목적 : 입사 지원, 채용 전형의 진행, 채용 진행사항 관련 안내 \u003C/p>\n\u003Cp>2. 수집하는 개인정보의 항목 : 이름, 성별, 생년월일, 주소, 휴대전화번호, 지원경로, 이메일, 학력사항, 경력사항, 어학/기타자격, 사회활동, 수상경력, 병역사항, 추가 제출 서류(이력서, 자기소개서, 포트폴리오 등)\u003C/p>\n\u003Cp>3. 보유 및 이용기간 : 입사지원자의 개인정보는 향후 채용 가능 자원 관리를 위해 회사의 인력풀에 보관합니다. 다만, 입사지원자가 개인정보의 삭제를 원하는 경우 지체 없이 해당 정보를 삭제합니다.\u003C/p>\n\n\u003Cp>지원자는 개인정보 수집 및 이용에 동의하지 않을 권리가 있습니다. 다만, 상기 개인정보를 제공하지 않으실 경우 회사는 공정한 채용을 진행할 수 없기 때문에 지원에 제한이 있을 수 있습니다.\u003C/p>\n\n\u003Cp>\u003Cstrong>민감정보 수집 및 이용에 대한 동의 (필수)\u003C/strong>\u003C/p>\n\u003Cp>1. 민감정보의 수집 및 이용 목적 : 입사 지원, 채용 전형의 진행, 직무수행 가능 여부의 판단\u003C/p>\n\u003Cp>2. 수집하는 민감정보의 항목 : 보훈사항, 장애사항(장애여부, 장애유형), 채용검진결과 (각 대상자에 한함)\u003C/p>\n\u003Cp>3. 보유 기간 및 이유 : 입사지원자의 민감정보는 향후 채용 가능 자원 관리를 위해 회사의 인력풀에 보관합니다. 다만, 입사지원자가 개인정보의 삭제를 원하는 경우 지체 없이 해당 정보를 삭제합니다.\u003C/p>\n\n\u003Cp>지원자는 민감정보의 수집 및 이용에 대해 동의하지 않을 권리가 있습니다. \u003C/p>\n\u003Cp>다만, 상기 민감정보를 제공하지 않으실 경우 회사는 공정한 채용을 진행할 수 없기 때문에 지원에 제한이 있을 수 있습니다.\u003C/p>","The Go-To-Market(GTM) Manager leads the end-to-end planning and execution of product launches, seasonal campaigns, and brand collaborations in Korea. Working across brand, product, and commercial priorities, you will translate business goals and guest insights into integrated GTM plans across cafe, digital, social, PR, and retail touchpoints. This role combines brand judgment, creative storytelling, and data-driven decision-making to grow key categories while protecting Blue Bottle’s intentional brand voice and guest experience. This position is based in Seoul and reports to the Brand Director, Korea. You will GTM Strategy & Launch: Lead the end-to-end go-to-market process for new products and campaigns, from consumer and market insights and positioning through launch planning, channel activation, execution, and post-launch review. Category Growth: Translate annual and quarterly business priorities into actionable plans across key categories, using sales, guest, and market insights to identify growth opportunities and drive performance against agreed GMV and profitability targets. Integrated Marketing & Social: Build integrated plans for seasonal programs, product launches, and brand collaborations across cafe, digital, social, PR, and retail touchpoints; shape the social content roadmap around key brand and commercial moments. Creator & Partnerships: Develop creator and brand partnerships that build cultural relevance, strengthen storytelling, and drive meaningful guest engagement. Performance & Cross-functional Execution: Manage marketing budgets, evaluate campaign and product performance using sales, guest, and marketing data, turn learnings into actions, and align Product/R&D, Supply Chain, Operations, and Brand teams to deliver on time and at a high standard You are A proactive self-starter who turns ideas into action and takes ownership from strategy through execution. A structured thinker who can navigate ambiguity, prioritize effectively, and manage multiple workstreams in parallel. A strong cross-functional collaborator who can align diverse stakeholders and move work forward through clear, flexible communication. Commercially minded and comfortable using data to make decisions, identify opportunities, improve performance. Passionate about connecting product, storytelling, culture, and guest experience, with strong alignment to Blue Bottle's commitment to quality, intentionality, long-term brand building, and sincere hospitality You have Bachelor's degree or equivalent practical experience; Marketing, Advertising, Business, or a related field is preferred. 8+ years of experience in GTM, product marketing, category marketing, or integrated marketing within consumer-facing industries such as F&B, FMCG, retail, hospitality, or lifestyle. Demonstrated experience leading end-to-end product or campaign launches, including post-launch performance review and optimization. Strong analytical skills and comfort working with sales, marketing, and operational data. Excellent written and verbal communication skills in Korean and English. Proficiency in Google Workspace (Docs, Sheets, Slides, etc.) Team management or mentoring experience is a plus. 블루보틀커피코리아(유)는 다음과 같이 입사지원자의 개인정보를 수집하고 이용하고자 개인정보 처리에 대한 동의를 요청드립니다. 개인정보 수집 및 이용에 대한 동의 (필수) 1. 개인정보의 수집 및 이용 목적 : 입사 지원, 채용 전형의 진행, 채용 진행사항 관련 안내 2. 수집하는 개인정보의 항목 : 이름, 성별, 생년월일, 주소, 휴대전화번호, 지원경로, 이메일, 학력사항, 경력사항, 어학/기타자격, 사회활동, 수상경력, 병역사항, 추가 제출 서류(이력서, 자기소개서, 포트폴리오 등) 3. 보유 및 이용기간 : 입사지원자의 개인정보는 향후 채용 가능 자원 관리를 위해 회사의 인력풀에 보관합니다. 다만, 입사지원자가 개인정보의 삭제를 원하는 경우 지체 없이 해당 정보를 삭제합니다. 지원자는 개인정보 수집 및 이용에 동의하지 않을 권리가 있습니다. 다만, 상기 개인정보를 제공하지 않으실 경우 회사는 공정한 채용을 진행할 수 없기 때문에 지원에 제한이 있을 수 있습니다. 민감정보 수집 및 이용에 대한 동의 (필수) 1. 민감정보의 수집 및 이용 목적 : 입사 지원, 채용 전형의 진행, 직무수행 가능 여부의 판단 2. 수집하는 민감정보의 항목 : 보훈사항, 장애사항(장애여부, 장애유형), 채용검진결과 (각 대상자에 한함) 3. 보유 기간 및 이유 : 입사지원자의 민감정보는 향후 채용 가능 자원 관리를 위해 회사의 인력풀에 보관합니다. 다만, 입사지원자가 개인정보의 삭제를 원하는 경우 지체 없이 해당 정보를 삭제합니다. 지원자는 민감정보의 수집 및 이용에 대해 동의하지 않을 권리가 있습니다. 다만, 상기 민감정보를 제공하지 않으실 경우 회사는 공정한 채용을 진행할 수 없기 때문에 지원에 제한이 있을 수 있습니다.",1789615629000,"2026-09-22 05:21:52","2026-09-17T00:13:11.374Z","KRW",{"jsonldValid":15,"jsonld":25},{"id":49,"applyToken":50,"slug":51,"title":52,"companyname":53,"companylogo":54,"companyIndustry":55,"city":56,"country":57,"applicantCountries":58,"applicantStates":59,"remote":15,"employmentType":60,"department":61,"content_html":62,"content_text":63,"years":21,"createdAt":64,"updatedAtISO":65,"postedAtISO":66,"validThroughISO":25,"active":26,"hasSalary":15,"salaryMin":21,"salaryMax":21,"currency":67,"isPaid":15,"schema":68},"44ec8362ced9ea817173ccc589a5137f8d2e9381d6e19d855fd6caa3261434f2","96fc2a55bf3720d718ed16f6ef3ad0234f994ac957b2b4f445d6055eaa5e471f","senior-lead-product-marketing-x-f-m-at-doctolib-7ca67e439a","Senior Lead Product Marketing(x/f/m)","Doctolib","https://cdn.jobboardwise.com/logo/doctolib.com","Software Development","Berlin","Germany",[],[],[17],"Product","\u003Cp>\u003Cstrong>Gemeinsam gestalten wir die Gesundheitsversorgung der Zukunft \u003C/strong>\u003Cstrong>\u003Cbr>\u003C/strong>\u003Cbr>Als Senior Lead Product Marketing im Medics Cluster arbeitest Du direkt mit, den größten Produktlaunch von Doctolib in Deutschland zu skalieren: Die All-In-One Praxissoftware, mit der Gesundheitsteams Ende zu Ende alle administrativen und klinischen Arbeitsabläufe vor, während und nach dem Termin steuern können. \u003Cbr>Als Teil unseres lokalen Product Marketing Teams handelst Du wie ein CEO für Deinen Bereich: Du entwickelst die Go-to-Market-Strategie in Deutschland weiter und bist verantwortlich für deren erfolgreiche Umsetzung. Dein Hauptziel ist es, durch innovative Marktstrategien die Ziele für ongeboardete Praxen zu erreichen und die Zufriedenheit unserer Nutzer weiter zu erhöhen.\u003C/p>\n\u003Ch2>\u003Cstrong>Deine Aufgaben\u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Du entwickelst und setzt Go-to-Market-Strategien für Doctolib’s Produkt- und Feature-Launches um\u003C/li>\n\u003Cli>Als Stimme unserer Nutzer verbesserst Du kontinuierlich unseren Product-Market-Fit und gestaltest unsere Product Roadmap\u003C/li>\n\u003Cli>Gleichzeitig stellt Du sicher, dass wir die Signale unsere Nutzer entlang der Customer Journey verstehen und darauf aufbauend kontinuierlich unsere Value Delivery, Usage, Trust und Customer Experience verbessern\u003C/li>\n\u003Cli>Du analysierst Markttrends und die Wettbewerbslandschaft, um strategische Chancen zu identifizieren\u003C/li>\n\u003Cli>Du definierst die Produktpositionierung und -botschaften für den deutschen Markt\u003C/li>\n\u003Cli>Du arbeitest eng mit den Teams Marketing, Sales, Customer Success sowie Product & Tech zusammen\u003C/li>\n\u003Cli>Du managst Feature Releases und stellst deren erfolgreiche Markteinführung sicher\u003C/li>\n\u003Cli>Gemeinsam mit anderen Teams verfolgst du regulatorische und technische Rahmenbedingungen und arbeitest mit daran, ein Umfeld für kunden- und nutzerfreundliche Lösungen zu schaffen\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Dein Profil\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cem>Du bist der festen Überzeugung, dass Du genau das mitbringst, was es für die Position braucht? Dann ermutigen wir Dich, Dich zu bewerben. Selbst wenn Du nicht jede Anforderung erfüllst, bist Du vielleicht genau die/der richtige zukünftige Doctoliber:in für diese oder andere Stellen!\u003C/em>\u003C/p>\n\u003Ch3>Um Teil unseres Teams zu werden, bringst Du Folgendes mit: \u003C/h3>\n\u003Cul>\n\u003Cli>Du hast mindestens 8 Jahre Berufserfahrung, idealerweise als Manager:in im Product Marketing oder Go-To-Market Strategie, oder mit einem Hintergrund in der Top-Tier-Managementberatung oder VC - kombiniert mit Product Management Erfahrung\u003C/li>\n\u003Cli>Du hast eine ausgeprägt strukturierte und analytische Denk- und Arbeitsweise\u003C/li>\n\u003Cli>Du hast bereits eng mit Tech & Product Teams gearbeitet\u003C/li>\n\u003Cli>Es fällt Dir leicht, Prioritäten zu setzen, Ressourcen sinnvoll zu allokieren und Projekte strukturiert zu führen, um Go-to-Market Strategien effektiv zu entwickeln und umzusetzen.\u003C/li>\n\u003Cli>Du bist erfahren im Management seniorer Stakeholder (VP, MD, Executive Committee)\u003C/li>\n\u003Cli>Du verfügst über ausgezeichnete verbale und schriftliche Kommunikationsfähigkeiten, um komplexe Ideen klar und überzeugend zu vermitteln\u003C/li>\n\u003Cli>Du sprichst fließend deutsch und englisch (jeweils mindestens C1-Niveau)\u003C/li>\n\u003C/ul>\n\u003Ch3>Besonders interessant sind für uns außerdem: \u003C/h3>\n\u003Cul>\n\u003Cli>Erfahrung in einem Scale-up-Unternehmen\u003C/li>\n\u003Cli>Erfahrung im Medtech-Bereich\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Was wir Dir bieten\u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Ein von Doctolib gesponsertes Deutschlandticket, wenn Du aus dem Büro oder im Hybridmodus arbeitest\u003C/li>\n\u003Cli>Eine betriebliche Krankenversicherung mit tollen Zusatzleistungen\u003C/li>\n\u003Cli>28 Urlaubstage + 1 Tag zusätzlich für jedes volle Beschäftigungs-Kalenderjahr (max. 30 Tage)\u003C/li>\n\u003Cli>Teilnahme an Doctolibs langfristigem Mitarbeiterbeteiligungsprogramm DoctoGrowth\u003C/li>\n\u003Cli>Die Möglichkeit, bis zu 10 Tage im Jahr aus dem Ausland zu arbeiten\u003C/li>\n\u003Cli>Eine betriebliche Altersvorsorge (bAV) mit einem Arbeitgeberzuschuss von 40 % (15 % während der Probezeit) \u003C/li>\n\u003Cli>Das Doctolib Parent Care Programm, das einen Monat Elternzeit extra u.v.m. enthält\u003C/li>\n\u003Cli>Kostenlose Mental Health- und Coaching-Sessions über einen externen Partner \u003C/li>\n\u003Cli>Zusätzlich zu gesunden Snacks und einem regelmäßigen Frühstücksbuffet, bieten wir Essensgutscheine\u003C/li>\n\u003Cli>Ein gefördertes Sportangebot mit unserem Partner Urban Sports Club\u003C/li>\n\u003Cli>Für pflegende Betreuungspersonen und Beschäftigte mit Behinderungen gibt es ein Angebot, das flexiblere Arbeitszeiten, zusätzliche Freistellung aus medizinischen Gründen und psychologische Unterstützung beinhaltet\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Der Interviewprozess\u003C/strong>\u003Cstrong> \u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Recruiter Interview\u003C/li>\n\u003Cli>Hiring Manager Interview\u003C/li>\n\u003Cli>Case Study Interview\u003C/li>\n\u003Cli>Finales Interview mit dem VP\u003C/li>\n\u003Cli>Referenzen\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Job Details\u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Festanstellung in Vollzeit mit attraktivem Gehaltspaket\u003C/li>\n\u003Cli>Arbeitsort Berlin\u003C/li>\n\u003Cli>2 Tage Homeoffice / Woche\u003C/li>\n\u003Cli>Startdatum ab sofort\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>Wir verfolgen die Vision, die Gesundheit aller zu verbessern. Dies spiegelt sich auch im Recruiting wider. Wir evaluieren Bewerbungen ausschließlich auf der Grundlage von Qualifikation und Motivation. Diskriminierung wird bei uns nicht toleriert.\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Je diverser unser Team und die Ideen sind, desto mehr wird unser Produkt die Gesundheit unserer Nutzer:innen verbessern können. Deshalb laden wir Dich ein, Dich bei uns zu bewerben, unabhängig von Geschlecht, Religion, Alter, sexueller Orientierung, ethnischer Herkunft oder Behinderung. \u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Um Cha\u003C/em>\u003Cem>ncengleichheit zu gewährleisten, kannst Du in deiner Bewerbung auf Angaben wie Fotos, Alter, etc. verzichten. Lass uns bitte wissen, welche Vorkehrungen wir treffen können, um Dich bestmöglich zu unterstützen. \u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Wir freuen uns, mit Dir das Gesundheitswesen zu digitalisieren!\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Alle bereitgestellten Informationen werden von Doctolib für das Bewerbungsmanagement verarbeitet. Für Details zur Datenverarbeitung klicke bitte \u003C/em>hier\u003Cem>. Bei Fragen oder wenn Du Deine Rechte wahrnehmen möchtest, wende Dich bitte an hr.dataprivacy(at)doctolib.com.\u003C/em>\u003C/p>","Gemeinsam gestalten wir die Gesundheitsversorgung der Zukunft Als Senior Lead Product Marketing im Medics Cluster arbeitest Du direkt mit, den größten Produktlaunch von Doctolib in Deutschland zu skalieren: Die All-In-One Praxissoftware, mit der Gesundheitsteams Ende zu Ende alle administrativen und klinischen Arbeitsabläufe vor, während und nach dem Termin steuern können. Als Teil unseres lokalen Product Marketing Teams handelst Du wie ein CEO für Deinen Bereich: Du entwickelst die Go-to-Market-Strategie in Deutschland weiter und bist verantwortlich für deren erfolgreiche Umsetzung. Dein Hauptziel ist es, durch innovative Marktstrategien die Ziele für ongeboardete Praxen zu erreichen und die Zufriedenheit unserer Nutzer weiter zu erhöhen. Deine Aufgaben Du entwickelst und setzt Go-to-Market-Strategien für Doctolib’s Produkt- und Feature-Launches um Als Stimme unserer Nutzer verbesserst Du kontinuierlich unseren Product-Market-Fit und gestaltest unsere Product Roadmap Gleichzeitig stellt Du sicher, dass wir die Signale unsere Nutzer entlang der Customer Journey verstehen und darauf aufbauend kontinuierlich unsere Value Delivery, Usage, Trust und Customer Experience verbessern Du analysierst Markttrends und die Wettbewerbslandschaft, um strategische Chancen zu identifizieren Du definierst die Produktpositionierung und -botschaften für den deutschen Markt Du arbeitest eng mit den Teams Marketing, Sales, Customer Success sowie Product & Tech zusammen Du managst Feature Releases und stellst deren erfolgreiche Markteinführung sicher Gemeinsam mit anderen Teams verfolgst du regulatorische und technische Rahmenbedingungen und arbeitest mit daran, ein Umfeld für kunden- und nutzerfreundliche Lösungen zu schaffen Dein Profil Du bist der festen Überzeugung, dass Du genau das mitbringst, was es für die Position braucht? Dann ermutigen wir Dich, Dich zu bewerben. Selbst wenn Du nicht jede Anforderung erfüllst, bist Du vielleicht genau die/der richtige zukünftige Doctoliber:in für diese oder andere Stellen! Um Teil unseres Teams zu werden, bringst Du Folgendes mit: Du hast mindestens 8 Jahre Berufserfahrung, idealerweise als Manager:in im Product Marketing oder Go-To-Market Strategie, oder mit einem Hintergrund in der Top-Tier-Managementberatung oder VC - kombiniert mit Product Management Erfahrung Du hast eine ausgeprägt strukturierte und analytische Denk- und Arbeitsweise Du hast bereits eng mit Tech & Product Teams gearbeitet Es fällt Dir leicht, Prioritäten zu setzen, Ressourcen sinnvoll zu allokieren und Projekte strukturiert zu führen, um Go-to-Market Strategien effektiv zu entwickeln und umzusetzen. Du bist erfahren im Management seniorer Stakeholder (VP, MD, Executive Committee) Du verfügst über ausgezeichnete verbale und schriftliche Kommunikationsfähigkeiten, um komplexe Ideen klar und überzeugend zu vermitteln Du sprichst fließend deutsch und englisch (jeweils mindestens C1-Niveau) Besonders interessant sind für uns außerdem: Erfahrung in einem Scale-up-Unternehmen Erfahrung im Medtech-Bereich Was wir Dir bieten Ein von Doctolib gesponsertes Deutschlandticket, wenn Du aus dem Büro oder im Hybridmodus arbeitest Eine betriebliche Krankenversicherung mit tollen Zusatzleistungen 28 Urlaubstage + 1 Tag zusätzlich für jedes volle Beschäftigungs-Kalenderjahr (max. 30 Tage) Teilnahme an Doctolibs langfristigem Mitarbeiterbeteiligungsprogramm DoctoGrowth Die Möglichkeit, bis zu 10 Tage im Jahr aus dem Ausland zu arbeiten Eine betriebliche Altersvorsorge (bAV) mit einem Arbeitgeberzuschuss von 40 % (15 % während der Probezeit) Das Doctolib Parent Care Programm, das einen Monat Elternzeit extra u.v.m. enthält Kostenlose Mental Health- und Coaching-Sessions über einen externen Partner Zusätzlich zu gesunden Snacks und einem regelmäßigen Frühstücksbuffet, bieten wir Essensgutscheine Ein gefördertes Sportangebot mit unserem Partner Urban Sports Club Für pflegende Betreuungspersonen und Beschäftigte mit Behinderungen gibt es ein Angebot, das flexiblere Arbeitszeiten, zusätzliche Freistellung aus medizinischen Gründen und psychologische Unterstützung beinhaltet Der Interviewprozess Recruiter Interview Hiring Manager Interview Case Study Interview Finales Interview mit dem VP Referenzen Job Details Festanstellung in Vollzeit mit attraktivem Gehaltspaket Arbeitsort Berlin 2 Tage Homeoffice / Woche Startdatum ab sofort Wir verfolgen die Vision, die Gesundheit aller zu verbessern. Dies spiegelt sich auch im Recruiting wider. Wir evaluieren Bewerbungen ausschließlich auf der Grundlage von Qualifikation und Motivation. Diskriminierung wird bei uns nicht toleriert. Je diverser unser Team und die Ideen sind, desto mehr wird unser Produkt die Gesundheit unserer Nutzer:innen verbessern können. Deshalb laden wir Dich ein, Dich bei uns zu bewerben, unabhängig von Geschlecht, Religion, Alter, sexueller Orientierung, ethnischer Herkunft oder Behinderung. Um Cha ncengleichheit zu gewährleisten, kannst Du in deiner Bewerbung auf Angaben wie Fotos, Alter, etc. verzichten. Lass uns bitte wissen, welche Vorkehrungen wir treffen können, um Dich bestmöglich zu unterstützen. Wir freuen uns, mit Dir das Gesundheitswesen zu digitalisieren! Alle bereitgestellten Informationen werden von Doctolib für das Bewerbungsmanagement verarbeitet. Für Details zur Datenverarbeitung klicke bitte hier . Bei Fragen oder wenn Du Deine Rechte wahrnehmen möchtest, wende Dich bitte an hr.dataprivacy(at)doctolib.com.",1791343800000,"2026-10-07 05:34:00","2026-10-06T08:34:06-04:00","EUR",{"jsonldValid":15,"jsonld":25},{"id":70,"applyToken":71,"slug":72,"title":73,"companyname":74,"companylogo":75,"companyTagline":76,"companyIndustry":77,"city":78,"country":79,"applicantCountries":80,"applicantStates":81,"remote":15,"employmentType":82,"department":18,"content_html":83,"content_text":84,"years":21,"createdAt":85,"updatedAtISO":86,"postedAtISO":87,"validThroughISO":25,"active":26,"hasSalary":15,"salaryMin":21,"salaryMax":21,"currency":88,"isPaid":15,"schema":89},"94b91d82701566565b1b8c6e4aa4cee2f2ace107b6b6102a0626a4a13fa7126b","8cd890d857aa729063ff123d175d3580b86c6206bb5130451d23453fdae69903","head-of-commercial-and-gtm-pws-bg-at-logitech-fdde880be9","Head of Commercial & GTM PWS BG","Logitech","https://cdn.jobboardwise.com/logo/logitech.com","Enabling people to do what they do best through innovative technology and digital experiences.","Computers and Electronics Manufacturing","Lausanne","Switzerland",[],[],[17],"\u003Cp>Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.\u003C/p>\u003Ch2>\u003Cb>The Mission:\u003C/b>\u003C/h2>\u003Cp>We are seeking a highly strategic and commercially experienced leader to shape and accelerate the global commercial and go-to-market agenda for Logitech’s Personal Workspace Solutions (PWS) business.\u003C/p>\u003Cp>In this highly visible global role, with stakeholders across organisations, functions and levels, you will strongly influence the PWS strategic agenda and work closely with business unit partners, central marketing, regions and global leadership to drive key PWS strategies, annual planning and identify key commercial business opportunities that help PWS grow faster in a more effective way.\u003C/p>\u003Cbr>\u003Ch2>\u003Cb>What You’ll Do:\u003C/b>\u003C/h2>\u003Cbr>\u003Cul>\u003Cli>\u003Cb>Shape Global Commercial & GTM Strategy:\u003C/b> Drive and co-ordinate PWS global B2C commercial and go-to-market strategies, priorities, and KPIs, in close collaboration with key stakeholders.\u003C/li>\u003Cli>\u003Cb>Lead Global Business Planning (within Business Group):\u003C/b> Own the annual PWS business planning process within the Business Group (together with Finance) and in close collaboration with the regions, translating strategic ambitions into clear priorities, investments and execution plans.\u003C/li>\u003Cli>\u003Cb>Drive Commercial Performance:\u003C/b> Centrally lead analysis of business performance across categories and channels. Identify the drivers behind growth, market share or execution gaps and turn insights into clear action plans.\u003C/li>\u003Cli>\u003Cb>Set Priorities & Investment Choices:\u003C/b> Determine where PWS should focus resources and spending to maximize growth and commercial impact (in close collaboration across departments and organisations).\u003C/li>\u003Cli>\u003Cb>Benchmark & Scale What Works:\u003C/b> Lead the establishment of global benchmarking across key commercial KPIs, identify winning practices and drive their reapplication across regions.\u003C/li>\u003Cli>\u003Cb>Connect Global, Category & Regional Teams:\u003C/b> Act as the overarching X-PWS commercial point of contact for Logitech’s six regions, helping solve X-PWS commercial and GTM issues..\u003C/li>\u003Cli>\u003Cb>Lead Executive Business Reviews:\u003C/b> Lead total PWS commercial performance reviews and quarterly business updates, translating complex performance into clear insights, choices and actions.\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>\u003Cb>Who You Are:\u003C/b>\u003C/h2>\u003Cp>We’re looking for someone who embodies our values: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment.You also bring:\u003C/p>\u003Cbr>\u003Cul>\u003Cli>\u003Cb>15+ years of experience\u003C/b> in commercial, go-to-market, business management leadership roles.\u003C/li>\u003Cli>Experience in blue chip companies in FMCG, Consumer Electronics, Retail, Lifestyle or other fast-moving global B2C environments \u003C/li>\u003Cli>A proven track record of managing \u003Cb>complex businesses ideally globally or at least across multiple regions\u003C/b> and across multiple categories or portfolios.\u003C/li>\u003Cli>Strong \u003Cb>P&L and commercial acumen\u003C/b>, with a deep understanding of revenue, growth, market share, profitability and investment choices.\u003C/li>\u003Cli>Exceptional \u003Cb>strategic and analytical thinking\u003C/b>, with the ability to move quickly from data and complexity to the clear insights and actions that matter.\u003C/li>\u003Cli>Demonstrated success navigating a \u003Cb>global matrix organization\u003C/b>, influencing senior stakeholders and aligning teams across functions and geographies.\u003C/li>\u003Cli>Experience operating in highly competitive environments, diagnosing commercial performance issues and building pragmatic growth or defense plans.\u003C/li>\u003Cli>Strong prioritization and decision-making skills, combined with a highly collaborative and influential leadership style.\u003C/li>\u003Cli>Significant international experience and fluency in English. Strong executive presence, comfortable presenting business insights and recommendations to C-level leaders. \u003C/li>\u003C/ul>\u003Cbr>\u003Cp>#LI-MT1\u003C/p>\u003Cp>Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.\u003Cbr>\u003Cbr>Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!\u003C/p>\u003Cp>\u003Cbr>We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.\u003Cbr>\u003Cbr>All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.\u003Cbr>\u003Cbr>If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.\u003C/p>","Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. The Mission: We are seeking a highly strategic and commercially experienced leader to shape and accelerate the global commercial and go-to-market agenda for Logitech’s Personal Workspace Solutions (PWS) business. In this highly visible global role, with stakeholders across organisations, functions and levels, you will strongly influence the PWS strategic agenda and work closely with business unit partners, central marketing, regions and global leadership to drive key PWS strategies, annual planning and identify key commercial business opportunities that help PWS grow faster in a more effective way. What You’ll Do: Shape Global Commercial & GTM Strategy: Drive and co-ordinate PWS global B2C commercial and go-to-market strategies, priorities, and KPIs, in close collaboration with key stakeholders. Lead Global Business Planning (within Business Group): Own the annual PWS business planning process within the Business Group (together with Finance) and in close collaboration with the regions, translating strategic ambitions into clear priorities, investments and execution plans. Drive Commercial Performance: Centrally lead analysis of business performance across categories and channels. Identify the drivers behind growth, market share or execution gaps and turn insights into clear action plans. Set Priorities & Investment Choices: Determine where PWS should focus resources and spending to maximize growth and commercial impact (in close collaboration across departments and organisations). Benchmark & Scale What Works: Lead the establishment of global benchmarking across key commercial KPIs, identify winning practices and drive their reapplication across regions. Connect Global, Category & Regional Teams: Act as the overarching X-PWS commercial point of contact for Logitech’s six regions, helping solve X-PWS commercial and GTM issues.. Lead Executive Business Reviews: Lead total PWS commercial performance reviews and quarterly business updates, translating complex performance into clear insights, choices and actions. Who You Are: We’re looking for someone who embodies our values: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment.You also bring: 15+ years of experience in commercial, go-to-market, business management leadership roles. Experience in blue chip companies in FMCG, Consumer Electronics, Retail, Lifestyle or other fast-moving global B2C environments A proven track record of managing complex businesses ideally globally or at least across multiple regions and across multiple categories or portfolios. Strong P&L and commercial acumen , with a deep understanding of revenue, growth, market share, profitability and investment choices. Exceptional strategic and analytical thinking , with the ability to move quickly from data and complexity to the clear insights and actions that matter. Demonstrated success navigating a global matrix organization , influencing senior stakeholders and aligning teams across functions and geographies. Experience operating in highly competitive environments, diagnosing commercial performance issues and building pragmatic growth or defense plans. Strong prioritization and decision-making skills, combined with a highly collaborative and influential leadership style. Significant international experience and fluency in English. Strong executive presence, comfortable presenting business insights and recommendations to C-level leaders. #LI-MT1 Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.",1791339265000,"2026-10-07 04:18:00","Posted Today","CHF",{"jsonldValid":15,"jsonld":25},{"id":91,"applyToken":92,"slug":93,"title":94,"companyname":95,"companylogo":96,"companyIndustry":97,"city":98,"country":99,"applicantCountries":100,"applicantStates":101,"remote":15,"employmentType":102,"department":61,"content_html":104,"content_text":105,"years":21,"createdAt":85,"updatedAtISO":106,"postedAtISO":107,"validThroughISO":25,"active":26,"hasSalary":26,"salaryMin":108,"salaryMax":109,"currency":27,"isPaid":15,"schema":110},"0e4569b534fc201e4059b2e53d113d0387ce783d6cb9eb6fcffeaa197c658e15","c26037989a3abc373d5fbbe2caf76014496bfbfff06339118b8342d441960e1c","product-marketing-manager-at-heartflow-461b642d08","Product Marketing Manager","Heartflow","https://cdn.jobboardwise.com/logo/heartflow.com","Medical Equipment Manufacturing","San Francisco","United States",[],[],[103],"Internship","\u003Cp>Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFR\u003Csub>CT \u003C/sub>Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFR\u003Csub>CT \u003C/sub>Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare.\u003C/p>\n\u003Cp>Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide.  \u003C/p>\u003Cp>This is a high-impact role for an MBA graduate who wants to own the story of a category-defining medical technology company. As a Product Marketing Manager, you will be the connective tissue between Product, Clinical, Sales, and Marketing Communications. You will own how Heartflow solutions are positioned, launched, and adopted in the field, and you will turn customer, clinical, and market insight into messaging, programs, and tools that help physicians and health systems choose Heartflow. You will work on real launches with real visibility, and success is measured by adoption, utilization, and the quality of the commercial decisions you inform.\u003C/p>\n\u003Cp>\u003Cstrong>WHAT YOU WILL OWN\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Market and customer insight: \u003C/strong>Build a deep understanding of the patient journey, customer needs, competitive dynamics, and market opportunities. Bring voice-of-customer and field feedback back to Product Management to shape the roadmap.\u003C/li>\n\u003Cli>\u003Cstrong>Positioning and messaging: \u003C/strong>Develop and maintain differentiated positioning, value propositions, and key messages for each product and audience, including cardiologists, radiologists, interventional cardiologists, referring physicians, and hospital administrators.\u003C/li>\n\u003Cli>\u003Cstrong>Go-to-market strategy and launches: \u003C/strong>Lead launch planning and execution for new products, features, and platform enhancements, from strategy and timelines through commercialization and adoption tracking.\u003C/li>\n\u003Cli>\u003Cstrong>Adoption and utilization strategy: \u003C/strong>Identify barriers to adoption within target customer segments, work cross-functionally to build plans that remove them, and pursue deeper reach in existing accounts.\u003C/li>\n\u003Cli>\u003Cstrong>Campaigns and omnichannel programs: \u003C/strong>Partner with Marketing Communications to design and run integrated campaigns that reach and educate target customers across channels.\u003C/li>\n\u003Cli>\u003Cstrong>Sales and field enablement: \u003C/strong>Build the tools the field needs to win: sales presentations, solution briefs, case studies, demo and value materials, and training content. Partner with Sales leadership, Sales Training, and field advisors to make sure the tools get used.\u003C/li>\n\u003Cli>\u003Cstrong>Clinical evidence and thought leadership: \u003C/strong>Translate complex clinical evidence and health economics data into clear, credible claims and commercial messaging. Work with Clinical and Medical Affairs to develop educational and thought leadership content, and engage physicians and key opinion leaders as advisors.\u003C/li>\n\u003Cli>\u003Cstrong>Compliance: \u003C/strong>Work with Clinical, Regulatory, Legal, and Medical teams so that marketing materials and programs go through the required review processes and meet applicable requirements.\u003C/li>\n\u003Cli>\u003Cstrong>Metrics and forecasting: \u003C/strong>Set measurable goals, manage timelines across activities, and take a data-driven approach to evaluating program effectiveness. Support product forecasting and business planning.\u003C/li>\n\u003Cli>\u003Cstrong>Cross-functional alignment: \u003C/strong>Align Marketing, Sales, Product, Clinical, Customer Success, and Professional Education on a single, consistent market narrative across every customer touchpoint.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>WHAT YOU BRING\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Strategic thinking: \u003C/strong>The ability to frame ambiguous problems, size opportunities, set marketing strategy, and defend recommendations with data and clear rationale.\u003C/li>\n\u003Cli>\u003Cstrong>Execution: \u003C/strong>A bias for action, strong project management, and a track record of driving programs from plan to results.\u003C/li>\n\u003Cli>\u003Cstrong>Storytelling: \u003C/strong>Excellent written, verbal, and presentation skills, including the ability to turn technical or clinical detail into something a sales rep can use in a five-minute conversation.\u003C/li>\n\u003Cli>\u003Cstrong>Influence without authority: \u003C/strong>Strong interpersonal skills and the ability to build trust and rally Sales, Product, Clinical, and Marketing partners around a shared plan.\u003C/li>\n\u003Cli>\u003Cstrong>Analytical rigor: \u003C/strong>Comfort with market research, competitive analysis, and performance metrics, and the judgment to know which numbers matter.\u003C/li>\n\u003Cli>\u003Cstrong>Customer curiosity: \u003C/strong>Genuine interest in how clinicians and health systems work, and a habit of grounding decisions in observed practice rather than assumption.\u003C/li>\n\u003Cli>\u003Cstrong>Entrepreneurial mindset: \u003C/strong>Self-motivated and flexible, and comfortable in a fast-moving, high-growth environment where priorities evolve.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>EDUCATION & EXPERIENCE\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>MBA from an accredited institution (required). A bachelor’s degree in business, science, engineering, or a related field is preferred.\u003C/li>\n\u003Cli>5+ years of relevant professional experience in marketing, product marketing, market development, commercial strategy, consulting, or a related field. Pre-MBA experience and substantive MBA internships or rotations count toward this requirement.\u003C/li>\n\u003Cli>Experience in medical device, life sciences, diagnostics, digital health, or healthcare technology is strongly preferred, as is experience developing or launching marketing initiatives that drove adoption.\u003C/li>\n\u003Cli>Experience working with or alongside sales organizations, such as field sales, field marketing, or sales enablement, is a plus.\u003C/li>\n\u003Cli>Experience in a start-up or high-growth environment, and familiarity with cardiology or medical imaging, are a plus.\u003C/li>\n\u003Cli>Ability to work on-site at our San Francisco or Rohnert Park, California office. Occasional travel to customer sites, conferences, and company events may be required.\u003C/li>\n\u003C/ul>\n\u003Cp>A reasonable estimate of the base salary compensation range is $160,000 to $175,000, bonus, and equity.\u003C/p>\n\u003Cp>#LI-DNI\u003Cbr>\u003C/p>\u003Cp>Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion, and termination.\u003C/p>\n\n\u003Cp>Positions posted for Heartflow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals.\u003C/p>\n\n\u003Cp>Heartflow has become aware of a fraud where unknown entities are posing as Heartflow recruiters in an attempt to obtain personal information from individuals as part of our application or job offer process. Before providing any personal information to outside parties, please verify the following: A) all legitimate Heartflow recruiter email addresses end with “@heartflow.com” and B) the position described is found on our careers site at www.heartflow.com/about/careers/. \u003C/p>","Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFR CT Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFR CT Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare. Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide. This is a high-impact role for an MBA graduate who wants to own the story of a category-defining medical technology company. As a Product Marketing Manager, you will be the connective tissue between Product, Clinical, Sales, and Marketing Communications. You will own how Heartflow solutions are positioned, launched, and adopted in the field, and you will turn customer, clinical, and market insight into messaging, programs, and tools that help physicians and health systems choose Heartflow. You will work on real launches with real visibility, and success is measured by adoption, utilization, and the quality of the commercial decisions you inform. WHAT YOU WILL OWN Market and customer insight: Build a deep understanding of the patient journey, customer needs, competitive dynamics, and market opportunities. Bring voice-of-customer and field feedback back to Product Management to shape the roadmap. Positioning and messaging: Develop and maintain differentiated positioning, value propositions, and key messages for each product and audience, including cardiologists, radiologists, interventional cardiologists, referring physicians, and hospital administrators. Go-to-market strategy and launches: Lead launch planning and execution for new products, features, and platform enhancements, from strategy and timelines through commercialization and adoption tracking. Adoption and utilization strategy: Identify barriers to adoption within target customer segments, work cross-functionally to build plans that remove them, and pursue deeper reach in existing accounts. Campaigns and omnichannel programs: Partner with Marketing Communications to design and run integrated campaigns that reach and educate target customers across channels. Sales and field enablement: Build the tools the field needs to win: sales presentations, solution briefs, case studies, demo and value materials, and training content. Partner with Sales leadership, Sales Training, and field advisors to make sure the tools get used. Clinical evidence and thought leadership: Translate complex clinical evidence and health economics data into clear, credible claims and commercial messaging. Work with Clinical and Medical Affairs to develop educational and thought leadership content, and engage physicians and key opinion leaders as advisors. Compliance: Work with Clinical, Regulatory, Legal, and Medical teams so that marketing materials and programs go through the required review processes and meet applicable requirements. Metrics and forecasting: Set measurable goals, manage timelines across activities, and take a data-driven approach to evaluating program effectiveness. Support product forecasting and business planning. Cross-functional alignment: Align Marketing, Sales, Product, Clinical, Customer Success, and Professional Education on a single, consistent market narrative across every customer touchpoint. WHAT YOU BRING Strategic thinking: The ability to frame ambiguous problems, size opportunities, set marketing strategy, and defend recommendations with data and clear rationale. Execution: A bias for action, strong project management, and a track record of driving programs from plan to results. Storytelling: Excellent written, verbal, and presentation skills, including the ability to turn technical or clinical detail into something a sales rep can use in a five-minute conversation. Influence without authority: Strong interpersonal skills and the ability to build trust and rally Sales, Product, Clinical, and Marketing partners around a shared plan. Analytical rigor: Comfort with market research, competitive analysis, and performance metrics, and the judgment to know which numbers matter. Customer curiosity: Genuine interest in how clinicians and health systems work, and a habit of grounding decisions in observed practice rather than assumption. Entrepreneurial mindset: Self-motivated and flexible, and comfortable in a fast-moving, high-growth environment where priorities evolve. EDUCATION & EXPERIENCE MBA from an accredited institution (required). A bachelor’s degree in business, science, engineering, or a related field is preferred. 5+ years of relevant professional experience in marketing, product marketing, market development, commercial strategy, consulting, or a related field. Pre-MBA experience and substantive MBA internships or rotations count toward this requirement. Experience in medical device, life sciences, diagnostics, digital health, or healthcare technology is strongly preferred, as is experience developing or launching marketing initiatives that drove adoption. Experience working with or alongside sales organizations, such as field sales, field marketing, or sales enablement, is a plus. Experience in a start-up or high-growth environment, and familiarity with cardiology or medical imaging, are a plus. Ability to work on-site at our San Francisco or Rohnert Park, California office. Occasional travel to customer sites, conferences, and company events may be required. A reasonable estimate of the base salary compensation range is $160,000 to $175,000, bonus, and equity. #LI-DNI Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion, and termination. Positions posted for Heartflow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals. Heartflow has become aware of a fraud where unknown entities are posing as Heartflow recruiters in an attempt to obtain personal information from individuals as part of our application or job offer process. Before providing any personal information to outside parties, please verify the following: A) all legitimate Heartflow recruiter email addresses end with “@heartflow.com” and B) the position described is found on our careers site at www.heartflow.com/about/careers/.","2026-10-07 04:18:01","2026-10-06T18:15:19-04:00",160000,175000,{"jsonldValid":15,"jsonld":25},{"id":112,"applyToken":113,"slug":114,"title":115,"companyname":116,"companylogo":117,"companyTagline":118,"companyIndustry":55,"city":119,"country":120,"applicantCountries":121,"applicantStates":122,"remote":15,"employmentType":123,"department":61,"content_html":124,"content_text":125,"years":21,"createdAt":126,"updatedAtISO":127,"postedAtISO":128,"validThroughISO":25,"active":26,"hasSalary":15,"salaryMin":21,"salaryMax":21,"currency":27,"isPaid":15,"schema":129},"27e1cfcd446252f4eabe2a7ea9f6fd017268845b3c2c4dbd6aec4fe65018d6a2","153cc82ec03068eab0d283e390a340db7aec36e919b206d4e5294bb34731905d","bd-senior-it-product-marketing-specialist-at-bosch-usa-50455e6104","[BD] Senior IT Product Marketing Specialist","Bosch USA","https://cdn.jobboardwise.com/logo/bosch.us","Invented for life","Ho Chi Minh","Vn",[],[],[17],"\u003Ch2>Company Description\u003C/h2>\u003Cp>\u003Cstrong>\u003Cem>The Bosch Group\u003C/em>\u003C/strong>\u003Cem> is a leading global supplier of technology and services. Since the beginning of 2013, its operations have been divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology.\u003C/em>\u003C/p>\u003Cp>\u003Cem>The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth.\u003C/em>\u003C/p>\u003Cp>\u003Cstrong>\u003Cem>Bosch Global Software Technologies Company Limited (BGSV) \u003C/em>\u003C/strong>\u003Cstrong>\u003Cem>i\u003C/em>\u003C/strong>\u003Cem>s 100% owned subsidiary of Robert Bosch GmbH - one of the world’s leading global suppliers of technology and services, offering end-to-end Engineering, IT, and Business Solutions. \u003C/em>\u003C/p>\u003Cp>\u003Cem>Starting its operation from 2010 at Etown 2 in HCMC, BGSV is the first software development center of Bosch in Southeast Asia. BGSV nowadays have over 4,000 associates, with a global footprint and presence in the US, Europe, and the Asia Pacific region. \u003C/em>\u003C/p>\u003Cp>\u003Cem>With our unique ability to offer end-to-end solutions that connect sensors, software, and services, we enable businesses to move from the traditional to digital or improve businesses by introducing a digital element in their products and processes.\u003C/em>\u003C/p>\n\u003Ch2>Job Description\u003C/h2>\u003Cp>\u003Cstrong>Drive Adoption for Global AI Workflow Platforms\u003C/strong>\u003C/p>\u003Cp>Join Bosch Vietnam’s Global Product & Service organization to help shape the future of intelligent workflow platforms used by nearly 500,000 users worldwide. Built on modern Low-Code / No-Code technologies and evolving with AI and GenAI capabilities, our platform powers mission-critical enterprise processes at global scale.\u003C/p>\u003Cp>We are looking for a \u003Cstrong>Senior IT Product Marketing Specialist \u003C/strong>who combines strong product storytelling, adoption strategy, stakeholder engagement, and execution excellence to drive platform awareness, trust, and user adoption globally. This role goes beyond communication — you will help influence product adoption, enable transformation, and build long-term engagement across global stakeholders and internal customers.\u003C/p>\u003Cp>\u003Cstrong>What You Will Do\u003C/strong>\u003C/p>\u003Cp>Product Marketing & Communication\u003C/p>\u003Cul>\u003Cli>Own product messaging, positioning, and internal branding for global workflow platforms\u003C/li>\u003Cli>Translate complex AI, automation, and workflow concepts into clear business value and user-focused communication\u003C/li>\u003Cli>Develop executive presentations, newsletters, launch materials, playbooks, demos, and enablement content\u003C/li>\u003Cli>Create persona-based communication for Executives, IT teams, Process Owners, Citizen Developers, and End Users\u003C/li>\u003C/ul>\u003Cp>Adoption & Change Enablement\u003C/p>\u003Cul>\u003Cli>Drive product adoption, engagement, and migration initiatives across global stakeholders\u003C/li>\u003Cli>Support onboarding, training, UAT enablement, and user adoption programs\u003C/li>\u003Cli>Gather feedback and continuously improve communication effectiveness and adoption strategies\u003C/li>\u003Cli>Support Citizen Development enablement with clear governance and operational communication\u003C/li>\u003C/ul>\u003Cp>Stakeholder & Community Engagement:\u003C/p>\u003Cul>\u003Cli>Engage with global stakeholders, leadership teams, and internal customers across regions\u003C/li>\u003Cli>Support webinars, workshops, product showcases, and transformation initiatives\u003C/li>\u003Cli>Build and grow user communities, champion networks, and engagement programs\u003C/li>\u003Cli>Ensure consistent, professional, and proactive communication across channels\u003C/li>\u003C/ul>\u003Cp>Performance & Optimization\u003C/p>\u003Cul>\u003Cli>Define and monitor adoption, engagement, and satisfaction KPIs\u003C/li>\u003Cli>Use data and insights to improve communication strategies and campaign effectiveness\u003C/li>\u003Cli>Contribute to AI product positioning with practical, credible, and user-centric messaging\u003C/li>\u003C/ul>\n\u003Ch2>Qualifications\u003C/h2>\u003Cp>\u003Cstrong>Must-Have\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cstrong>7+ years of experience in Product Marketing, Platform Adoption, Enterprise Communication, or Change Enablement\u003C/strong>\u003C/li>\u003Cli>Strong storytelling, presentation, and executive communication capability\u003C/li>\u003Cli>Experience driving adoption programs, transformation initiatives, or enterprise platform rollouts\u003C/li>\u003Cli>Ability to simplify complex technical concepts into clear and actionable messaging\u003C/li>\u003Cli>Strong stakeholder management and collaboration skills in global environments\u003C/li>\u003Cli>High ownership, execution discipline, and proactive mindset\u003C/li>\u003Cli>Fluent English communication skills\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Nice-to-Have\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Experience with workflow, automation, SaaS, or enterprise platforms\u003C/li>\u003Cli>Exposure to Low-Code / No-Code platforms or Citizen Development governance\u003C/li>\u003Cli>Experience with AI/GenAI-related products or transformation initiatives\u003C/li>\u003Cli>Knowledge of analytics, reporting, or data-driven marketing approaches\u003C/li>\u003Cli>Experience in change management, internal community building, or engagement programs\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Selection Process\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Shortlisted candidates will be invited to prepare a short presentation on a sample Product Marketing & Adoption Plan as part of the interview process.\u003C/li>\u003C/ul>\n\u003Ch2>Additional Information\u003C/h2>\u003Cp>\u003Cstrong>Why Join Us?\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Drive adoption for global enterprise platforms used by hundreds of thousands of users worldwide\u003C/li>\u003Cli>Be part of a large-scale AI product transformation journey\u003C/li>\u003Cli>Collaborate with global Product, Engineering, and Business stakeholders\u003C/li>\u003Cli>Influence user engagement, product reputation, and transformation success at enterprise scale\u003C/li>\u003Cli>Opportunity to shape long-term product communication and adoption strategy\u003C/li>\u003Cli>Competitive compensation and 13th-month bonus\u003C/li>\u003Cli>Premium healthcare and accident insurance\u003C/li>\u003Cli>Flexible and international working environment\u003C/li>\u003C/ul>","Company Description The Bosch Group is a leading global supplier of technology and services. Since the beginning of 2013, its operations have been divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch Global Software Technologies Company Limited (BGSV) i s 100% owned subsidiary of Robert Bosch GmbH - one of the world’s leading global suppliers of technology and services, offering end-to-end Engineering, IT, and Business Solutions. Starting its operation from 2010 at Etown 2 in HCMC, BGSV is the first software development center of Bosch in Southeast Asia. BGSV nowadays have over 4,000 associates, with a global footprint and presence in the US, Europe, and the Asia Pacific region. With our unique ability to offer end-to-end solutions that connect sensors, software, and services, we enable businesses to move from the traditional to digital or improve businesses by introducing a digital element in their products and processes. Job Description Drive Adoption for Global AI Workflow Platforms Join Bosch Vietnam’s Global Product & Service organization to help shape the future of intelligent workflow platforms used by nearly 500,000 users worldwide. Built on modern Low-Code / No-Code technologies and evolving with AI and GenAI capabilities, our platform powers mission-critical enterprise processes at global scale. We are looking for a Senior IT Product Marketing Specialist who combines strong product storytelling, adoption strategy, stakeholder engagement, and execution excellence to drive platform awareness, trust, and user adoption globally. This role goes beyond communication — you will help influence product adoption, enable transformation, and build long-term engagement across global stakeholders and internal customers. What You Will Do Product Marketing & Communication Own product messaging, positioning, and internal branding for global workflow platforms Translate complex AI, automation, and workflow concepts into clear business value and user-focused communication Develop executive presentations, newsletters, launch materials, playbooks, demos, and enablement content Create persona-based communication for Executives, IT teams, Process Owners, Citizen Developers, and End Users Adoption & Change Enablement Drive product adoption, engagement, and migration initiatives across global stakeholders Support onboarding, training, UAT enablement, and user adoption programs Gather feedback and continuously improve communication effectiveness and adoption strategies Support Citizen Development enablement with clear governance and operational communication Stakeholder & Community Engagement: Engage with global stakeholders, leadership teams, and internal customers across regions Support webinars, workshops, product showcases, and transformation initiatives Build and grow user communities, champion networks, and engagement programs Ensure consistent, professional, and proactive communication across channels Performance & Optimization Define and monitor adoption, engagement, and satisfaction KPIs Use data and insights to improve communication strategies and campaign effectiveness Contribute to AI product positioning with practical, credible, and user-centric messaging Qualifications Must-Have 7+ years of experience in Product Marketing, Platform Adoption, Enterprise Communication, or Change Enablement Strong storytelling, presentation, and executive communication capability Experience driving adoption programs, transformation initiatives, or enterprise platform rollouts Ability to simplify complex technical concepts into clear and actionable messaging Strong stakeholder management and collaboration skills in global environments High ownership, execution discipline, and proactive mindset Fluent English communication skills Nice-to-Have Experience with workflow, automation, SaaS, or enterprise platforms Exposure to Low-Code / No-Code platforms or Citizen Development governance Experience with AI/GenAI-related products or transformation initiatives Knowledge of analytics, reporting, or data-driven marketing approaches Experience in change management, internal community building, or engagement programs Selection Process Shortlisted candidates will be invited to prepare a short presentation on a sample Product Marketing & Adoption Plan as part of the interview process. Additional Information Why Join Us? Drive adoption for global enterprise platforms used by hundreds of thousands of users worldwide Be part of a large-scale AI product transformation journey Collaborate with global Product, Engineering, and Business stakeholders Influence user engagement, product reputation, and transformation success at enterprise scale Opportunity to shape long-term product communication and adoption strategy Competitive compensation and 13th-month bonus Premium healthcare and accident insurance Flexible and international working environment",1791330003000,"2026-10-07 01:43:27","2026-10-06T11:20:03.683Z",{"jsonldValid":15,"jsonld":25},{"id":131,"applyToken":132,"slug":133,"title":94,"companyname":116,"companylogo":117,"companyTagline":118,"companyIndustry":55,"city":134,"country":99,"applicantCountries":135,"applicantStates":136,"remote":15,"employmentType":137,"department":61,"content_html":138,"content_text":139,"years":21,"createdAt":140,"updatedAtISO":127,"postedAtISO":141,"validThroughISO":25,"active":26,"hasSalary":26,"salaryMin":142,"salaryMax":143,"currency":27,"isPaid":15,"schema":144},"a41491d802dddd63470de2b8158ea928a5430bf05db05776d6dfd74e16b52130","c8d0af2baa64d1a4d45421f62a0a3218119fca38ef27c08e48c95208ea9d643c","product-marketing-manager-at-bosch-usa-fa8b82fb44","Oak Brook",[],[],[17],"\u003Ch2>Company Description\u003C/h2>\u003Cp>\u003Cstrong>Note: The job position offers a hybrid work schedule, with 40% remote work and 60% onsite work, providing the flexibility to work from both home and office environments\u003C/strong>\u003C/p>\u003Cp>At Bosch Automotive Aftermarket, we believe in creating a work culture that embodies our core values of grow, enjoy, and inspire. Our Automotive Aftermarket division provides diagnostic and repair shop equipment, spare parts, and repair solutions for passenger cars and commercial vehicles worldwide. Our Automotive Service Solutions operations supply testing and repair-shop technology, diagnostic software, service training, and information services.\u003C/p>\u003Cp>As a member of our team, you will have the opportunity to grow your skills and knowledge while working with cutting-edge technology. We want you to enjoy what you do and feel inspired to contribute your best to our customers and to the growth of our business. We believe that by cultivating a work environment that encourages personal and professional growth, enjoyment, and inspiration, we can achieve great things together.\u003C/p>\u003Cp>Join us at Bosch Automotive Aftermarket and help us shape the future of mobility!\u003C/p>\n\u003Ch2>Job Description\u003C/h2>\u003Cp>As a Product Marketing Manager (Sr.) for Filters, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer \u003Cstrong>go to market\u003C/strong> business strategy and merchandising models. \u003C/p>\u003Cp>\u003Cstrong>RESPONSIBILITIES\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Support defining and executing go-to-market strategies as the product market expert within the team to deliver growth targets and key objectives.  Analyze channels, customers, and competitors for use in the formulation of business strategy and value proposition.  Understand and become the expert of the market and competitive landscape to identify growth opportunities.\u003C/li>\u003Cli>Model strategic opportunities in P&L scenarios for customer growth opportunities, existing business and product launches to target profitability.  Align with key stakeholders to gain consensus.  Present analysis and recommendations to Sr. Management for alignment.\u003C/li>\u003Cli>Lead cross functional teams to successfully launch new customers and products, working closely with Sales, Controlling, Demand planning, Communications, and Category Management ensuring timelines are met and within budget.\u003C/li>\u003Cli>Support developing channel pricing strategies and define market competitive pricing for programs, including price positioning for good / better / best that reaches target profitability and margin requirements.  Regularly review and maintain pricing for competitiveness while achieving target profitability.\u003C/li>\u003Cli>Present in collaboration with sales and develop customer presentations through expert knowledge of product, branding, and portfolio positioning.\u003C/li>\u003Cli>Support Trade Marketing in the development and execution of promotions, marketing materials, and product specific sales growth campaigns.\u003C/li>\u003Cli>Support planning and executing marketing activities including pull through activities in targeted customer channels to achieve growth targets.\u003C/li>\u003C/ul>\n\u003Ch2>Qualifications\u003C/h2>\u003Cul>\u003Cli>Bachelor’s Degree required\u003C/li>\u003Cli>3+ years of experience in a product marketing role, preferably in the automotive aftermarket industry\u003C/li>\u003Cli>Proven experience developing and executing go-to-market (GtM) strategies for products and programs\u003C/li>\u003Cli>Preferred: Experience with rotating machines (Starters, Alternators & AC Compressors) combined with strong market insight needed to develop and execute effective go-to-market strategies\u003C/li>\u003Cli>Strong financial acumen\u003C/li>\u003Cli>Proven ability to define, develop, and communicate/execute strategic marketing plans\u003C/li>\u003Cli>Excellent verbal and written communication skills\u003C/li>\u003Cli>Entrepreneurial mindset and drive, results orientation\u003C/li>\u003Cli>Ability to work with and lead diverse groups to task completion\u003C/li>\u003Cli>Proficient knowledge Microsoft Excel & PowerPoint\u003C/li>\u003Cli>Being able to travel 20-30%\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available.\u003C/strong>\u003C/p>\n\u003Ch2>Additional Information\u003C/h2>\u003Cp>\u003Cstrong>All your information will be kept confidential according to EEO guidelines.\u003C/strong>\u003C/p>\u003Cp>\u003Cstrong>Equal Opportunity Employer, including disability / veterans.\u003C/strong>\u003C/p>\u003Cp>\u003Cem>The U.S. base salary range for this full-time position is $83,000 - $100,000. Within the range, individual pay is determined based on several factors, including, but not limited to, work experience and job knowledge, complexity of the role, job location, etc.\u003C/em>\u003C/p>\u003Cp>\u003Cem>In addition to your base salary, Bosch offers a comprehensive benefits package that includes health, dental, and vision plans; health savings accounts (HSA); flexible spending accounts; 401(K) retirement & Bosch Defined Contribution plan with an attractive employer match; wellness programs; life insurance; short and long term disability insurance; paid time off; parental leave, adoption assistance; and reimbursement of education expenses. Learn more about our full benefits offerings by visiting: https://www.myboschbenefits.com/public/welcome. Pay ranges included in the postings generally reflect base salary; certain positions may include bonus, commission, or additional benefits.\u003C/em>\u003C/p>\u003Cp>https://www.bosch.us/careers/why-bosch/culture-and-benefits/\u003Cbr>\nhttps://www.myboschbenefits.com/public/welcome\u003C/p>","Company Description Note: The job position offers a hybrid work schedule, with 40% remote work and 60% onsite work, providing the flexibility to work from both home and office environments At Bosch Automotive Aftermarket, we believe in creating a work culture that embodies our core values of grow, enjoy, and inspire. Our Automotive Aftermarket division provides diagnostic and repair shop equipment, spare parts, and repair solutions for passenger cars and commercial vehicles worldwide. Our Automotive Service Solutions operations supply testing and repair-shop technology, diagnostic software, service training, and information services. As a member of our team, you will have the opportunity to grow your skills and knowledge while working with cutting-edge technology. We want you to enjoy what you do and feel inspired to contribute your best to our customers and to the growth of our business. We believe that by cultivating a work environment that encourages personal and professional growth, enjoyment, and inspiration, we can achieve great things together. Join us at Bosch Automotive Aftermarket and help us shape the future of mobility! Job Description As a Product Marketing Manager (Sr.) for Filters, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer go to market business strategy and merchandising models. RESPONSIBILITIES Support defining and executing go-to-market strategies as the product market expert within the team to deliver growth targets and key objectives. Analyze channels, customers, and competitors for use in the formulation of business strategy and value proposition. Understand and become the expert of the market and competitive landscape to identify growth opportunities. Model strategic opportunities in P&L scenarios for customer growth opportunities, existing business and product launches to target profitability. Align with key stakeholders to gain consensus. Present analysis and recommendations to Sr. Management for alignment. Lead cross functional teams to successfully launch new customers and products, working closely with Sales, Controlling, Demand planning, Communications, and Category Management ensuring timelines are met and within budget. Support developing channel pricing strategies and define market competitive pricing for programs, including price positioning for good / better / best that reaches target profitability and margin requirements. Regularly review and maintain pricing for competitiveness while achieving target profitability. Present in collaboration with sales and develop customer presentations through expert knowledge of product, branding, and portfolio positioning. Support Trade Marketing in the development and execution of promotions, marketing materials, and product specific sales growth campaigns. Support planning and executing marketing activities including pull through activities in targeted customer channels to achieve growth targets. Qualifications Bachelor’s Degree required 3+ years of experience in a product marketing role, preferably in the automotive aftermarket industry Proven experience developing and executing go-to-market (GtM) strategies for products and programs Preferred: Experience with rotating machines (Starters, Alternators & AC Compressors) combined with strong market insight needed to develop and execute effective go-to-market strategies Strong financial acumen Proven ability to define, develop, and communicate/execute strategic marketing plans Excellent verbal and written communication skills Entrepreneurial mindset and drive, results orientation Ability to work with and lead diverse groups to task completion Proficient knowledge Microsoft Excel & PowerPoint Being able to travel 20-30% Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available. Additional Information All your information will be kept confidential according to EEO guidelines. Equal Opportunity Employer, including disability / veterans. The U.S. base salary range for this full-time position is $83,000 - $100,000. Within the range, individual pay is determined based on several factors, including, but not limited to, work experience and job knowledge, complexity of the role, job location, etc. In addition to your base salary, Bosch offers a comprehensive benefits package that includes health, dental, and vision plans; health savings accounts (HSA); flexible spending accounts; 401(K) retirement & Bosch Defined Contribution plan with an attractive employer match; wellness programs; life insurance; short and long term disability insurance; paid time off; parental leave, adoption assistance; and reimbursement of education expenses. Learn more about our full benefits offerings by visiting: https://www.myboschbenefits.com/public/welcome. Pay ranges included in the postings generally reflect base salary; certain positions may include bonus, commission, or additional benefits. https://www.bosch.us/careers/why-bosch/culture-and-benefits/ https://www.myboschbenefits.com/public/welcome",1791329997000,"2026-10-06T21:15:55.453Z",83000,100000,{"jsonldValid":15,"jsonld":25},1791366059798]