[{"data":1,"prerenderedAt":135},["ShallowReactive",2],{"$fCF7Yv__Kz1yq5x8VuNyIocw9yTGG6ZAQfoMK4Aphn8k":3,"$frpgQLyQejtqDhIzu_FmZ3aV2o-7UHsdtzW3c-sccbSk":32},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"applicantCountries":14,"applicantStates":15,"remote":16,"employmentType":17,"department":19,"content_html":20,"content_text":21,"years":22,"createdAt":23,"updatedAtISO":24,"postedAtISO":25,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":28,"salaryMax":29,"currency":30,"isPaid":16,"schema":31},"45edfa7b57ad2ed9b2d7f9f21930ddfe5ae11c9f94d5e140d567573700e70601","5333d31e03b14cb69bc9b26174960dc77256da44ddd01b13641d09116d6e704f","head-of-enablement-at-onetrust-e1973f411a","VP, Global GTM Enablement & CX","OneTrust","https://cdn.jobboardwise.com/logo/onetrust.com","Software Development","Atlanta","Georgia",[],[],false,[18],"Full-time","Other","\u003Ch3>Strength in Trust \u003C/h3>\n\u003Cp>OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. \u003C/p>\u003Cp>\u003Cstrong>Strength in Trust\u003C/strong> \u003C/p>\n\u003Cp>OneTrust’s mission is to enable innovation through the responsible use of data and AI. \u003C/p>\n\u003Cp>We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. \u003C/p>\n\u003Cp>This led us to develop the first technology platform for responsible data use in 2016. \u003C/p>\n\u003Cp>Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. \u003C/p>\n\u003Cp>OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. \u003C/p>\n\u003Cp>Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. \u003C/p>\n\u003Cp>\u003Cstrong>The Challenge\u003C/strong> \u003C/p>\n\u003Cp>We are seeking an executive Head of Global Enablement to lead, scale, and elevate our global GTM enablement strategy and delivery. Reporting to the SVP of GTM Operations, you will lead the team responsible for onboarding, continuous upskilling, and performance optimization across our global GTM organization (AE, XDR, SE, etc) \u003C/p>\n\u003Cp>You will act as a core strategic partner to GTM executive leadership, Revenue Operations, Product Marketing, and Product Management to translate complex multi-product platform updates, regulatory changes, and competitive dynamics into high-impact, measurable enablement programs that accelerate quota attainment, shorten deal cycles, and expand our ACV bookings. \u003C/p>\n\u003Cp>\u003Cstrong>Key Responsibilities\u003C/strong> \u003C/p>\n\u003Cul>\n\u003Cli>Global Strategy & Vision: Define and execute a multi-year global enablement roadmap that drives field productivity, rep ramp-time reduction, and consistent quota participation across all customer-facing roles. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Methodology Rigor: Own the company-wide execution, coaching, and reinforcement of MEDDPICC and frameworks across the global enterprise sales and account management teams. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Cross-Functional Architecture: Partner closely with Product Marketing, Product Management, Legal, and Revenue Operations to turn complex platform releases into actionable playbooks, buyer persona maps, and value selling tools. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Management & Leadership Development: Build and deliver targeted coaching and leadership enablement programs for frontline sales managers and directors to drive operational rigor, forecast accuracy, and effective pipeline inspection. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Onboarding & Talent Pathways: Scale global onboarding tracks and high-potential development initiatives to accelerate time-to-first-deal for AEs and turn XDRs into top-tier commercial sellers. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Tech Stack Optimization: Leverage and optimize the revenue enablement tech stack \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Metrics & Analytics: Establish clear KPI frameworks connecting enablement programs directly to business metrics: rep ramp rates, win rates, average deal size (ACV), multi-product attachment, and length of sales cycles. \u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications & Leadership Profile\u003C/strong> \u003C/p>\n\u003Cul>\n\u003Cli>10+ Years of Experience: Proven track record leading global enablement, revenue operations, or enterprise sales leadership within a high-growth enterprise SaaS environment ($200M+ ARR scaling to $1B+). \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Domain Expertise: Deep understanding of complex enterprise SaaS sales motions involving multi-stakeholder buyer committees (CISO, Chief Privacy Officer, CIO, General Counsel, Chief Data Officer). \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Methodology Mastery: Expert command of MEDDPICC, Value Selling, and consultative enterprise discovery frameworks. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Instructional Design & Tech Savvy: Hands-on experience scaling modern, blended learning formats (live, async, certifications, role-playing, AI-assisted coaching) across distributed global teams. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Executive Presence & EQ: Exceptional cross-functional leadership skills with the ability to influence C-suite executives, product leaders, and frontline reps alike. \u003C/li>\n\u003C/ul>\n\u003Cul>\n\u003Cli>Data-Driven Mindset: Relentless focus on proving ROI by attributing enablement initiatives to top-line ARR growth and productivity metrics \u003C/li>\n\u003C/ul>\n\u003Cp>For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, job-related skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits.\u003C/p>\u003Cp>Salary Range\u003C/p>\u003Cp>$197,025—$295,538 USD\u003C/p>\u003Ch3>\u003Cspan>Where we Work\u003C/span>\u003C/h3>\n\u003Cp>We are embracing an office-first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person.\u003C/p>\n\u003Cp>Each role may have specific requirements or flexibility depending on the scope of the position, so we encourage you to verify this with your recruiter during your first interview.\u003C/p>\n\u003Ch3>\u003Cspan>Benefits\u003C/span>\u003C/h3>\n\u003Cp>\u003Cspan>As an employee at \u003C/span>\u003Cspan>OneTrust\u003C/span>\u003Cspan>, you will be part of the \u003C/span>\u003Cspan>OneTeam\u003C/span>\u003Cspan>. That means \u003C/span>\u003Cspan>you’ll\u003C/span>\u003Cspan> receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers.\u003C/span>\u003C/p>\n\u003Ch3>Resources  \u003C/h3>\n\u003Cp>Check out the following to learn more about OneTrust and its people: \u003C/p>\n\u003Cul>\n\u003Cli>OneTrust Careers on YouTube\u003C/li>\n\u003Cli>@LifeatOneTrust on Instagram\u003C/li>\n\u003C/ul>\n\u003Ch3>Your Data\u003C/h3>\n\u003Cp>You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview\u003Cstrong>. \u003C/strong>You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form.\u003C/p>\n\n\u003Cp>Recruitment fraud warning: OneTrust is aware of scams involving false offers of employment with our company. The fraudulent jobs, interviews and job offers use fake websites, email addresses, group chat and text messages. Be aware that we never ask candidates for personal information, IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat, and do not require candidates to purchase products or services, or process payments on our behalf as a condition of any employment offer. \u003Cspan>Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an \"@onetrust.com\" email address. You may also receive legitimate emails from \"@us.greenhouse-mail.io\". Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a \"@docusign.net\" email address. \u003C/span>For more information or if you have been targeted please reach out to \u003Cspan>askrecruiting@onetrust.com\u003C/span>.\u003C/p>\n\u003Ch3>\u003Cspan>Our Commitment to You\u003C/span> \u003C/h3>\n\u003Cp>When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new category. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career. \u003C/p>\n\u003Cp>OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.\u003C/p>","Strength in Trust OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. Strength in Trust OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. The Challenge We are seeking an executive Head of Global Enablement to lead, scale, and elevate our global GTM enablement strategy and delivery. Reporting to the SVP of GTM Operations, you will lead the team responsible for onboarding, continuous upskilling, and performance optimization across our global GTM organization (AE, XDR, SE, etc) You will act as a core strategic partner to GTM executive leadership, Revenue Operations, Product Marketing, and Product Management to translate complex multi-product platform updates, regulatory changes, and competitive dynamics into high-impact, measurable enablement programs that accelerate quota attainment, shorten deal cycles, and expand our ACV bookings. Key Responsibilities Global Strategy & Vision: Define and execute a multi-year global enablement roadmap that drives field productivity, rep ramp-time reduction, and consistent quota participation across all customer-facing roles. Methodology Rigor: Own the company-wide execution, coaching, and reinforcement of MEDDPICC and frameworks across the global enterprise sales and account management teams. Cross-Functional Architecture: Partner closely with Product Marketing, Product Management, Legal, and Revenue Operations to turn complex platform releases into actionable playbooks, buyer persona maps, and value selling tools. Management & Leadership Development: Build and deliver targeted coaching and leadership enablement programs for frontline sales managers and directors to drive operational rigor, forecast accuracy, and effective pipeline inspection. Onboarding & Talent Pathways: Scale global onboarding tracks and high-potential development initiatives to accelerate time-to-first-deal for AEs and turn XDRs into top-tier commercial sellers. Tech Stack Optimization: Leverage and optimize the revenue enablement tech stack Metrics & Analytics: Establish clear KPI frameworks connecting enablement programs directly to business metrics: rep ramp rates, win rates, average deal size (ACV), multi-product attachment, and length of sales cycles. Qualifications & Leadership Profile 10+ Years of Experience: Proven track record leading global enablement, revenue operations, or enterprise sales leadership within a high-growth enterprise SaaS environment ($200M+ ARR scaling to $1B+). Domain Expertise: Deep understanding of complex enterprise SaaS sales motions involving multi-stakeholder buyer committees (CISO, Chief Privacy Officer, CIO, General Counsel, Chief Data Officer). Methodology Mastery: Expert command of MEDDPICC, Value Selling, and consultative enterprise discovery frameworks. Instructional Design & Tech Savvy: Hands-on experience scaling modern, blended learning formats (live, async, certifications, role-playing, AI-assisted coaching) across distributed global teams. Executive Presence & EQ: Exceptional cross-functional leadership skills with the ability to influence C-suite executives, product leaders, and frontline reps alike. Data-Driven Mindset: Relentless focus on proving ROI by attributing enablement initiatives to top-line ARR growth and productivity metrics For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, job-related skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits. Salary Range $197,025—$295,538 USD Where we Work We are embracing an office-first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person. Each role may have specific requirements or flexibility depending on the scope of the position, so we encourage you to verify this with your recruiter during your first interview. Benefits As an employee at OneTrust , you will be part of the OneTeam . That means you’ll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers. Resources Check out the following to learn more about OneTrust and its people: OneTrust Careers on YouTube @LifeatOneTrust on Instagram Your Data You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview . You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form. Recruitment fraud warning: OneTrust is aware of scams involving false offers of employment with our company. The fraudulent jobs, interviews and job offers use fake websites, email addresses, group chat and text messages. Be aware that we never ask candidates for personal information, IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat, and do not require candidates to purchase products or services, or process payments on our behalf as a condition of any employment offer. Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an \"@onetrust.com\" email address. You may also receive legitimate emails from \"@us.greenhouse-mail.io\". Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a \"@docusign.net\" email address. For more information or if you have been targeted please reach out to askrecruiting@onetrust.com . Our Commitment to You When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new category. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career. OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.",0,1788837673000,"2026-10-10 05:24:53","2026-10-09T16:02:41-04:00","",true,197025,295538,"USD",{"jsonldValid":16,"jsonld":26},{"jobs":33},[34,51,62,82,96,117],{"id":35,"applyToken":36,"slug":37,"title":38,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"applicantCountries":39,"applicantStates":40,"remote":16,"employmentType":41,"department":42,"content_html":43,"content_text":44,"years":22,"createdAt":45,"updatedAtISO":46,"postedAtISO":47,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":48,"salaryMax":49,"currency":30,"isPaid":16,"schema":50},"377cc993e60c3f5bf7e0a93df9c04fef7ffe6ce5ba1c174d54fcd469f0f0f848","b5d635ca7f3695f67891d8d75ac6331c589007c2ad05bf14bfd4c050fe0ec3b7","product-marketing-manager-go-to-market-at-onetrust-8d094382d0","Product Marketing Manager, Go-to-Market",[],[],[18],"Product","\u003Ch3>Strength in Trust \u003C/h3>\n\u003Cp>OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. \u003C/p>\u003Ch3>The Challenge\u003C/h3>\n\u003Cp>OneTrust is looking for an experienced Product Marketing Manager to lead the planning, coordination, and execution of complex product and feature releases across the organization, in partnership with Product Operations. This role ensures launches are delivered on time, clearly communicated, and aligned to broader go-to-market (GTM) strategies. The Product Marketing Manager for Go-to-Market will drive operational excellence, resolve cross-functional dependencies, and bring structure and rigor to OneTrust’s fast-moving release environments.\u003C/p>\n\u003Ch3>Your Mission\u003C/h3>\n\u003Cp>\u003Cstrong>Release Strategy & Execution\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Own end-to-end marketing release management for multiple concurrent launches, from early planning through post-release evaluation\u003C/li>\n\u003Cli>Develop and maintain integrated release plans, timelines, milestones, and readiness criteria\u003C/li>\n\u003Cli>Act as the voice of the customer, ensuring field and customer facing deliverables are simple, value-centric and actionable\u003C/li>\n\u003Cli>Ensure alignment between product development schedules and marketing GTM plans\u003C/li>\n\u003Cli>Proactively identify risks, dependencies, and constraints; drive mitigation plans to keep releases on track\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Cross-Functional Leadership\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Serve as the primary point of contact for marketing release readiness, partnering closely with Product Management, Product Operations, Marketing, Enablement, Sales and Customer Success\u003C/li>\n\u003Cli>Facilitate release reviews, launch readiness checkpoints, and go/no-go decisions\u003C/li>\n\u003Cli>Drive clarity on roles, deliverables, and ownership across launch stakeholders\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Operational Excellence\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Define and evolve marketing release management processes, tools, and best practices to scale with the business\u003C/li>\n\u003Cli>Create standardized launch frameworks, playbooks, and templates to improve speed and consistency\u003C/li>\n\u003Cli>Ensure accuracy, completeness, and timely handoff of launch assets across channels\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Communication & Stakeholder Management\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Maintain executive-ready visibility into launch status, risks, and outcomes\u003C/li>\n\u003Cli>Act as a calm, trusted operator during high-visibility or high-pressure launches\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Measurement & Continuous Improvement\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Partner with marketing and analytics teams to define launch success metrics\u003C/li>\n\u003Cli>Conduct post-launch retrospectives to capture learnings and drive process improvements\u003C/li>\n\u003Cli>Use data and insights to recommend changes to future release strategies\u003C/li>\n\u003C/ul>\n\u003Ch3>Required Qualifications\u003C/h3>\n\u003Cul>\n\u003Cli>4-5+ years of experience in marketing operations, release management, program management, or go-to-market roles\u003C/li>\n\u003Cli>Proven track record managing complex, cross-functional launches in a product-led or technology-driven organization\u003C/li>\n\u003Cli>Strong project and program management skills with exceptional attention to detail\u003C/li>\n\u003Cli>Ability to influence without authority and navigate ambiguity\u003C/li>\n\u003Cli>Excellent written and verbal communication skills\u003C/li>\n\u003Cli>Experience and comfort with business-related tools and platforms such as AirTable, SmartSheets, Asana, Planner, WorkBoard, Confluence, Jira\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Preferred Qualifications\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Experience supporting B2B, SaaS, or platform products\u003C/li>\n\u003Cli>Familiarity with Agile or product development lifecycles\u003C/li>\n\u003Cli>Experience building or scaling release management processes\u003C/li>\n\u003Cli>Comfort working with executive stakeholders on high-impact initiatives\u003C/li>\n\u003Cli>Flexible and resilient, comfortable with ambiguity, adaptable to a high-change environment and open to new concepts and/or processes.\u003C/li>\n\u003C/ul>\u003Cp>For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, job-related skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits.\u003C/p>\u003Cp>Salary Range\u003C/p>\u003Cp>$127,500—$191,250 USD\u003C/p>\u003Ch3>\u003Cspan>Where we Work\u003C/span>\u003C/h3>\n\u003Cp>We are embracing an office-first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person.\u003C/p>\n\u003Cp>Each role may have specific requirements or flexibility depending on the scope of the position, so we encourage you to verify this with your recruiter during your first interview.\u003C/p>\n\u003Ch3>\u003Cspan>Benefits\u003C/span>\u003C/h3>\n\u003Cp>\u003Cspan>As an employee at \u003C/span>\u003Cspan>OneTrust\u003C/span>\u003Cspan>, you will be part of the \u003C/span>\u003Cspan>OneTeam\u003C/span>\u003Cspan>. That means \u003C/span>\u003Cspan>you’ll\u003C/span>\u003Cspan> receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers.\u003C/span>\u003C/p>\n\u003Ch3>Resources  \u003C/h3>\n\u003Cp>Check out the following to learn more about OneTrust and its people: \u003C/p>\n\u003Cul>\n\u003Cli>OneTrust Careers on YouTube\u003C/li>\n\u003Cli>@LifeatOneTrust on Instagram\u003C/li>\n\u003C/ul>\n\u003Ch3>Your Data\u003C/h3>\n\u003Cp>You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview\u003Cstrong>. \u003C/strong>You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form.\u003C/p>\n\n\u003Cp>Recruitment fraud warning: OneTrust is aware of scams involving false offers of employment with our company. The fraudulent jobs, interviews and job offers use fake websites, email addresses, group chat and text messages. Be aware that we never ask candidates for personal information, IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat, and do not require candidates to purchase products or services, or process payments on our behalf as a condition of any employment offer. \u003Cspan>Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an \"@onetrust.com\" email address. You may also receive legitimate emails from \"@us.greenhouse-mail.io\". Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a \"@docusign.net\" email address. \u003C/span>For more information or if you have been targeted please reach out to \u003Cspan>askrecruiting@onetrust.com\u003C/span>.\u003C/p>\n\u003Ch3>\u003Cspan>Our Commitment to You\u003C/span> \u003C/h3>\n\u003Cp>When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new category. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career. \u003C/p>\n\u003Cp>OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.\u003C/p>","Strength in Trust OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. The Challenge OneTrust is looking for an experienced Product Marketing Manager to lead the planning, coordination, and execution of complex product and feature releases across the organization, in partnership with Product Operations. This role ensures launches are delivered on time, clearly communicated, and aligned to broader go-to-market (GTM) strategies. The Product Marketing Manager for Go-to-Market will drive operational excellence, resolve cross-functional dependencies, and bring structure and rigor to OneTrust’s fast-moving release environments. Your Mission Release Strategy & Execution Own end-to-end marketing release management for multiple concurrent launches, from early planning through post-release evaluation Develop and maintain integrated release plans, timelines, milestones, and readiness criteria Act as the voice of the customer, ensuring field and customer facing deliverables are simple, value-centric and actionable Ensure alignment between product development schedules and marketing GTM plans Proactively identify risks, dependencies, and constraints; drive mitigation plans to keep releases on track Cross-Functional Leadership Serve as the primary point of contact for marketing release readiness, partnering closely with Product Management, Product Operations, Marketing, Enablement, Sales and Customer Success Facilitate release reviews, launch readiness checkpoints, and go/no-go decisions Drive clarity on roles, deliverables, and ownership across launch stakeholders Operational Excellence Define and evolve marketing release management processes, tools, and best practices to scale with the business Create standardized launch frameworks, playbooks, and templates to improve speed and consistency Ensure accuracy, completeness, and timely handoff of launch assets across channels Communication & Stakeholder Management Maintain executive-ready visibility into launch status, risks, and outcomes Act as a calm, trusted operator during high-visibility or high-pressure launches Measurement & Continuous Improvement Partner with marketing and analytics teams to define launch success metrics Conduct post-launch retrospectives to capture learnings and drive process improvements Use data and insights to recommend changes to future release strategies Required Qualifications 4-5+ years of experience in marketing operations, release management, program management, or go-to-market roles Proven track record managing complex, cross-functional launches in a product-led or technology-driven organization Strong project and program management skills with exceptional attention to detail Ability to influence without authority and navigate ambiguity Excellent written and verbal communication skills Experience and comfort with business-related tools and platforms such as AirTable, SmartSheets, Asana, Planner, WorkBoard, Confluence, Jira Preferred Qualifications Experience supporting B2B, SaaS, or platform products Familiarity with Agile or product development lifecycles Experience building or scaling release management processes Comfort working with executive stakeholders on high-impact initiatives Flexible and resilient, comfortable with ambiguity, adaptable to a high-change environment and open to new concepts and/or processes. For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, job-related skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits. Salary Range $127,500—$191,250 USD Where we Work We are embracing an office-first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person. Each role may have specific requirements or flexibility depending on the scope of the position, so we encourage you to verify this with your recruiter during your first interview. Benefits As an employee at OneTrust , you will be part of the OneTeam . That means you’ll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers. Resources Check out the following to learn more about OneTrust and its people: OneTrust Careers on YouTube @LifeatOneTrust on Instagram Your Data You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview . You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form. Recruitment fraud warning: OneTrust is aware of scams involving false offers of employment with our company. The fraudulent jobs, interviews and job offers use fake websites, email addresses, group chat and text messages. Be aware that we never ask candidates for personal information, IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat, and do not require candidates to purchase products or services, or process payments on our behalf as a condition of any employment offer. Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an \"@onetrust.com\" email address. You may also receive legitimate emails from \"@us.greenhouse-mail.io\". Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a \"@docusign.net\" email address. For more information or if you have been targeted please reach out to askrecruiting@onetrust.com . Our Commitment to You When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new category. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career. OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.",1789204863000,"2026-09-12 11:23:53","2026-09-11T15:39:24-04:00",127500,191250,{"jsonldValid":16,"jsonld":26},{"id":52,"applyToken":53,"slug":54,"title":38,"companyname":9,"companylogo":10,"companyIndustry":11,"city":55,"country":56,"applicantCountries":57,"applicantStates":58,"remote":16,"employmentType":59,"department":42,"content_html":43,"content_text":44,"years":22,"createdAt":45,"updatedAtISO":46,"postedAtISO":60,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":48,"salaryMax":49,"currency":30,"isPaid":16,"schema":61},"1a62f8b7e5d1602e7ba5ec4c84bb167803eb2fad8c90f98ba0733616a170ad9a","2aabd8f730dce4ed5fb62a08f0c7101ff74e21848057d32052e774ce49f3f0b9","product-marketing-manager-go-to-market-at-onetrust-f606d52df1","San Francisco","United States",[],[],[18],"2026-09-11T15:40:09-04:00",{"jsonldValid":16,"jsonld":26},{"id":63,"applyToken":64,"slug":65,"title":66,"companyname":67,"companylogo":68,"companyTagline":69,"companyIndustry":11,"city":70,"country":71,"applicantCountries":72,"applicantStates":73,"remote":16,"employmentType":74,"department":19,"content_html":75,"content_text":76,"years":22,"createdAt":77,"updatedAtISO":78,"postedAtISO":79,"validThroughISO":26,"active":27,"hasSalary":16,"salaryMin":22,"salaryMax":22,"currency":80,"isPaid":16,"schema":81},"7c055b8e2ab7dc4f752ce2eb0a525e28adf335ab43632973c85dd7f957c5804c","89d09c6e0df82304161f34fb39a1e8ccdb7cab1c7f38481af89533867f9e4aee","gtm-enablement-specialist-at-zendesk-0e54c0e4df","GTM Enablement Specialist","Zendesk","https://cdn.jobboardwise.com/logo/zdsk.co","Experience the power of exceptional service with Zendesk AI.","Portugal - Lisbon - Hybrid","Portugal",[],[],[18],"\u003Ch2>Job Description\u003C/h2>\u003Cp>The GTM Enablement Specialist - Prospecting Acceleration Specialist is a high-impact, field-facing role focused on improving the productivity and performance of Zendesk’s regional Sales Development teams. This role is designed for a proven prospecting expert who can partner closely with regional SDR/BDR leaders to identify performance gaps, optimize outbound execution, and accelerate pipeline and bookings generation per rep.\u003C/p>\u003Cp>Whether you are a high-performing Zendesk BDR ready to expand your impact, or a seasoned sales development professional who thrives on turning insight into measurable results, this role offers the opportunity to shape how prospecting excellence scales across the organization.\u003C/p>\u003Cp>In this role, you will own the strategy and execution of programs that improve prospecting effectiveness — from onboarding and ongoing skill development to messaging optimization and field coaching. You will be expected to build trust with the field, use data and AI-enabled tools to identify opportunities, and drive measurable improvements in SDR/BDR productivity and output. This is a high-visibility role with direct accountability for helping teams produce stronger pipeline outcomes.\u003C/p>\u003Cp>Success in this role will be measured by improvements in prospecting productivity, pipeline output, conversion rates, ramp effectiveness, and the scalable use of AI to improve individual and team performance.\u003C/p>\u003Cbr>\u003Ch2>What You’ll Do\u003C/h2>\u003Ch3>Drive Prospecting Productivity\u003C/h3>\u003Cul>\u003Cli>Partner with regional SDR/BDR leaders to identify opportunities to improve rep productivity, pipeline generation, and bookings per head.\u003C/li>\u003Cli>Translate field performance data into practical action plans that improve execution across teams.\u003C/li>\u003Cli>Use AI-enabled tools to surface insights faster, identify patterns in prospecting behavior, and enable faster, better decisions.\u003C/li>\u003Cli>Track and report on the impact of prospecting programs and coaching interventions.\u003C/li>\u003C/ul>\u003Ch3>Accelerate New Hire Ramp\u003C/h3>\u003Cul>\u003Cli>Deliver in-person and virtual onboarding programs that help new BDRs ramp quickly and perform with confidence.\u003C/li>\u003Cli>Ensure new hires are equipped with the messaging, tools, behaviors, and habits needed to achieve productivity targets early.\u003C/li>\u003Cli>Leverage AI tools to streamline onboarding content development, personalize learning support, and scale ramp resources across the organization.\u003C/li>\u003C/ul>\u003Ch3>Improve Outbound Execution\u003C/h3>\u003Cul>\u003Cli>Analyze prospecting data and collaborate with Sales Ops, Marketing, Enablement, and regional leaders to optimize cadences, messaging, talk tracks, and channel mix.\u003C/li>\u003Cli>Identify what is working across regions and scale those best practices to improve performance.\u003C/li>\u003Cli>Use AI to accelerate content iteration, improve analysis of sequence and message performance, and generate scalable prospecting resources.\u003C/li>\u003C/ul>\u003Ch3>Coach for Performance\u003C/h3>\u003Cul>\u003Cli>Work directly with SDR/BDR managers to diagnose skill gaps and coach reps on prospecting fundamentals, objection handling, qualification, and conversion.\u003C/li>\u003Cli>Reinforce high-impact behaviors through field coaching, call reviews, and tactical training.\u003C/li>\u003Cli>Use AI-powered tools to summarize call insights, identify coaching themes, and develop more efficient, targeted reinforcement.\u003C/li>\u003C/ul>\u003Ch3>Build Regional Alignment\u003C/h3>\u003Cul>\u003Cli>Serve as a trusted partner to regional leaders by understanding local performance trends, market conditions, and execution challenges.\u003C/li>\u003Cli>Adapt global programs to regional needs while maintaining consistency in core standards.\u003C/li>\u003Cli>Use AI-informed analysis to compare trends across regions and scale successful experiments more effectively.\u003C/li>\u003C/ul>\u003Ch3>Collaborate Cross-Functionally\u003C/h3>\u003Cul>\u003Cli>Work closely with Marketing, Enablement, Business Operations, and Product teams to ensure the SDR/BDR organization has the content, tools, and insights needed to improve results.\u003C/li>\u003Cli>Share voice-of-the-field feedback to influence programs, tooling, and messaging strategy.\u003C/li>\u003Cli>Help identify and pilot AI-enabled workflows that can improve efficiency and scale learning, coaching, and execution across the organization.\u003C/li>\u003C/ul>\u003Ch2>What You Bring\u003C/h2>\u003Cul>\u003Cli>2–4+ years in Sales Development, preferably in a high-growth SaaS environment\u003C/li>\u003Cli>Experience as a high-performing BDR/SDR, ideally with demonstrated success in prospecting, pipeline creation, and conversion\u003C/li>\u003Cli>Familiarity with the realities of frontline sales development and the ability to coach from experience\u003C/li>\u003Cli>Deep understanding of outbound prospecting tactics and modern sales engagement tools such as Salesforce, Gong, Sales Nav, Outreach, Salesloft or ZoomInfo\u003C/li>\u003Cli>Strong analytical mindset with the ability to use data and AI-enabled tools to identify trends, diagnose issues, and measure impact\u003C/li>\u003Cli>AI fluency and curiosity; comfortable using AI-powered tools to improve personal productivity and to scale learning, coaching, and enablement resources for the broader team\u003C/li>\u003Cli>Excellent communication and facilitation skills, with the ability to influence both reps and leaders\u003C/li>\u003Cli>Strong cross-functional collaborator who thrives in a fast-moving, performance-driven environment\u003C/li>\u003Cli>Passion for building repeatable systems that improve productivity and help teams produce stronger pipeline outcomes\u003C/li>\u003C/ul>\u003Cp>#LI-AO1\u003Cbr>\u003C/p>\u003Cp>\u003Cb>The intelligent heart of customer experience\u003C/b>\u003C/p>\u003Cp>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.\u003C/p>\u003Cp>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.\u003C/p>\u003Cp>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.\u003C/p>\u003Cp>Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. \u003C/p>\u003Cp>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.\u003C/p>","Job Description The GTM Enablement Specialist - Prospecting Acceleration Specialist is a high-impact, field-facing role focused on improving the productivity and performance of Zendesk’s regional Sales Development teams. This role is designed for a proven prospecting expert who can partner closely with regional SDR/BDR leaders to identify performance gaps, optimize outbound execution, and accelerate pipeline and bookings generation per rep. Whether you are a high-performing Zendesk BDR ready to expand your impact, or a seasoned sales development professional who thrives on turning insight into measurable results, this role offers the opportunity to shape how prospecting excellence scales across the organization. In this role, you will own the strategy and execution of programs that improve prospecting effectiveness — from onboarding and ongoing skill development to messaging optimization and field coaching. You will be expected to build trust with the field, use data and AI-enabled tools to identify opportunities, and drive measurable improvements in SDR/BDR productivity and output. This is a high-visibility role with direct accountability for helping teams produce stronger pipeline outcomes. Success in this role will be measured by improvements in prospecting productivity, pipeline output, conversion rates, ramp effectiveness, and the scalable use of AI to improve individual and team performance. What You’ll Do Drive Prospecting Productivity Partner with regional SDR/BDR leaders to identify opportunities to improve rep productivity, pipeline generation, and bookings per head. Translate field performance data into practical action plans that improve execution across teams. Use AI-enabled tools to surface insights faster, identify patterns in prospecting behavior, and enable faster, better decisions. Track and report on the impact of prospecting programs and coaching interventions. Accelerate New Hire Ramp Deliver in-person and virtual onboarding programs that help new BDRs ramp quickly and perform with confidence. Ensure new hires are equipped with the messaging, tools, behaviors, and habits needed to achieve productivity targets early. Leverage AI tools to streamline onboarding content development, personalize learning support, and scale ramp resources across the organization. Improve Outbound Execution Analyze prospecting data and collaborate with Sales Ops, Marketing, Enablement, and regional leaders to optimize cadences, messaging, talk tracks, and channel mix. Identify what is working across regions and scale those best practices to improve performance. Use AI to accelerate content iteration, improve analysis of sequence and message performance, and generate scalable prospecting resources. Coach for Performance Work directly with SDR/BDR managers to diagnose skill gaps and coach reps on prospecting fundamentals, objection handling, qualification, and conversion. Reinforce high-impact behaviors through field coaching, call reviews, and tactical training. Use AI-powered tools to summarize call insights, identify coaching themes, and develop more efficient, targeted reinforcement. Build Regional Alignment Serve as a trusted partner to regional leaders by understanding local performance trends, market conditions, and execution challenges. Adapt global programs to regional needs while maintaining consistency in core standards. Use AI-informed analysis to compare trends across regions and scale successful experiments more effectively. Collaborate Cross-Functionally Work closely with Marketing, Enablement, Business Operations, and Product teams to ensure the SDR/BDR organization has the content, tools, and insights needed to improve results. Share voice-of-the-field feedback to influence programs, tooling, and messaging strategy. Help identify and pilot AI-enabled workflows that can improve efficiency and scale learning, coaching, and execution across the organization. What You Bring 2–4+ years in Sales Development, preferably in a high-growth SaaS environment Experience as a high-performing BDR/SDR, ideally with demonstrated success in prospecting, pipeline creation, and conversion Familiarity with the realities of frontline sales development and the ability to coach from experience Deep understanding of outbound prospecting tactics and modern sales engagement tools such as Salesforce, Gong, Sales Nav, Outreach, Salesloft or ZoomInfo Strong analytical mindset with the ability to use data and AI-enabled tools to identify trends, diagnose issues, and measure impact AI fluency and curiosity; comfortable using AI-powered tools to improve personal productivity and to scale learning, coaching, and enablement resources for the broader team Excellent communication and facilitation skills, with the ability to influence both reps and leaders Strong cross-functional collaborator who thrives in a fast-moving, performance-driven environment Passion for building repeatable systems that improve productivity and help teams produce stronger pipeline outcomes #LI-AO1 The intelligent heart of customer experience Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week. As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law. Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.",1791602511000,"2026-10-10 05:24:54","Posted Today","EUR",{"jsonldValid":16,"jsonld":26},{"id":83,"applyToken":84,"slug":85,"title":86,"companyname":67,"companylogo":68,"companyTagline":69,"companyIndustry":11,"city":87,"country":56,"applicantCountries":88,"applicantStates":89,"remote":16,"employmentType":90,"department":42,"content_html":91,"content_text":92,"years":22,"createdAt":77,"updatedAtISO":78,"postedAtISO":79,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":93,"salaryMax":94,"currency":30,"isPaid":16,"schema":95},"fe37c535f0453216242ab929bc1ca26fef52056d552bb83d3043559aa2a7d23c","41c01367c40a45ddd0cbb444d38f43eb386a0f8fe56f416495473579d62585b4","product-marketing-manager-at-zendesk-2bd1ff3ec8","Product Marketing Manager","US - San Francisco - Hybrid",[],[],[18],"\u003Ch2>Job Description\u003C/h2>\u003Cp>Who We're Looking For\u003C/p>\u003Cp>Zendesk is a global leader in AI-powered customer and employee service, renowned for our powerful yet user-friendly solutions. We are seeking an experienced Product Marketing Manager to help drive product, sales, and adoption initiatives for Zendesk’s fast-growing employee service business. You will play a meaningful role in driving our employee service business forward by defining and executing GTM strategies to achieve our company’s ambitious employee service goals. You will partner cross-functionally across our product and GTM organizations and work closely with senior leaders in sales, marketing, and product. \u003C/p>\u003Cbr>\u003Cp>You are an expert storyteller who is passionate about ‘rolling your sleeves up’ and working with a broad set of stakeholders to get things done. You will report to the Director of Employee Service Product Marketing and work closely with the broader Product Marketing team.\u003C/p>\u003Cbr>\u003Cp>Key Responsibilities:\u003C/p>\u003Cul>\u003Cli>Develop and maintain a deep understanding of the employee service market, particularly Enterprise Service Management (ESM) and IT Service Management (ITSM), including buyer personas, industry trends, and competitive landscape.\u003C/li>\u003Cli>Craft compelling product narratives and solution messaging that communicate core use cases and the value of our employee service solution.\u003C/li>\u003Cli>Lead cross-functional sales, marketing, and customer initiatives. \u003C/li>\u003Cli>Collaborate with Product, Marketing, and Sales teams to develop and execute product launch strategies, including assets for campaigns, press releases, analyst briefings, and more.\u003C/li>\u003Cli>Enable GTM teams and develop materials to support customer-facing interactions, such as sales pitch decks, one pagers, case studies, demos, and more.\u003C/li>\u003Cli>Support deals and customer engagements as a subject matter expert.\u003C/li>\u003Cli>Evangelize Zendesk for Employee Service through public speaking engagements and analyst briefings.\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Ci>What You Bring to the Role\u003C/i>\u003C/p>\u003Cul>\u003Cli>\u003Ci>10+ years of B2B SaaS product marketing experience.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Direct experience in the IT Service Management (ITSM) or Enterprise Service Management (ESM) market.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Exceptional storytelling ability with a talent for articulating complex ideas simply and effectively.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Superior analytical and problem-solving skills with keen attention to detail and pattern recognition.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Proven experience in utilizing advanced AI tools to perform daily work and key projects.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Executive presence with the ability to engage and collaborate effectively with senior leadership.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Strong project management skills with excellent execution, follow-through, and attention to detail.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Comfortable operating independently in a startup-like environment to build and execute new programs and initiatives and deliver on tight deadlines.\u003C/i>\u003C/li>\u003Cli>\u003Ci>Customer-first mentality with a passion for understanding and addressing customer needs.\u003C/i>\u003C/li>\u003C/ul>The US annualized base salary range for this position is $153,000.00-$229,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.\u003Cp>\u003Cb>The intelligent heart of customer experience\u003C/b>\u003C/p>\u003Cp>Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.\u003C/p>\u003Cp>Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.\u003C/p>\u003Cp>As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law.\u003C/p>\u003Cp>Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. \u003C/p>\u003Cp>Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.\u003C/p>","Job Description Who We're Looking For Zendesk is a global leader in AI-powered customer and employee service, renowned for our powerful yet user-friendly solutions. We are seeking an experienced Product Marketing Manager to help drive product, sales, and adoption initiatives for Zendesk’s fast-growing employee service business. You will play a meaningful role in driving our employee service business forward by defining and executing GTM strategies to achieve our company’s ambitious employee service goals. You will partner cross-functionally across our product and GTM organizations and work closely with senior leaders in sales, marketing, and product. You are an expert storyteller who is passionate about ‘rolling your sleeves up’ and working with a broad set of stakeholders to get things done. You will report to the Director of Employee Service Product Marketing and work closely with the broader Product Marketing team. Key Responsibilities: Develop and maintain a deep understanding of the employee service market, particularly Enterprise Service Management (ESM) and IT Service Management (ITSM), including buyer personas, industry trends, and competitive landscape. Craft compelling product narratives and solution messaging that communicate core use cases and the value of our employee service solution. Lead cross-functional sales, marketing, and customer initiatives. Collaborate with Product, Marketing, and Sales teams to develop and execute product launch strategies, including assets for campaigns, press releases, analyst briefings, and more. Enable GTM teams and develop materials to support customer-facing interactions, such as sales pitch decks, one pagers, case studies, demos, and more. Support deals and customer engagements as a subject matter expert. Evangelize Zendesk for Employee Service through public speaking engagements and analyst briefings. What You Bring to the Role 10+ years of B2B SaaS product marketing experience. Direct experience in the IT Service Management (ITSM) or Enterprise Service Management (ESM) market. Exceptional storytelling ability with a talent for articulating complex ideas simply and effectively. Superior analytical and problem-solving skills with keen attention to detail and pattern recognition. Proven experience in utilizing advanced AI tools to perform daily work and key projects. Executive presence with the ability to engage and collaborate effectively with senior leadership. Strong project management skills with excellent execution, follow-through, and attention to detail. Comfortable operating independently in a startup-like environment to build and execute new programs and initiatives and deliver on tight deadlines. Customer-first mentality with a passion for understanding and addressing customer needs. The US annualized base salary range for this position is $153,000.00-$229,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives. The intelligent heart of customer experience Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week. As part of our commitment to fairness and transparency, we inform all applicants that artificial intelligence (AI) or automated decision systems may be used to screen or evaluate applications for this position, in accordance with Company guidelines and applicable law. Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.",153000,229000,{"jsonldValid":16,"jsonld":26},{"id":97,"applyToken":98,"slug":99,"title":100,"companyname":101,"companylogo":102,"companyTagline":103,"companyIndustry":104,"city":105,"country":105,"applicantCountries":106,"applicantStates":107,"remote":27,"employmentType":108,"department":19,"content_html":109,"content_text":110,"years":22,"createdAt":111,"updatedAtISO":112,"postedAtISO":113,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":114,"salaryMax":115,"currency":30,"isPaid":16,"schema":116},"1c7a810eeff620927ff5d7e63645490acba1a66f0be8c45e96b714365cde38e2","f8db50e5858505d1a2c2910e25edc85855c686735b0a086b6d12c26ded9c2527","senior-product-and-go-to-market-strategist-at-betterup-517417cef3","Senior Product and Go-to-Market Strategist","BetterUp","https://cdn.jobboardwise.com/logo/betterup.com","At BetterUp, we're helping people everywhere pursue their lives with greater clarity, purpose, and passion.","Professional Training and Coaching","All Hubs",[],[],[18],"\u003Ch1>\u003Cstrong>Senior Product and Go-to-Market Strategist\u003C/strong>\u003C/h1>\u003Cp>United States (Hub-based)\u003C/p>\u003Cp>Let's face it, a company whose mission is human transformation better have some fresh thinking about the employer/employee relationship.\u003C/p>\u003Cp>We do. We can't cram it all in here, but you'll start noticing it from the first interview.\u003C/p>\u003Cp>Even our candidate experience is different. And when you get an offer from us (and accept it), you get way more than a paycheck. You get a personal BetterUp Coach, a development plan, a trained and coached manager, the most amazing team you've ever met (yes, each with their own personal BetterUp Coach), and most importantly, work that matters.\u003C/p>\u003Cp>This makes for a remarkably focused and fulfilling work experience. Frankly, it's not for everyone. But for people with fire in their belly, it's a game-changing, career-defining, soul-lifting move.\u003C/p>\u003Cp>\u003Cstrong>Join us and we promise you the most intense and fulfilling years of your career, doing life-changing work in a fun, inventive, soulful culture.\u003C/strong>\u003C/p>\u003Cp>If that sounds exciting, and the job description below feels like a fit, we really should start talking.\u003C/p>\u003Cp>\u003Cstrong>We are a hybrid company with a focus on in-person collaboration when necessary. Employees are expected to be available to work from one of our office hubs at least two days per week, or eight days per month. Our US hub locations include: Austin, TX; New York City, NY; San Francisco, CA; and the Washington, DC metro area. Please ensure you can realistically commit to this structure before applying.\u003C/strong>\u003Cbr>\u003C/p>\u003Ch2>\u003Cstrong>The Opportunity\u003C/strong>\u003C/h2>\u003Cp>BetterUp is hiring a Senior Product and Go-to-Market Strategist to own the positioning and narrative that drive our full customer journey, grounded in a deep understanding of the business problems our customers face and the market and customer intelligence that explains them. This is not a traditional product marketing role organized around a single product or a queue of field requests. You'll be deployed against BetterUp's highest-priority growth and go-to-market problems. You'll turn win/loss patterns, buyer and customer research, competitive signals, and account-level data into clear strategic choices about where and how BetterUp competes, and then into the messaging and assets the field uses every day. You'll report to the Vice President of Product Marketing and operate as a strategic partner to the business: structuring ambiguous problems fast, influencing Sales, Customer Success, Product, Demand Gen , and shipping high-craft work without waiting to be tasked. This is a senior individual contributor role with no direct reports, built for someone who wants to be in the room while BetterUp's multi-product platform story and AI-native operating model take shape.\u003C/p>\u003Ch2>\u003Cstrong>What success looks like in your first year\u003C/strong>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>An executive-persona messaging framework grounded in the business problems CHROs, CEOs, CFOs, and transformation leaders are solving, and adopted as the single source the field works from.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A unified platform story that replaces product-by-product pitching and positions BetterUp clearly against build-vs-buy and general-purpose AI.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A CHRO business-case toolkit that equips our champions to win budget and buy-in from their CEO and executive team.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A reusable deal-story system: frameworks and examples by business problem (M&A integration, restructuring, AI transformation) that sellers and squad leads run with, replacing one-off deck requests.\u003C/p>\u003C/li>\u003Cli>\u003Cp>A sharper category point of view on AI transformation and the new workforce that fuels executive thought leadership.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003Cstrong>What you'll do\u003C/strong>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Start from the customer's business problem.\u003C/strong> Build a deep understanding of the enterprise-level problems that keep CEOs, CFOs, and CHROs up at night, such as integrating teams after an M&A deal, missing goals quarter after quarter, executing a strategy through a restructuring, scaling through rapid growth without losing performance, and driving AI transformation that the workforce actually adopts. Connect those problems to BetterUp's solution in a customer-centric way, so that positioning, messaging, and proof start from the customer's reality instead of our product features.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Apply and inform market and customer intelligence.\u003C/strong> Partner with the team that leads market and customer intelligence. Use their win/loss, buyer, competitive, and account data to make strategic positioning and messaging choices, and feed back what you learn from the field, customer conversations, and your own analysis to sharpen their research.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Own positioning and messaging across the customer journey.\u003C/strong> Define how BetterUp shows up to net-new buyers and existing customers, across web, campaigns, events, sales conversations, QBRs, and renewals. The platform story should land in 30 seconds and hold up over a long sales cycle.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Lead the multi-product and platform narrative.\u003C/strong> Own the strategy and story that moves single-product accounts to platform accounts. Measure success in pipeline, net retention, and platform conversion, not in deck count.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Lead product launches into market.\u003C/strong> Own end-to-end launch strategy and narrative for new products and capabilities, including positioning, naming, proof, sales narrative, and analyst story, in partnership with Product, Demand Gen, and Brand.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Turn strategy into scalable field systems\u003C/strong>. Diagnose where deals and renewals stall, then build the reusable narratives, competitive plays, value-realization stories, and customer proof that fix it: the canonical pitch, battlecards, QBR and renewal playbooks, and a case-study engine, written tightly enough that Sales and CS don't rewrite them for every account.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Sharpen BetterUp's category position.\u003C/strong> Help define how we talk about human transformation, what we stand for, and where the market is heading, and bring that point of view into analyst, executive, and field conversations.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Operate AI-native.\u003C/strong> Use AI to compress research, synthesize across accounts, draft, and iterate faster, and contribute to the VP's operating model for how the team uses AI in strategy and narrative work.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003Cstrong>If you have some or all of the following, please apply:\u003C/strong>\u003C/h2>\u003Cul>\u003Cli>\u003Cp>8+ years of experience in strategy consulting with Bain & Company, McKinsey, or BCG. Additional experience in a lean, high-growth scale-up is a plus. Direct product marketing, HR tech, or B2B SaaS experience is helpful but not required if you bring strong strategy, synthesis, and storytelling skills\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Strategic and analytical excellence:\u003C/strong> You combine structured, analytical thinking with creative problem-solving. You can take a messy, ambiguous situation, frame the issue, map the options, and turn data into clear strategic choices within days.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Relentless curiosity\u003C/strong>: You want to understand how a business works, why a buyer said no, and what the data isn't telling you yet. You ask the next question before someone asks you.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>A customer-centric instinct for enterprise problems:\u003C/strong> You're energized by understanding the business problems executives face and connecting them to a solution in language they recognize and repeat.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Craft of writing:\u003C/strong> You can write a pitch that lands, a narrative that builds, and a customer-facing line a CHRO repeats word for word. You care about sentences.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Cross-functional influence:\u003C/strong> You build trust quickly with Product, Sales, Customer Success, Demand Gen, and senior executives, and you bring structure to the work, which makes every room sharper.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Hypothesis-driven thinking with shipping discipline:\u003C/strong> You form a point of view, pressure-test it against data and customer signal, and then ship. You build; you don't just recommend.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Agility and resilience:\u003C/strong> You thrive in a fast-paced, ambiguous environment where priorities shift, and you stay focused on impact.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>AI fluency:\u003C/strong> You drive strategy for how AI improves your function, identifying high-leverage opportunities and quantifying the impact on key business metrics. You also teach and influence others through your AI expertise.\u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Enterprise buyer exposure:\u003C/strong> Experience selling to or working directly with executive buyers such as CHROs, CFOs, and CEOs, and with the buying committees around them.\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Pace and environment:\u003C/strong> Experience in a lean, high-growth scale-up where the work is built as it goes, not maintained.\u003C/p>\u003C/li>\u003C/ul>\u003Ch2>\u003Cstrong>AI at BetterUp\u003C/strong>\u003C/h2>\u003Cp>Our team thrives at the intersection of human expertise and AI capability. As an AI-forward company, adaptation and continuous learning are part of our daily work. We're looking for teammates who are excited to evolve alongside technology: people who experiment boldly, share their discoveries openly, and help define best practices for AI-augmented work. These professionals thoughtfully integrate AI into their work to deliver exceptional results while maintaining the human judgment and creativity that drives real innovation. During our interview process, you'll have opportunities to showcase how you harness AI to learn, iterate, and amplify your impact.\u003C/p>\u003Ch2>\u003Cstrong>Benefits\u003C/strong>\u003C/h2>\u003Cp>At BetterUp, we are committed to living out our mission every day and that starts with providing benefits that allow our employees to care for themselves, support their families, and give back to their community.\u003C/p>\u003Cul>\u003Cli>\u003Cp>Access to BetterUp coaching; one for you and one for a friend or family member\u003C/p>\u003C/li>\u003Cli>\u003Cp>A competitive compensation plan with opportunity for advancement\u003C/p>\u003C/li>\u003Cli>\u003Cp>Medical, dental, and vision insurance\u003C/p>\u003C/li>\u003Cli>\u003Cp>Flexible paid time off\u003C/p>\u003C/li>\u003Cli>\u003Cp>Per year:\u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>All federal/statutory holidays observed\u003C/p>\u003C/li>\u003Cli>\u003Cp>4 BetterUp Inner Workdays (https://www.betterup.co/inner-work)\u003C/p>\u003C/li>\u003Cli>\u003Cp>5 Volunteer Days to give back\u003C/p>\u003C/li>\u003Cli>\u003Cp>Learning and Development stipend\u003C/p>\u003C/li>\u003Cli>\u003Cp>Company wide Summer & Winter breaks\u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>Year-round charitable contribution of your choice on behalf of BetterUp\u003C/p>\u003C/li>\u003Cli>\u003Cp>401(k) self contribution\u003Cbr>\u003C/p>\u003C/li>\u003C/ul>\u003Cp>We are dedicated to building diverse teams that fuel an authentic workplace and sense of belonging for each and every employee. We know applying for a job can be intimidating, please don't hesitate to reach out. We encourage everyone interested in joining us to apply.\u003C/p>\u003Cp>BetterUp Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, disability, genetics, gender, sexual orientation, age, marital status, veteran status. In addition to federal law requirements, BetterUp Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.\u003C/p>\u003Cp>The base salary range for this role is as follows:\u003C/p>\u003Cp>$156,000 – $195,00 USD: New York City and San Francisco\u003C/p>\u003Cp>$140,000 – $193,000 USD: All other US locations\u003C/p>","Senior Product and Go-to-Market Strategist United States (Hub-based) Let's face it, a company whose mission is human transformation better have some fresh thinking about the employer/employee relationship. We do. We can't cram it all in here, but you'll start noticing it from the first interview. Even our candidate experience is different. And when you get an offer from us (and accept it), you get way more than a paycheck. You get a personal BetterUp Coach, a development plan, a trained and coached manager, the most amazing team you've ever met (yes, each with their own personal BetterUp Coach), and most importantly, work that matters. This makes for a remarkably focused and fulfilling work experience. Frankly, it's not for everyone. But for people with fire in their belly, it's a game-changing, career-defining, soul-lifting move. Join us and we promise you the most intense and fulfilling years of your career, doing life-changing work in a fun, inventive, soulful culture. If that sounds exciting, and the job description below feels like a fit, we really should start talking. We are a hybrid company with a focus on in-person collaboration when necessary. Employees are expected to be available to work from one of our office hubs at least two days per week, or eight days per month. Our US hub locations include: Austin, TX; New York City, NY; San Francisco, CA; and the Washington, DC metro area. Please ensure you can realistically commit to this structure before applying. The Opportunity BetterUp is hiring a Senior Product and Go-to-Market Strategist to own the positioning and narrative that drive our full customer journey, grounded in a deep understanding of the business problems our customers face and the market and customer intelligence that explains them. This is not a traditional product marketing role organized around a single product or a queue of field requests. You'll be deployed against BetterUp's highest-priority growth and go-to-market problems. You'll turn win/loss patterns, buyer and customer research, competitive signals, and account-level data into clear strategic choices about where and how BetterUp competes, and then into the messaging and assets the field uses every day. You'll report to the Vice President of Product Marketing and operate as a strategic partner to the business: structuring ambiguous problems fast, influencing Sales, Customer Success, Product, Demand Gen , and shipping high-craft work without waiting to be tasked. This is a senior individual contributor role with no direct reports, built for someone who wants to be in the room while BetterUp's multi-product platform story and AI-native operating model take shape. What success looks like in your first year An executive-persona messaging framework grounded in the business problems CHROs, CEOs, CFOs, and transformation leaders are solving, and adopted as the single source the field works from. A unified platform story that replaces product-by-product pitching and positions BetterUp clearly against build-vs-buy and general-purpose AI. A CHRO business-case toolkit that equips our champions to win budget and buy-in from their CEO and executive team. A reusable deal-story system: frameworks and examples by business problem (M&A integration, restructuring, AI transformation) that sellers and squad leads run with, replacing one-off deck requests. A sharper category point of view on AI transformation and the new workforce that fuels executive thought leadership. What you'll do Start from the customer's business problem. Build a deep understanding of the enterprise-level problems that keep CEOs, CFOs, and CHROs up at night, such as integrating teams after an M&A deal, missing goals quarter after quarter, executing a strategy through a restructuring, scaling through rapid growth without losing performance, and driving AI transformation that the workforce actually adopts. Connect those problems to BetterUp's solution in a customer-centric way, so that positioning, messaging, and proof start from the customer's reality instead of our product features. Apply and inform market and customer intelligence. Partner with the team that leads market and customer intelligence. Use their win/loss, buyer, competitive, and account data to make strategic positioning and messaging choices, and feed back what you learn from the field, customer conversations, and your own analysis to sharpen their research. Own positioning and messaging across the customer journey. Define how BetterUp shows up to net-new buyers and existing customers, across web, campaigns, events, sales conversations, QBRs, and renewals. The platform story should land in 30 seconds and hold up over a long sales cycle. Lead the multi-product and platform narrative. Own the strategy and story that moves single-product accounts to platform accounts. Measure success in pipeline, net retention, and platform conversion, not in deck count. Lead product launches into market. Own end-to-end launch strategy and narrative for new products and capabilities, including positioning, naming, proof, sales narrative, and analyst story, in partnership with Product, Demand Gen, and Brand. Turn strategy into scalable field systems . Diagnose where deals and renewals stall, then build the reusable narratives, competitive plays, value-realization stories, and customer proof that fix it: the canonical pitch, battlecards, QBR and renewal playbooks, and a case-study engine, written tightly enough that Sales and CS don't rewrite them for every account. Sharpen BetterUp's category position. Help define how we talk about human transformation, what we stand for, and where the market is heading, and bring that point of view into analyst, executive, and field conversations. Operate AI-native. Use AI to compress research, synthesize across accounts, draft, and iterate faster, and contribute to the VP's operating model for how the team uses AI in strategy and narrative work. If you have some or all of the following, please apply: 8+ years of experience in strategy consulting with Bain & Company, McKinsey, or BCG. Additional experience in a lean, high-growth scale-up is a plus. Direct product marketing, HR tech, or B2B SaaS experience is helpful but not required if you bring strong strategy, synthesis, and storytelling skills Strategic and analytical excellence: You combine structured, analytical thinking with creative problem-solving. You can take a messy, ambiguous situation, frame the issue, map the options, and turn data into clear strategic choices within days. Relentless curiosity : You want to understand how a business works, why a buyer said no, and what the data isn't telling you yet. You ask the next question before someone asks you. A customer-centric instinct for enterprise problems: You're energized by understanding the business problems executives face and connecting them to a solution in language they recognize and repeat. Craft of writing: You can write a pitch that lands, a narrative that builds, and a customer-facing line a CHRO repeats word for word. You care about sentences. Cross-functional influence: You build trust quickly with Product, Sales, Customer Success, Demand Gen, and senior executives, and you bring structure to the work, which makes every room sharper. Hypothesis-driven thinking with shipping discipline: You form a point of view, pressure-test it against data and customer signal, and then ship. You build; you don't just recommend. Agility and resilience: You thrive in a fast-paced, ambiguous environment where priorities shift, and you stay focused on impact. AI fluency: You drive strategy for how AI improves your function, identifying high-leverage opportunities and quantifying the impact on key business metrics. You also teach and influence others through your AI expertise. Enterprise buyer exposure: Experience selling to or working directly with executive buyers such as CHROs, CFOs, and CEOs, and with the buying committees around them. Pace and environment: Experience in a lean, high-growth scale-up where the work is built as it goes, not maintained. AI at BetterUp Our team thrives at the intersection of human expertise and AI capability. As an AI-forward company, adaptation and continuous learning are part of our daily work. We're looking for teammates who are excited to evolve alongside technology: people who experiment boldly, share their discoveries openly, and help define best practices for AI-augmented work. These professionals thoughtfully integrate AI into their work to deliver exceptional results while maintaining the human judgment and creativity that drives real innovation. During our interview process, you'll have opportunities to showcase how you harness AI to learn, iterate, and amplify your impact. Benefits At BetterUp, we are committed to living out our mission every day and that starts with providing benefits that allow our employees to care for themselves, support their families, and give back to their community. Access to BetterUp coaching; one for you and one for a friend or family member A competitive compensation plan with opportunity for advancement Medical, dental, and vision insurance Flexible paid time off Per year: All federal/statutory holidays observed 4 BetterUp Inner Workdays (https://www.betterup.co/inner-work) 5 Volunteer Days to give back Learning and Development stipend Company wide Summer & Winter breaks Year-round charitable contribution of your choice on behalf of BetterUp 401(k) self contribution We are dedicated to building diverse teams that fuel an authentic workplace and sense of belonging for each and every employee. We know applying for a job can be intimidating, please don't hesitate to reach out. We encourage everyone interested in joining us to apply. BetterUp Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, disability, genetics, gender, sexual orientation, age, marital status, veteran status. In addition to federal law requirements, BetterUp Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. The base salary range for this role is as follows: $156,000 – $195,00 USD: New York City and San Francisco $140,000 – $193,000 USD: All other US locations",1791598671000,"2026-10-10 04:22:30","2026-10-09T17:48:35.481+00:00",156000,195,{"jsonldValid":16,"jsonld":26},{"id":118,"applyToken":119,"slug":120,"title":66,"companyname":121,"companylogo":122,"companyIndustry":123,"city":124,"country":125,"applicantCountries":126,"applicantStates":127,"remote":16,"employmentType":128,"department":19,"content_html":129,"content_text":130,"years":22,"createdAt":131,"updatedAtISO":132,"postedAtISO":79,"validThroughISO":26,"active":27,"hasSalary":16,"salaryMin":22,"salaryMax":22,"currency":133,"isPaid":16,"schema":134},"b697d56060354298f87c06af2044c618b987683064491f770dc292a0c2fabd22","735b422087928e8cc217395fffbb732e3b3bf595ed525df542ce4283162ec846","gtm-enablement-specialist-at-snap-finance-6e2b47bb6a","Snap Finance","https://cdn.jobboardwise.com/logo/snapfinance.com","Financial Services","Alajuela","Costa Rica",[],[],[18],"\u003Cp>\u003Cb>Company Overview:\u003C/b>\u003C/p>\u003Cp>At Snap Finance, we believe everyone deserves access to the things they need, regardless of credit history. Since 2012, we've used data, machine learning, and a more human approach to create flexible financing solutions that help people move forward. We're proud of our inclusive, supportive culture, built on empowering our customers, partners, and team members alike. When our people thrive, so does our innovation.\u003C/p>\u003Cp>\u003Cb>If you're looking to make an impact and grow with a team that values you, come join us!\u003C/b>\u003C/p>\u003Cp>\u003Cb>Job Description\u003C/b>\u003C/p>\u003Cp>The most exciting and enticing Enablement Team in the world is hiring! We need a talented, highly motivated GTM Enablement Specialist to join our growing team in Costa Rica and help us bring new products, features, and initiatives to the Sales organization the right way, every time. This role is based in Costa Rica and works closely with Enablement leadership and cross-functional partners at the Snap Finance home office in Salt Lake City, Utah.\u003C/p>\u003Cbr>\u003Cp>As GTM Enablement Specialist, you will sit at the intersection of Sales and the departments that drive change into it, owning how that change reaches the field. You will project-manage cross-departmental initiatives coming from Marketing, Product, and our Salesforce team, coordinate launches and releases, and make sure the Sales team is ready, trained, and bought in before anything goes live. You will capture what Sales needs from the business, test that it actually works before it ships, and measure whether the change stuck once it did. Your input, ideas, and creativity will be pivotal in helping us turn major business rollouts into smooth, well-adopted wins for our sales agents and merchants. Even better, you will work with a highly talented leadership team focused on your career path and developing your skills in a way that works for you.\u003C/p>\u003Cbr>\u003Ch2>How you'll make an impact:\u003C/h2>\u003Cul>\u003Cli>Project-manage GTM initiatives on behalf of Sales for cross-departmental projects led by Marketing, Product, and Salesforce\u003C/li>\u003Cli>Coordinate launches and releases to the Sales organization, owning readiness checklists, communication plans, and go-live timing\u003C/li>\u003Cli>Lead change and adoption management for new tools, processes, and products\u003C/li>\u003Cli>Deliver change reporting and analysis on launch adoption and follow-up needs using Microsoft Excel and other platforms\u003C/li>\u003Cli>Own Sales business requirements intake: gather, document, and prioritize what Sales needs from upcoming changes\u003C/li>\u003Cli>Drive Sales business readiness and UAT, validating new features and workflows before release\u003C/li>\u003Cli>Coordinate Product-to-Sales release communication, translating release notes into clear, field-ready messaging\u003C/li>\u003Cli>Develop your skills working with top-tier professionals in an outstanding cultural atmosphere\u003C/li>\u003Cli>Engage in your career path and have an active role in your professional future at Snap Finance\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>What you'll need to succeed:\u003C/h2>\u003Cul>\u003Cli>2+ years of experience in a Project Management, Change Management, Product Operations, GTM, or Corporate Specialist role, preferably supporting a Sales organization\u003C/li>\u003Cli>1+ years of experience working in Sales or a People/Service-Related industry (such as retail or serving)\u003C/li>\u003Cli>Comfortable managing multiple cross-functional workstreams at once and holding partners accountable to dates without losing the relationship\u003C/li>\u003Cli>Clear, concise, engaging communication skills, both written and verbal, with professional fluency in English (Spanish a plus) and the ability to turn technical detail into plain language for the field\u003C/li>\u003Cli>Comfortable partnering with U.S.-based teams and aligning your schedule to U.S. business hours as needed\u003C/li>\u003Cli>Proficient in Microsoft Word, Excel, OneNote, and Teams\u003C/li>\u003Cli>Unrelenting attention to detail with a passion for design\u003C/li>\u003Cli>Strong organizational and multitasking skills: proactive, positive, strong follow-through, and highly professional in all interactions\u003C/li>\u003Cli>Want to work for a fast-paced, growing, and changing organization poised to dominate its industry\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>What would make you stand out: \u003C/h2>\u003Cul>\u003Cli>Bachelor’s Degree\u003C/li>\u003Cli>Project Management Software experience (Smartsheet, Monday, Wrike, Jira, Asana, etc.)\u003C/li>\u003Cli>PMP, CAPM, Prosci, or similar project or change management certification\u003C/li>\u003Cli>Experience with UAT, release management, or working alongside Product, Engineering, or Salesforce administration teams\u003C/li>\u003Cli>Working knowledge of Salesforce (Sales Cloud) from a user or business-analyst perspective\u003C/li>\u003Cli>Experience with a sales content or enablement platform (Highspot, Seismic, Showpad, etc.)\u003C/li>\u003Cli>Adobe Illustrator/Photoshop or Canva Pro experience\u003C/li>\u003Cli>Experience in consumer finance, lease-to-own, or retail point-of-sale\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Why Join Us:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Generous paid time off\u003C/p>\u003C/li>\u003Cli>\u003Cp>Competitive medical, dental & vision coverage\u003C/p>\u003C/li>\u003Cli>\u003Cp>401K with company match for US\u003C/p>\u003C/li>\u003Cli>\u003Cp>Company-paid life insurance\u003C/p>\u003C/li>\u003Cli>\u003Cp>Company-paid short-term and long-term disability\u003C/p>\u003C/li>\u003Cli>\u003Cp>Access to mental health and wellness resources\u003C/p>\u003C/li>\u003Cli>\u003Cp>Company-paid volunteer time to do good in your community\u003C/p>\u003C/li>\u003Cli>\u003Cp>Legal coverage and other supplemental options\u003C/p>\u003C/li>\u003Cli>\u003Cp>A value-based culture where growth opportunities are endless\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>More:\u003C/b>\u003C/p>\u003Cp>Snap values diversity and all qualified applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Learn more by visiting our website at www.snapfinance.com.\u003C/p>\u003Cp>California Residents, please review our California Consumer Privacy Act Notice at https://snapfinance.com/ccpa-notice \u003C/p>","Company Overview: At Snap Finance, we believe everyone deserves access to the things they need, regardless of credit history. Since 2012, we've used data, machine learning, and a more human approach to create flexible financing solutions that help people move forward. We're proud of our inclusive, supportive culture, built on empowering our customers, partners, and team members alike. When our people thrive, so does our innovation. If you're looking to make an impact and grow with a team that values you, come join us! Job Description The most exciting and enticing Enablement Team in the world is hiring! We need a talented, highly motivated GTM Enablement Specialist to join our growing team in Costa Rica and help us bring new products, features, and initiatives to the Sales organization the right way, every time. This role is based in Costa Rica and works closely with Enablement leadership and cross-functional partners at the Snap Finance home office in Salt Lake City, Utah. As GTM Enablement Specialist, you will sit at the intersection of Sales and the departments that drive change into it, owning how that change reaches the field. You will project-manage cross-departmental initiatives coming from Marketing, Product, and our Salesforce team, coordinate launches and releases, and make sure the Sales team is ready, trained, and bought in before anything goes live. You will capture what Sales needs from the business, test that it actually works before it ships, and measure whether the change stuck once it did. Your input, ideas, and creativity will be pivotal in helping us turn major business rollouts into smooth, well-adopted wins for our sales agents and merchants. Even better, you will work with a highly talented leadership team focused on your career path and developing your skills in a way that works for you. How you'll make an impact: Project-manage GTM initiatives on behalf of Sales for cross-departmental projects led by Marketing, Product, and Salesforce Coordinate launches and releases to the Sales organization, owning readiness checklists, communication plans, and go-live timing Lead change and adoption management for new tools, processes, and products Deliver change reporting and analysis on launch adoption and follow-up needs using Microsoft Excel and other platforms Own Sales business requirements intake: gather, document, and prioritize what Sales needs from upcoming changes Drive Sales business readiness and UAT, validating new features and workflows before release Coordinate Product-to-Sales release communication, translating release notes into clear, field-ready messaging Develop your skills working with top-tier professionals in an outstanding cultural atmosphere Engage in your career path and have an active role in your professional future at Snap Finance What you'll need to succeed: 2+ years of experience in a Project Management, Change Management, Product Operations, GTM, or Corporate Specialist role, preferably supporting a Sales organization 1+ years of experience working in Sales or a People/Service-Related industry (such as retail or serving) Comfortable managing multiple cross-functional workstreams at once and holding partners accountable to dates without losing the relationship Clear, concise, engaging communication skills, both written and verbal, with professional fluency in English (Spanish a plus) and the ability to turn technical detail into plain language for the field Comfortable partnering with U.S.-based teams and aligning your schedule to U.S. business hours as needed Proficient in Microsoft Word, Excel, OneNote, and Teams Unrelenting attention to detail with a passion for design Strong organizational and multitasking skills: proactive, positive, strong follow-through, and highly professional in all interactions Want to work for a fast-paced, growing, and changing organization poised to dominate its industry What would make you stand out: Bachelor’s Degree Project Management Software experience (Smartsheet, Monday, Wrike, Jira, Asana, etc.) PMP, CAPM, Prosci, or similar project or change management certification Experience with UAT, release management, or working alongside Product, Engineering, or Salesforce administration teams Working knowledge of Salesforce (Sales Cloud) from a user or business-analyst perspective Experience with a sales content or enablement platform (Highspot, Seismic, Showpad, etc.) Adobe Illustrator/Photoshop or Canva Pro experience Experience in consumer finance, lease-to-own, or retail point-of-sale Why Join Us: Generous paid time off Competitive medical, dental & vision coverage 401K with company match for US Company-paid life insurance Company-paid short-term and long-term disability Access to mental health and wellness resources Company-paid volunteer time to do good in your community Legal coverage and other supplemental options A value-based culture where growth opportunities are endless More: Snap values diversity and all qualified applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Learn more by visiting our website at www.snapfinance.com. California Residents, please review our California Consumer Privacy Act Notice at https://snapfinance.com/ccpa-notice",1791598670000,"2026-10-10 04:22:31","CRC",{"jsonldValid":16,"jsonld":26},1791625277269]