[{"data":1,"prerenderedAt":147},["ShallowReactive",2],{"$fi0UjUC4Ko9MQBPHk6UkXSG4e6ShzZY2Myva_4qsD9Qc":3,"$fIXVaYQQS0EgiYF360yah1iHPwdFdA0rQ4g8IlwO9TIs":32},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"applicantCountries":14,"applicantStates":15,"remote":16,"employmentType":17,"department":19,"content_html":20,"content_text":21,"years":22,"createdAt":23,"updatedAtISO":24,"postedAtISO":25,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":28,"salaryMax":29,"currency":30,"isPaid":16,"schema":31},"0e4569b534fc201e4059b2e53d113d0387ce783d6cb9eb6fcffeaa197c658e15","c26037989a3abc373d5fbbe2caf76014496bfbfff06339118b8342d441960e1c","product-marketing-manager-at-heartflow-461b642d08","Product Marketing Manager","Heartflow","https://cdn.jobboardwise.com/logo/heartflow.com","Medical Equipment Manufacturing","San Francisco","United States",[],[],false,[18],"Internship","Product","\u003Cp>Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFR\u003Csub>CT \u003C/sub>Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFR\u003Csub>CT \u003C/sub>Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare.\u003C/p>\n\u003Cp>Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide.  \u003C/p>\u003Cp>This is a high-impact role for an MBA graduate who wants to own the story of a category-defining medical technology company. As a Product Marketing Manager, you will be the connective tissue between Product, Clinical, Sales, and Marketing Communications. You will own how Heartflow solutions are positioned, launched, and adopted in the field, and you will turn customer, clinical, and market insight into messaging, programs, and tools that help physicians and health systems choose Heartflow. You will work on real launches with real visibility, and success is measured by adoption, utilization, and the quality of the commercial decisions you inform.\u003C/p>\n\u003Cp>\u003Cstrong>WHAT YOU WILL OWN\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Market and customer insight: \u003C/strong>Build a deep understanding of the patient journey, customer needs, competitive dynamics, and market opportunities. Bring voice-of-customer and field feedback back to Product Management to shape the roadmap.\u003C/li>\n\u003Cli>\u003Cstrong>Positioning and messaging: \u003C/strong>Develop and maintain differentiated positioning, value propositions, and key messages for each product and audience, including cardiologists, radiologists, interventional cardiologists, referring physicians, and hospital administrators.\u003C/li>\n\u003Cli>\u003Cstrong>Go-to-market strategy and launches: \u003C/strong>Lead launch planning and execution for new products, features, and platform enhancements, from strategy and timelines through commercialization and adoption tracking.\u003C/li>\n\u003Cli>\u003Cstrong>Adoption and utilization strategy: \u003C/strong>Identify barriers to adoption within target customer segments, work cross-functionally to build plans that remove them, and pursue deeper reach in existing accounts.\u003C/li>\n\u003Cli>\u003Cstrong>Campaigns and omnichannel programs: \u003C/strong>Partner with Marketing Communications to design and run integrated campaigns that reach and educate target customers across channels.\u003C/li>\n\u003Cli>\u003Cstrong>Sales and field enablement: \u003C/strong>Build the tools the field needs to win: sales presentations, solution briefs, case studies, demo and value materials, and training content. Partner with Sales leadership, Sales Training, and field advisors to make sure the tools get used.\u003C/li>\n\u003Cli>\u003Cstrong>Clinical evidence and thought leadership: \u003C/strong>Translate complex clinical evidence and health economics data into clear, credible claims and commercial messaging. Work with Clinical and Medical Affairs to develop educational and thought leadership content, and engage physicians and key opinion leaders as advisors.\u003C/li>\n\u003Cli>\u003Cstrong>Compliance: \u003C/strong>Work with Clinical, Regulatory, Legal, and Medical teams so that marketing materials and programs go through the required review processes and meet applicable requirements.\u003C/li>\n\u003Cli>\u003Cstrong>Metrics and forecasting: \u003C/strong>Set measurable goals, manage timelines across activities, and take a data-driven approach to evaluating program effectiveness. Support product forecasting and business planning.\u003C/li>\n\u003Cli>\u003Cstrong>Cross-functional alignment: \u003C/strong>Align Marketing, Sales, Product, Clinical, Customer Success, and Professional Education on a single, consistent market narrative across every customer touchpoint.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>WHAT YOU BRING\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Strategic thinking: \u003C/strong>The ability to frame ambiguous problems, size opportunities, set marketing strategy, and defend recommendations with data and clear rationale.\u003C/li>\n\u003Cli>\u003Cstrong>Execution: \u003C/strong>A bias for action, strong project management, and a track record of driving programs from plan to results.\u003C/li>\n\u003Cli>\u003Cstrong>Storytelling: \u003C/strong>Excellent written, verbal, and presentation skills, including the ability to turn technical or clinical detail into something a sales rep can use in a five-minute conversation.\u003C/li>\n\u003Cli>\u003Cstrong>Influence without authority: \u003C/strong>Strong interpersonal skills and the ability to build trust and rally Sales, Product, Clinical, and Marketing partners around a shared plan.\u003C/li>\n\u003Cli>\u003Cstrong>Analytical rigor: \u003C/strong>Comfort with market research, competitive analysis, and performance metrics, and the judgment to know which numbers matter.\u003C/li>\n\u003Cli>\u003Cstrong>Customer curiosity: \u003C/strong>Genuine interest in how clinicians and health systems work, and a habit of grounding decisions in observed practice rather than assumption.\u003C/li>\n\u003Cli>\u003Cstrong>Entrepreneurial mindset: \u003C/strong>Self-motivated and flexible, and comfortable in a fast-moving, high-growth environment where priorities evolve.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>EDUCATION & EXPERIENCE\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>MBA from an accredited institution (required). A bachelor’s degree in business, science, engineering, or a related field is preferred.\u003C/li>\n\u003Cli>5+ years of relevant professional experience in marketing, product marketing, market development, commercial strategy, consulting, or a related field. Pre-MBA experience and substantive MBA internships or rotations count toward this requirement.\u003C/li>\n\u003Cli>Experience in medical device, life sciences, diagnostics, digital health, or healthcare technology is strongly preferred, as is experience developing or launching marketing initiatives that drove adoption.\u003C/li>\n\u003Cli>Experience working with or alongside sales organizations, such as field sales, field marketing, or sales enablement, is a plus.\u003C/li>\n\u003Cli>Experience in a start-up or high-growth environment, and familiarity with cardiology or medical imaging, are a plus.\u003C/li>\n\u003Cli>Ability to work on-site at our San Francisco or Rohnert Park, California office. Occasional travel to customer sites, conferences, and company events may be required.\u003C/li>\n\u003C/ul>\n\u003Cp>A reasonable estimate of the base salary compensation range is $160,000 to $175,000, bonus, and equity.\u003C/p>\n\u003Cp>#LI-DNI\u003Cbr>\u003C/p>\u003Cp>Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion, and termination.\u003C/p>\n\n\u003Cp>Positions posted for Heartflow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals.\u003C/p>\n\n\u003Cp>Heartflow has become aware of a fraud where unknown entities are posing as Heartflow recruiters in an attempt to obtain personal information from individuals as part of our application or job offer process. Before providing any personal information to outside parties, please verify the following: A) all legitimate Heartflow recruiter email addresses end with “@heartflow.com” and B) the position described is found on our careers site at www.heartflow.com/about/careers/. \u003C/p>","Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFR CT Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFR CT Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare. Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide. This is a high-impact role for an MBA graduate who wants to own the story of a category-defining medical technology company. As a Product Marketing Manager, you will be the connective tissue between Product, Clinical, Sales, and Marketing Communications. You will own how Heartflow solutions are positioned, launched, and adopted in the field, and you will turn customer, clinical, and market insight into messaging, programs, and tools that help physicians and health systems choose Heartflow. You will work on real launches with real visibility, and success is measured by adoption, utilization, and the quality of the commercial decisions you inform. WHAT YOU WILL OWN Market and customer insight: Build a deep understanding of the patient journey, customer needs, competitive dynamics, and market opportunities. Bring voice-of-customer and field feedback back to Product Management to shape the roadmap. Positioning and messaging: Develop and maintain differentiated positioning, value propositions, and key messages for each product and audience, including cardiologists, radiologists, interventional cardiologists, referring physicians, and hospital administrators. Go-to-market strategy and launches: Lead launch planning and execution for new products, features, and platform enhancements, from strategy and timelines through commercialization and adoption tracking. Adoption and utilization strategy: Identify barriers to adoption within target customer segments, work cross-functionally to build plans that remove them, and pursue deeper reach in existing accounts. Campaigns and omnichannel programs: Partner with Marketing Communications to design and run integrated campaigns that reach and educate target customers across channels. Sales and field enablement: Build the tools the field needs to win: sales presentations, solution briefs, case studies, demo and value materials, and training content. Partner with Sales leadership, Sales Training, and field advisors to make sure the tools get used. Clinical evidence and thought leadership: Translate complex clinical evidence and health economics data into clear, credible claims and commercial messaging. Work with Clinical and Medical Affairs to develop educational and thought leadership content, and engage physicians and key opinion leaders as advisors. Compliance: Work with Clinical, Regulatory, Legal, and Medical teams so that marketing materials and programs go through the required review processes and meet applicable requirements. Metrics and forecasting: Set measurable goals, manage timelines across activities, and take a data-driven approach to evaluating program effectiveness. Support product forecasting and business planning. Cross-functional alignment: Align Marketing, Sales, Product, Clinical, Customer Success, and Professional Education on a single, consistent market narrative across every customer touchpoint. WHAT YOU BRING Strategic thinking: The ability to frame ambiguous problems, size opportunities, set marketing strategy, and defend recommendations with data and clear rationale. Execution: A bias for action, strong project management, and a track record of driving programs from plan to results. Storytelling: Excellent written, verbal, and presentation skills, including the ability to turn technical or clinical detail into something a sales rep can use in a five-minute conversation. Influence without authority: Strong interpersonal skills and the ability to build trust and rally Sales, Product, Clinical, and Marketing partners around a shared plan. Analytical rigor: Comfort with market research, competitive analysis, and performance metrics, and the judgment to know which numbers matter. Customer curiosity: Genuine interest in how clinicians and health systems work, and a habit of grounding decisions in observed practice rather than assumption. Entrepreneurial mindset: Self-motivated and flexible, and comfortable in a fast-moving, high-growth environment where priorities evolve. EDUCATION & EXPERIENCE MBA from an accredited institution (required). A bachelor’s degree in business, science, engineering, or a related field is preferred. 5+ years of relevant professional experience in marketing, product marketing, market development, commercial strategy, consulting, or a related field. Pre-MBA experience and substantive MBA internships or rotations count toward this requirement. Experience in medical device, life sciences, diagnostics, digital health, or healthcare technology is strongly preferred, as is experience developing or launching marketing initiatives that drove adoption. Experience working with or alongside sales organizations, such as field sales, field marketing, or sales enablement, is a plus. Experience in a start-up or high-growth environment, and familiarity with cardiology or medical imaging, are a plus. Ability to work on-site at our San Francisco or Rohnert Park, California office. Occasional travel to customer sites, conferences, and company events may be required. A reasonable estimate of the base salary compensation range is $160,000 to $175,000, bonus, and equity. #LI-DNI Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion, and termination. Positions posted for Heartflow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals. Heartflow has become aware of a fraud where unknown entities are posing as Heartflow recruiters in an attempt to obtain personal information from individuals as part of our application or job offer process. Before providing any personal information to outside parties, please verify the following: A) all legitimate Heartflow recruiter email addresses end with “@heartflow.com” and B) the position described is found on our careers site at www.heartflow.com/about/careers/.",0,1791339265000,"2026-10-07 04:18:01","2026-10-06T18:15:19-04:00","",true,160000,175000,"USD",{"jsonldValid":16,"jsonld":26},{"jobs":33},[34,51,71,92,111,126],{"id":35,"applyToken":36,"slug":37,"title":38,"companyname":9,"companylogo":10,"companyIndustry":11,"city":12,"country":13,"applicantCountries":39,"applicantStates":40,"remote":16,"employmentType":41,"department":19,"content_html":43,"content_text":44,"years":22,"createdAt":45,"updatedAtISO":46,"postedAtISO":47,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":48,"salaryMax":49,"currency":30,"isPaid":16,"schema":50},"07d3b5af2ede02ba64c48c207b9ef68a7b322145dbb7bace04d46eacd569672d","31b36747da69841fc1df36faca8d48c939397a9e811bb8165d58a6d9fa7200cc","senior-product-marketing-manager-at-heartflow-f55128096d","Senior Product Marketing Manager",[],[],[42],"Full-time","\u003Cp>Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFR\u003Csub>CT \u003C/sub>Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFR\u003Csub>CT \u003C/sub>Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare.\u003C/p>\n\u003Cp>Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide.  \u003C/p>\u003Cp>The Senior Product Marketing Manager owns positioning, messaging, and go-to-market for the workflow-oriented capabilities of the Heartflow platform.\u003C/p>\n\u003Cp>\u003Cu>Job Responsibilities\u003C/u>:\u003C/p>\n\u003Cp>\u003Cstrong>Positioning and Messaging\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Develop and maintain clear, differentiated messaging for how the Heartflow platform fits into and improves clinical and administrative workflows (ordering, reporting, care coordination, referrals)\u003C/li>\n\u003Cli>Translate workflow-level product capabilities into value props for different audiences: cardiologists, radiologists, interventional cardiologists, referring physicians, hospital administrators, and health system IT/ops stakeholders\u003C/li>\n\u003Cli>Own core messaging documents, positioning frameworks, and persona-based narratives for workflow use cases\u003C/li>\n\u003Cli>Gather input from customers, KOLs, and field teams on workflow pain points and unmet needs to inform product and messaging direction\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Go-to-Market and Launches \u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Lead GTM planning and execution for new workflow features and platform enhancements — launch plans, sales enablement, and customer-facing collateral\u003C/li>\n\u003Cli>Partner with Product Management to understand roadmap and translate upcoming workflow capabilities into market-ready narratives\u003C/li>\n\u003Cli>Coordinate cross-functionally (Sales, Clinical, Customer Success, Marketing) to ensure workflow messaging is consistent across all customer touchpoints\u003C/li>\n\u003Cli>Monitor market and competitive trends specific to clinical workflow tools and adjacent platform capabilities\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Sales and Field Enablement\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Build and maintain sales tools specific to workflow solutions: demo scripts, workflow diagrams, ROI/value materials, case studies\u003C/li>\n\u003Cli>Train sales and clinical teams on how to position workflow capabilities in the field, including how workflow fits into the broader platform story\u003C/li>\n\u003Cli>Support field teams on workflow-related questions during active deals as a subject matter resource\u003C/li>\n\u003Cli>Own workflow-specific content: solution briefs, workflow diagrams/journey maps, web content, webinars, and conference materials\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cu>Skills Needed\u003C/u>:\u003C/p>\n\u003Cul>\n\u003Cli>Experience launching products in multi-stakeholder, complex environments, and building sales enablement content with proof it got adopted by a field sales org\u003C/li>\n\u003Cli>Strong cross-functional collaborator.  Will need to build strong rapport with Sales, Marketing, and Product\u003C/li>\n\u003Cli>Excellent written and verbal communication; can translate technical workflow detail into something a rep can use in a 5-minute conversation\u003C/li>\n\u003Cli>Preferred industry experience: Healthcare, medical device or diagnostic industry background\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cu>Educational Requirements & Work Experience:\u003C/u> \u003C/p>\n\u003Cul>\n\u003Cli>8+ years in product marketing or downstream marketing roles, ideally in B2B SaaS, medtech, or another regulated/technical sales environment\u003C/li>\n\u003C/ul>\n\u003Cp>A reasonable estimate of the yearly base compensation range is $155,000 - $202,000, bonus, and equity. \u003C/p>\u003Cp>Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion, and termination.\u003C/p>\n\n\u003Cp>Positions posted for Heartflow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals.\u003C/p>\n\n\u003Cp>Heartflow has become aware of a fraud where unknown entities are posing as Heartflow recruiters in an attempt to obtain personal information from individuals as part of our application or job offer process. Before providing any personal information to outside parties, please verify the following: A) all legitimate Heartflow recruiter email addresses end with “@heartflow.com” and B) the position described is found on our careers site at www.heartflow.com/about/careers/. \u003C/p>","Heartflow is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product—an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the Heartflow FFR CT Analysis—provides a color-coded, 3D model of a patient’s coronary arteries indicating the impact blockages have on blood flow to the heart. Heartflow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFR CT Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare. Heartflow is a publicly traded company (HTFL) that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 750,000 patients worldwide. The Senior Product Marketing Manager owns positioning, messaging, and go-to-market for the workflow-oriented capabilities of the Heartflow platform. Job Responsibilities : Positioning and Messaging Develop and maintain clear, differentiated messaging for how the Heartflow platform fits into and improves clinical and administrative workflows (ordering, reporting, care coordination, referrals) Translate workflow-level product capabilities into value props for different audiences: cardiologists, radiologists, interventional cardiologists, referring physicians, hospital administrators, and health system IT/ops stakeholders Own core messaging documents, positioning frameworks, and persona-based narratives for workflow use cases Gather input from customers, KOLs, and field teams on workflow pain points and unmet needs to inform product and messaging direction Go-to-Market and Launches Lead GTM planning and execution for new workflow features and platform enhancements — launch plans, sales enablement, and customer-facing collateral Partner with Product Management to understand roadmap and translate upcoming workflow capabilities into market-ready narratives Coordinate cross-functionally (Sales, Clinical, Customer Success, Marketing) to ensure workflow messaging is consistent across all customer touchpoints Monitor market and competitive trends specific to clinical workflow tools and adjacent platform capabilities Sales and Field Enablement Build and maintain sales tools specific to workflow solutions: demo scripts, workflow diagrams, ROI/value materials, case studies Train sales and clinical teams on how to position workflow capabilities in the field, including how workflow fits into the broader platform story Support field teams on workflow-related questions during active deals as a subject matter resource Own workflow-specific content: solution briefs, workflow diagrams/journey maps, web content, webinars, and conference materials Skills Needed : Experience launching products in multi-stakeholder, complex environments, and building sales enablement content with proof it got adopted by a field sales org Strong cross-functional collaborator. Will need to build strong rapport with Sales, Marketing, and Product Excellent written and verbal communication; can translate technical workflow detail into something a rep can use in a 5-minute conversation Preferred industry experience: Healthcare, medical device or diagnostic industry background Educational Requirements & Work Experience: 8+ years in product marketing or downstream marketing roles, ideally in B2B SaaS, medtech, or another regulated/technical sales environment A reasonable estimate of the yearly base compensation range is $155,000 - $202,000, bonus, and equity. Heartflow is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at Heartflow, including recruitment, hiring, training, relocation, promotion, and termination. Positions posted for Heartflow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals. Heartflow has become aware of a fraud where unknown entities are posing as Heartflow recruiters in an attempt to obtain personal information from individuals as part of our application or job offer process. Before providing any personal information to outside parties, please verify the following: A) all legitimate Heartflow recruiter email addresses end with “@heartflow.com” and B) the position described is found on our careers site at www.heartflow.com/about/careers/.",1790961517000,"2026-10-02 19:19:46","2026-10-02T14:50:38-04:00",155000,202000,{"jsonldValid":16,"jsonld":26},{"id":52,"applyToken":53,"slug":54,"title":55,"companyname":56,"companylogo":57,"companyIndustry":58,"city":59,"country":60,"applicantCountries":61,"applicantStates":62,"remote":16,"employmentType":63,"department":19,"content_html":64,"content_text":65,"years":22,"createdAt":66,"updatedAtISO":67,"postedAtISO":68,"validThroughISO":26,"active":27,"hasSalary":16,"salaryMin":22,"salaryMax":22,"currency":69,"isPaid":16,"schema":70},"44ec8362ced9ea817173ccc589a5137f8d2e9381d6e19d855fd6caa3261434f2","96fc2a55bf3720d718ed16f6ef3ad0234f994ac957b2b4f445d6055eaa5e471f","senior-lead-product-marketing-x-f-m-at-doctolib-7ca67e439a","Senior Lead Product Marketing(x/f/m)","Doctolib","https://cdn.jobboardwise.com/logo/doctolib.com","Software Development","Berlin","Germany",[],[],[42],"\u003Cp>\u003Cstrong>Gemeinsam gestalten wir die Gesundheitsversorgung der Zukunft \u003C/strong>\u003Cstrong>\u003Cbr>\u003C/strong>\u003Cbr>Als Senior Lead Product Marketing im Medics Cluster arbeitest Du direkt mit, den größten Produktlaunch von Doctolib in Deutschland zu skalieren: Die All-In-One Praxissoftware, mit der Gesundheitsteams Ende zu Ende alle administrativen und klinischen Arbeitsabläufe vor, während und nach dem Termin steuern können. \u003Cbr>Als Teil unseres lokalen Product Marketing Teams handelst Du wie ein CEO für Deinen Bereich: Du entwickelst die Go-to-Market-Strategie in Deutschland weiter und bist verantwortlich für deren erfolgreiche Umsetzung. Dein Hauptziel ist es, durch innovative Marktstrategien die Ziele für ongeboardete Praxen zu erreichen und die Zufriedenheit unserer Nutzer weiter zu erhöhen.\u003C/p>\n\u003Ch2>\u003Cstrong>Deine Aufgaben\u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Du entwickelst und setzt Go-to-Market-Strategien für Doctolib’s Produkt- und Feature-Launches um\u003C/li>\n\u003Cli>Als Stimme unserer Nutzer verbesserst Du kontinuierlich unseren Product-Market-Fit und gestaltest unsere Product Roadmap\u003C/li>\n\u003Cli>Gleichzeitig stellt Du sicher, dass wir die Signale unsere Nutzer entlang der Customer Journey verstehen und darauf aufbauend kontinuierlich unsere Value Delivery, Usage, Trust und Customer Experience verbessern\u003C/li>\n\u003Cli>Du analysierst Markttrends und die Wettbewerbslandschaft, um strategische Chancen zu identifizieren\u003C/li>\n\u003Cli>Du definierst die Produktpositionierung und -botschaften für den deutschen Markt\u003C/li>\n\u003Cli>Du arbeitest eng mit den Teams Marketing, Sales, Customer Success sowie Product & Tech zusammen\u003C/li>\n\u003Cli>Du managst Feature Releases und stellst deren erfolgreiche Markteinführung sicher\u003C/li>\n\u003Cli>Gemeinsam mit anderen Teams verfolgst du regulatorische und technische Rahmenbedingungen und arbeitest mit daran, ein Umfeld für kunden- und nutzerfreundliche Lösungen zu schaffen\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Dein Profil\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cem>Du bist der festen Überzeugung, dass Du genau das mitbringst, was es für die Position braucht? Dann ermutigen wir Dich, Dich zu bewerben. Selbst wenn Du nicht jede Anforderung erfüllst, bist Du vielleicht genau die/der richtige zukünftige Doctoliber:in für diese oder andere Stellen!\u003C/em>\u003C/p>\n\u003Ch3>Um Teil unseres Teams zu werden, bringst Du Folgendes mit: \u003C/h3>\n\u003Cul>\n\u003Cli>Du hast mindestens 8 Jahre Berufserfahrung, idealerweise als Manager:in im Product Marketing oder Go-To-Market Strategie, oder mit einem Hintergrund in der Top-Tier-Managementberatung oder VC - kombiniert mit Product Management Erfahrung\u003C/li>\n\u003Cli>Du hast eine ausgeprägt strukturierte und analytische Denk- und Arbeitsweise\u003C/li>\n\u003Cli>Du hast bereits eng mit Tech & Product Teams gearbeitet\u003C/li>\n\u003Cli>Es fällt Dir leicht, Prioritäten zu setzen, Ressourcen sinnvoll zu allokieren und Projekte strukturiert zu führen, um Go-to-Market Strategien effektiv zu entwickeln und umzusetzen.\u003C/li>\n\u003Cli>Du bist erfahren im Management seniorer Stakeholder (VP, MD, Executive Committee)\u003C/li>\n\u003Cli>Du verfügst über ausgezeichnete verbale und schriftliche Kommunikationsfähigkeiten, um komplexe Ideen klar und überzeugend zu vermitteln\u003C/li>\n\u003Cli>Du sprichst fließend deutsch und englisch (jeweils mindestens C1-Niveau)\u003C/li>\n\u003C/ul>\n\u003Ch3>Besonders interessant sind für uns außerdem: \u003C/h3>\n\u003Cul>\n\u003Cli>Erfahrung in einem Scale-up-Unternehmen\u003C/li>\n\u003Cli>Erfahrung im Medtech-Bereich\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Was wir Dir bieten\u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Ein von Doctolib gesponsertes Deutschlandticket, wenn Du aus dem Büro oder im Hybridmodus arbeitest\u003C/li>\n\u003Cli>Eine betriebliche Krankenversicherung mit tollen Zusatzleistungen\u003C/li>\n\u003Cli>28 Urlaubstage + 1 Tag zusätzlich für jedes volle Beschäftigungs-Kalenderjahr (max. 30 Tage)\u003C/li>\n\u003Cli>Teilnahme an Doctolibs langfristigem Mitarbeiterbeteiligungsprogramm DoctoGrowth\u003C/li>\n\u003Cli>Die Möglichkeit, bis zu 10 Tage im Jahr aus dem Ausland zu arbeiten\u003C/li>\n\u003Cli>Eine betriebliche Altersvorsorge (bAV) mit einem Arbeitgeberzuschuss von 40 % (15 % während der Probezeit) \u003C/li>\n\u003Cli>Das Doctolib Parent Care Programm, das einen Monat Elternzeit extra u.v.m. enthält\u003C/li>\n\u003Cli>Kostenlose Mental Health- und Coaching-Sessions über einen externen Partner \u003C/li>\n\u003Cli>Zusätzlich zu gesunden Snacks und einem regelmäßigen Frühstücksbuffet, bieten wir Essensgutscheine\u003C/li>\n\u003Cli>Ein gefördertes Sportangebot mit unserem Partner Urban Sports Club\u003C/li>\n\u003Cli>Für pflegende Betreuungspersonen und Beschäftigte mit Behinderungen gibt es ein Angebot, das flexiblere Arbeitszeiten, zusätzliche Freistellung aus medizinischen Gründen und psychologische Unterstützung beinhaltet\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Der Interviewprozess\u003C/strong>\u003Cstrong> \u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Recruiter Interview\u003C/li>\n\u003Cli>Hiring Manager Interview\u003C/li>\n\u003Cli>Case Study Interview\u003C/li>\n\u003Cli>Finales Interview mit dem VP\u003C/li>\n\u003Cli>Referenzen\u003C/li>\n\u003C/ul>\n\u003Ch2>\u003Cstrong>Job Details\u003C/strong>\u003C/h2>\n\u003Cul>\n\u003Cli>Festanstellung in Vollzeit mit attraktivem Gehaltspaket\u003C/li>\n\u003Cli>Arbeitsort Berlin\u003C/li>\n\u003Cli>2 Tage Homeoffice / Woche\u003C/li>\n\u003Cli>Startdatum ab sofort\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>Wir verfolgen die Vision, die Gesundheit aller zu verbessern. Dies spiegelt sich auch im Recruiting wider. Wir evaluieren Bewerbungen ausschließlich auf der Grundlage von Qualifikation und Motivation. Diskriminierung wird bei uns nicht toleriert.\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Je diverser unser Team und die Ideen sind, desto mehr wird unser Produkt die Gesundheit unserer Nutzer:innen verbessern können. Deshalb laden wir Dich ein, Dich bei uns zu bewerben, unabhängig von Geschlecht, Religion, Alter, sexueller Orientierung, ethnischer Herkunft oder Behinderung. \u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Um Cha\u003C/em>\u003Cem>ncengleichheit zu gewährleisten, kannst Du in deiner Bewerbung auf Angaben wie Fotos, Alter, etc. verzichten. Lass uns bitte wissen, welche Vorkehrungen wir treffen können, um Dich bestmöglich zu unterstützen. \u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Wir freuen uns, mit Dir das Gesundheitswesen zu digitalisieren!\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Alle bereitgestellten Informationen werden von Doctolib für das Bewerbungsmanagement verarbeitet. Für Details zur Datenverarbeitung klicke bitte \u003C/em>hier\u003Cem>. Bei Fragen oder wenn Du Deine Rechte wahrnehmen möchtest, wende Dich bitte an hr.dataprivacy(at)doctolib.com.\u003C/em>\u003C/p>","Gemeinsam gestalten wir die Gesundheitsversorgung der Zukunft Als Senior Lead Product Marketing im Medics Cluster arbeitest Du direkt mit, den größten Produktlaunch von Doctolib in Deutschland zu skalieren: Die All-In-One Praxissoftware, mit der Gesundheitsteams Ende zu Ende alle administrativen und klinischen Arbeitsabläufe vor, während und nach dem Termin steuern können. Als Teil unseres lokalen Product Marketing Teams handelst Du wie ein CEO für Deinen Bereich: Du entwickelst die Go-to-Market-Strategie in Deutschland weiter und bist verantwortlich für deren erfolgreiche Umsetzung. Dein Hauptziel ist es, durch innovative Marktstrategien die Ziele für ongeboardete Praxen zu erreichen und die Zufriedenheit unserer Nutzer weiter zu erhöhen. Deine Aufgaben Du entwickelst und setzt Go-to-Market-Strategien für Doctolib’s Produkt- und Feature-Launches um Als Stimme unserer Nutzer verbesserst Du kontinuierlich unseren Product-Market-Fit und gestaltest unsere Product Roadmap Gleichzeitig stellt Du sicher, dass wir die Signale unsere Nutzer entlang der Customer Journey verstehen und darauf aufbauend kontinuierlich unsere Value Delivery, Usage, Trust und Customer Experience verbessern Du analysierst Markttrends und die Wettbewerbslandschaft, um strategische Chancen zu identifizieren Du definierst die Produktpositionierung und -botschaften für den deutschen Markt Du arbeitest eng mit den Teams Marketing, Sales, Customer Success sowie Product & Tech zusammen Du managst Feature Releases und stellst deren erfolgreiche Markteinführung sicher Gemeinsam mit anderen Teams verfolgst du regulatorische und technische Rahmenbedingungen und arbeitest mit daran, ein Umfeld für kunden- und nutzerfreundliche Lösungen zu schaffen Dein Profil Du bist der festen Überzeugung, dass Du genau das mitbringst, was es für die Position braucht? Dann ermutigen wir Dich, Dich zu bewerben. Selbst wenn Du nicht jede Anforderung erfüllst, bist Du vielleicht genau die/der richtige zukünftige Doctoliber:in für diese oder andere Stellen! Um Teil unseres Teams zu werden, bringst Du Folgendes mit: Du hast mindestens 8 Jahre Berufserfahrung, idealerweise als Manager:in im Product Marketing oder Go-To-Market Strategie, oder mit einem Hintergrund in der Top-Tier-Managementberatung oder VC - kombiniert mit Product Management Erfahrung Du hast eine ausgeprägt strukturierte und analytische Denk- und Arbeitsweise Du hast bereits eng mit Tech & Product Teams gearbeitet Es fällt Dir leicht, Prioritäten zu setzen, Ressourcen sinnvoll zu allokieren und Projekte strukturiert zu führen, um Go-to-Market Strategien effektiv zu entwickeln und umzusetzen. Du bist erfahren im Management seniorer Stakeholder (VP, MD, Executive Committee) Du verfügst über ausgezeichnete verbale und schriftliche Kommunikationsfähigkeiten, um komplexe Ideen klar und überzeugend zu vermitteln Du sprichst fließend deutsch und englisch (jeweils mindestens C1-Niveau) Besonders interessant sind für uns außerdem: Erfahrung in einem Scale-up-Unternehmen Erfahrung im Medtech-Bereich Was wir Dir bieten Ein von Doctolib gesponsertes Deutschlandticket, wenn Du aus dem Büro oder im Hybridmodus arbeitest Eine betriebliche Krankenversicherung mit tollen Zusatzleistungen 28 Urlaubstage + 1 Tag zusätzlich für jedes volle Beschäftigungs-Kalenderjahr (max. 30 Tage) Teilnahme an Doctolibs langfristigem Mitarbeiterbeteiligungsprogramm DoctoGrowth Die Möglichkeit, bis zu 10 Tage im Jahr aus dem Ausland zu arbeiten Eine betriebliche Altersvorsorge (bAV) mit einem Arbeitgeberzuschuss von 40 % (15 % während der Probezeit) Das Doctolib Parent Care Programm, das einen Monat Elternzeit extra u.v.m. enthält Kostenlose Mental Health- und Coaching-Sessions über einen externen Partner Zusätzlich zu gesunden Snacks und einem regelmäßigen Frühstücksbuffet, bieten wir Essensgutscheine Ein gefördertes Sportangebot mit unserem Partner Urban Sports Club Für pflegende Betreuungspersonen und Beschäftigte mit Behinderungen gibt es ein Angebot, das flexiblere Arbeitszeiten, zusätzliche Freistellung aus medizinischen Gründen und psychologische Unterstützung beinhaltet Der Interviewprozess Recruiter Interview Hiring Manager Interview Case Study Interview Finales Interview mit dem VP Referenzen Job Details Festanstellung in Vollzeit mit attraktivem Gehaltspaket Arbeitsort Berlin 2 Tage Homeoffice / Woche Startdatum ab sofort Wir verfolgen die Vision, die Gesundheit aller zu verbessern. Dies spiegelt sich auch im Recruiting wider. Wir evaluieren Bewerbungen ausschließlich auf der Grundlage von Qualifikation und Motivation. Diskriminierung wird bei uns nicht toleriert. Je diverser unser Team und die Ideen sind, desto mehr wird unser Produkt die Gesundheit unserer Nutzer:innen verbessern können. Deshalb laden wir Dich ein, Dich bei uns zu bewerben, unabhängig von Geschlecht, Religion, Alter, sexueller Orientierung, ethnischer Herkunft oder Behinderung. Um Cha ncengleichheit zu gewährleisten, kannst Du in deiner Bewerbung auf Angaben wie Fotos, Alter, etc. verzichten. Lass uns bitte wissen, welche Vorkehrungen wir treffen können, um Dich bestmöglich zu unterstützen. Wir freuen uns, mit Dir das Gesundheitswesen zu digitalisieren! Alle bereitgestellten Informationen werden von Doctolib für das Bewerbungsmanagement verarbeitet. Für Details zur Datenverarbeitung klicke bitte hier . Bei Fragen oder wenn Du Deine Rechte wahrnehmen möchtest, wende Dich bitte an hr.dataprivacy(at)doctolib.com.",1791343800000,"2026-10-07 05:34:00","2026-10-06T08:34:06-04:00","EUR",{"jsonldValid":16,"jsonld":26},{"id":72,"applyToken":73,"slug":74,"title":75,"companyname":76,"companylogo":77,"companyTagline":78,"companyIndustry":79,"city":80,"country":81,"applicantCountries":82,"applicantStates":83,"remote":16,"employmentType":84,"department":85,"content_html":86,"content_text":87,"years":22,"createdAt":23,"updatedAtISO":88,"postedAtISO":89,"validThroughISO":26,"active":27,"hasSalary":16,"salaryMin":22,"salaryMax":22,"currency":90,"isPaid":16,"schema":91},"94b91d82701566565b1b8c6e4aa4cee2f2ace107b6b6102a0626a4a13fa7126b","8cd890d857aa729063ff123d175d3580b86c6206bb5130451d23453fdae69903","head-of-commercial-and-gtm-pws-bg-at-logitech-fdde880be9","Head of Commercial & GTM PWS BG","Logitech","https://cdn.jobboardwise.com/logo/logitech.com","Enabling people to do what they do best through innovative technology and digital experiences.","Computers and Electronics Manufacturing","Lausanne","Switzerland",[],[],[42],"Other","\u003Cp>Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.\u003C/p>\u003Ch2>\u003Cb>The Mission:\u003C/b>\u003C/h2>\u003Cp>We are seeking a highly strategic and commercially experienced leader to shape and accelerate the global commercial and go-to-market agenda for Logitech’s Personal Workspace Solutions (PWS) business.\u003C/p>\u003Cp>In this highly visible global role, with stakeholders across organisations, functions and levels, you will strongly influence the PWS strategic agenda and work closely with business unit partners, central marketing, regions and global leadership to drive key PWS strategies, annual planning and identify key commercial business opportunities that help PWS grow faster in a more effective way.\u003C/p>\u003Cbr>\u003Ch2>\u003Cb>What You’ll Do:\u003C/b>\u003C/h2>\u003Cbr>\u003Cul>\u003Cli>\u003Cb>Shape Global Commercial & GTM Strategy:\u003C/b> Drive and co-ordinate PWS global B2C commercial and go-to-market strategies, priorities, and KPIs, in close collaboration with key stakeholders.\u003C/li>\u003Cli>\u003Cb>Lead Global Business Planning (within Business Group):\u003C/b> Own the annual PWS business planning process within the Business Group (together with Finance) and in close collaboration with the regions, translating strategic ambitions into clear priorities, investments and execution plans.\u003C/li>\u003Cli>\u003Cb>Drive Commercial Performance:\u003C/b> Centrally lead analysis of business performance across categories and channels. Identify the drivers behind growth, market share or execution gaps and turn insights into clear action plans.\u003C/li>\u003Cli>\u003Cb>Set Priorities & Investment Choices:\u003C/b> Determine where PWS should focus resources and spending to maximize growth and commercial impact (in close collaboration across departments and organisations).\u003C/li>\u003Cli>\u003Cb>Benchmark & Scale What Works:\u003C/b> Lead the establishment of global benchmarking across key commercial KPIs, identify winning practices and drive their reapplication across regions.\u003C/li>\u003Cli>\u003Cb>Connect Global, Category & Regional Teams:\u003C/b> Act as the overarching X-PWS commercial point of contact for Logitech’s six regions, helping solve X-PWS commercial and GTM issues..\u003C/li>\u003Cli>\u003Cb>Lead Executive Business Reviews:\u003C/b> Lead total PWS commercial performance reviews and quarterly business updates, translating complex performance into clear insights, choices and actions.\u003C/li>\u003C/ul>\u003Cbr>\u003Ch2>\u003Cb>Who You Are:\u003C/b>\u003C/h2>\u003Cp>We’re looking for someone who embodies our values: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment.You also bring:\u003C/p>\u003Cbr>\u003Cul>\u003Cli>\u003Cb>15+ years of experience\u003C/b> in commercial, go-to-market, business management leadership roles.\u003C/li>\u003Cli>Experience in blue chip companies in FMCG, Consumer Electronics, Retail, Lifestyle or other fast-moving global B2C environments \u003C/li>\u003Cli>A proven track record of managing \u003Cb>complex businesses ideally globally or at least across multiple regions\u003C/b> and across multiple categories or portfolios.\u003C/li>\u003Cli>Strong \u003Cb>P&L and commercial acumen\u003C/b>, with a deep understanding of revenue, growth, market share, profitability and investment choices.\u003C/li>\u003Cli>Exceptional \u003Cb>strategic and analytical thinking\u003C/b>, with the ability to move quickly from data and complexity to the clear insights and actions that matter.\u003C/li>\u003Cli>Demonstrated success navigating a \u003Cb>global matrix organization\u003C/b>, influencing senior stakeholders and aligning teams across functions and geographies.\u003C/li>\u003Cli>Experience operating in highly competitive environments, diagnosing commercial performance issues and building pragmatic growth or defense plans.\u003C/li>\u003Cli>Strong prioritization and decision-making skills, combined with a highly collaborative and influential leadership style.\u003C/li>\u003Cli>Significant international experience and fluency in English. Strong executive presence, comfortable presenting business insights and recommendations to C-level leaders. \u003C/li>\u003C/ul>\u003Cbr>\u003Cp>#LI-MT1\u003C/p>\u003Cp>Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.\u003Cbr>\u003Cbr>Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!\u003C/p>\u003Cp>\u003Cbr>We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.\u003Cbr>\u003Cbr>All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.\u003Cbr>\u003Cbr>If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.\u003C/p>","Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. The Mission: We are seeking a highly strategic and commercially experienced leader to shape and accelerate the global commercial and go-to-market agenda for Logitech’s Personal Workspace Solutions (PWS) business. In this highly visible global role, with stakeholders across organisations, functions and levels, you will strongly influence the PWS strategic agenda and work closely with business unit partners, central marketing, regions and global leadership to drive key PWS strategies, annual planning and identify key commercial business opportunities that help PWS grow faster in a more effective way. What You’ll Do: Shape Global Commercial & GTM Strategy: Drive and co-ordinate PWS global B2C commercial and go-to-market strategies, priorities, and KPIs, in close collaboration with key stakeholders. Lead Global Business Planning (within Business Group): Own the annual PWS business planning process within the Business Group (together with Finance) and in close collaboration with the regions, translating strategic ambitions into clear priorities, investments and execution plans. Drive Commercial Performance: Centrally lead analysis of business performance across categories and channels. Identify the drivers behind growth, market share or execution gaps and turn insights into clear action plans. Set Priorities & Investment Choices: Determine where PWS should focus resources and spending to maximize growth and commercial impact (in close collaboration across departments and organisations). Benchmark & Scale What Works: Lead the establishment of global benchmarking across key commercial KPIs, identify winning practices and drive their reapplication across regions. Connect Global, Category & Regional Teams: Act as the overarching X-PWS commercial point of contact for Logitech’s six regions, helping solve X-PWS commercial and GTM issues.. Lead Executive Business Reviews: Lead total PWS commercial performance reviews and quarterly business updates, translating complex performance into clear insights, choices and actions. Who You Are: We’re looking for someone who embodies our values: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment.You also bring: 15+ years of experience in commercial, go-to-market, business management leadership roles. Experience in blue chip companies in FMCG, Consumer Electronics, Retail, Lifestyle or other fast-moving global B2C environments A proven track record of managing complex businesses ideally globally or at least across multiple regions and across multiple categories or portfolios. Strong P&L and commercial acumen , with a deep understanding of revenue, growth, market share, profitability and investment choices. Exceptional strategic and analytical thinking , with the ability to move quickly from data and complexity to the clear insights and actions that matter. Demonstrated success navigating a global matrix organization , influencing senior stakeholders and aligning teams across functions and geographies. Experience operating in highly competitive environments, diagnosing commercial performance issues and building pragmatic growth or defense plans. Strong prioritization and decision-making skills, combined with a highly collaborative and influential leadership style. Significant international experience and fluency in English. Strong executive presence, comfortable presenting business insights and recommendations to C-level leaders. #LI-MT1 Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.","2026-10-07 04:18:00","Posted Today","CHF",{"jsonldValid":16,"jsonld":26},{"id":93,"applyToken":94,"slug":95,"title":96,"companyname":97,"companylogo":98,"companyTagline":99,"companyIndustry":58,"city":100,"country":101,"applicantCountries":102,"applicantStates":103,"remote":16,"employmentType":104,"department":19,"content_html":105,"content_text":106,"years":22,"createdAt":107,"updatedAtISO":108,"postedAtISO":109,"validThroughISO":26,"active":27,"hasSalary":16,"salaryMin":22,"salaryMax":22,"currency":30,"isPaid":16,"schema":110},"27e1cfcd446252f4eabe2a7ea9f6fd017268845b3c2c4dbd6aec4fe65018d6a2","153cc82ec03068eab0d283e390a340db7aec36e919b206d4e5294bb34731905d","bd-senior-it-product-marketing-specialist-at-bosch-usa-50455e6104","[BD] Senior IT Product Marketing Specialist","Bosch USA","https://cdn.jobboardwise.com/logo/bosch.us","Invented for life","Ho Chi Minh","Vn",[],[],[42],"\u003Ch2>Company Description\u003C/h2>\u003Cp>\u003Cstrong>\u003Cem>The Bosch Group\u003C/em>\u003C/strong>\u003Cem> is a leading global supplier of technology and services. Since the beginning of 2013, its operations have been divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology.\u003C/em>\u003C/p>\u003Cp>\u003Cem>The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth.\u003C/em>\u003C/p>\u003Cp>\u003Cstrong>\u003Cem>Bosch Global Software Technologies Company Limited (BGSV) \u003C/em>\u003C/strong>\u003Cstrong>\u003Cem>i\u003C/em>\u003C/strong>\u003Cem>s 100% owned subsidiary of Robert Bosch GmbH - one of the world’s leading global suppliers of technology and services, offering end-to-end Engineering, IT, and Business Solutions. \u003C/em>\u003C/p>\u003Cp>\u003Cem>Starting its operation from 2010 at Etown 2 in HCMC, BGSV is the first software development center of Bosch in Southeast Asia. BGSV nowadays have over 4,000 associates, with a global footprint and presence in the US, Europe, and the Asia Pacific region. \u003C/em>\u003C/p>\u003Cp>\u003Cem>With our unique ability to offer end-to-end solutions that connect sensors, software, and services, we enable businesses to move from the traditional to digital or improve businesses by introducing a digital element in their products and processes.\u003C/em>\u003C/p>\n\u003Ch2>Job Description\u003C/h2>\u003Cp>\u003Cstrong>Drive Adoption for Global AI Workflow Platforms\u003C/strong>\u003C/p>\u003Cp>Join Bosch Vietnam’s Global Product & Service organization to help shape the future of intelligent workflow platforms used by nearly 500,000 users worldwide. Built on modern Low-Code / No-Code technologies and evolving with AI and GenAI capabilities, our platform powers mission-critical enterprise processes at global scale.\u003C/p>\u003Cp>We are looking for a \u003Cstrong>Senior IT Product Marketing Specialist \u003C/strong>who combines strong product storytelling, adoption strategy, stakeholder engagement, and execution excellence to drive platform awareness, trust, and user adoption globally. This role goes beyond communication — you will help influence product adoption, enable transformation, and build long-term engagement across global stakeholders and internal customers.\u003C/p>\u003Cp>\u003Cstrong>What You Will Do\u003C/strong>\u003C/p>\u003Cp>Product Marketing & Communication\u003C/p>\u003Cul>\u003Cli>Own product messaging, positioning, and internal branding for global workflow platforms\u003C/li>\u003Cli>Translate complex AI, automation, and workflow concepts into clear business value and user-focused communication\u003C/li>\u003Cli>Develop executive presentations, newsletters, launch materials, playbooks, demos, and enablement content\u003C/li>\u003Cli>Create persona-based communication for Executives, IT teams, Process Owners, Citizen Developers, and End Users\u003C/li>\u003C/ul>\u003Cp>Adoption & Change Enablement\u003C/p>\u003Cul>\u003Cli>Drive product adoption, engagement, and migration initiatives across global stakeholders\u003C/li>\u003Cli>Support onboarding, training, UAT enablement, and user adoption programs\u003C/li>\u003Cli>Gather feedback and continuously improve communication effectiveness and adoption strategies\u003C/li>\u003Cli>Support Citizen Development enablement with clear governance and operational communication\u003C/li>\u003C/ul>\u003Cp>Stakeholder & Community Engagement:\u003C/p>\u003Cul>\u003Cli>Engage with global stakeholders, leadership teams, and internal customers across regions\u003C/li>\u003Cli>Support webinars, workshops, product showcases, and transformation initiatives\u003C/li>\u003Cli>Build and grow user communities, champion networks, and engagement programs\u003C/li>\u003Cli>Ensure consistent, professional, and proactive communication across channels\u003C/li>\u003C/ul>\u003Cp>Performance & Optimization\u003C/p>\u003Cul>\u003Cli>Define and monitor adoption, engagement, and satisfaction KPIs\u003C/li>\u003Cli>Use data and insights to improve communication strategies and campaign effectiveness\u003C/li>\u003Cli>Contribute to AI product positioning with practical, credible, and user-centric messaging\u003C/li>\u003C/ul>\n\u003Ch2>Qualifications\u003C/h2>\u003Cp>\u003Cstrong>Must-Have\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cstrong>7+ years of experience in Product Marketing, Platform Adoption, Enterprise Communication, or Change Enablement\u003C/strong>\u003C/li>\u003Cli>Strong storytelling, presentation, and executive communication capability\u003C/li>\u003Cli>Experience driving adoption programs, transformation initiatives, or enterprise platform rollouts\u003C/li>\u003Cli>Ability to simplify complex technical concepts into clear and actionable messaging\u003C/li>\u003Cli>Strong stakeholder management and collaboration skills in global environments\u003C/li>\u003Cli>High ownership, execution discipline, and proactive mindset\u003C/li>\u003Cli>Fluent English communication skills\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Nice-to-Have\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Experience with workflow, automation, SaaS, or enterprise platforms\u003C/li>\u003Cli>Exposure to Low-Code / No-Code platforms or Citizen Development governance\u003C/li>\u003Cli>Experience with AI/GenAI-related products or transformation initiatives\u003C/li>\u003Cli>Knowledge of analytics, reporting, or data-driven marketing approaches\u003C/li>\u003Cli>Experience in change management, internal community building, or engagement programs\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Selection Process\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Shortlisted candidates will be invited to prepare a short presentation on a sample Product Marketing & Adoption Plan as part of the interview process.\u003C/li>\u003C/ul>\n\u003Ch2>Additional Information\u003C/h2>\u003Cp>\u003Cstrong>Why Join Us?\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Drive adoption for global enterprise platforms used by hundreds of thousands of users worldwide\u003C/li>\u003Cli>Be part of a large-scale AI product transformation journey\u003C/li>\u003Cli>Collaborate with global Product, Engineering, and Business stakeholders\u003C/li>\u003Cli>Influence user engagement, product reputation, and transformation success at enterprise scale\u003C/li>\u003Cli>Opportunity to shape long-term product communication and adoption strategy\u003C/li>\u003Cli>Competitive compensation and 13th-month bonus\u003C/li>\u003Cli>Premium healthcare and accident insurance\u003C/li>\u003Cli>Flexible and international working environment\u003C/li>\u003C/ul>","Company Description The Bosch Group is a leading global supplier of technology and services. Since the beginning of 2013, its operations have been divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch Global Software Technologies Company Limited (BGSV) i s 100% owned subsidiary of Robert Bosch GmbH - one of the world’s leading global suppliers of technology and services, offering end-to-end Engineering, IT, and Business Solutions. Starting its operation from 2010 at Etown 2 in HCMC, BGSV is the first software development center of Bosch in Southeast Asia. BGSV nowadays have over 4,000 associates, with a global footprint and presence in the US, Europe, and the Asia Pacific region. With our unique ability to offer end-to-end solutions that connect sensors, software, and services, we enable businesses to move from the traditional to digital or improve businesses by introducing a digital element in their products and processes. Job Description Drive Adoption for Global AI Workflow Platforms Join Bosch Vietnam’s Global Product & Service organization to help shape the future of intelligent workflow platforms used by nearly 500,000 users worldwide. Built on modern Low-Code / No-Code technologies and evolving with AI and GenAI capabilities, our platform powers mission-critical enterprise processes at global scale. We are looking for a Senior IT Product Marketing Specialist who combines strong product storytelling, adoption strategy, stakeholder engagement, and execution excellence to drive platform awareness, trust, and user adoption globally. This role goes beyond communication — you will help influence product adoption, enable transformation, and build long-term engagement across global stakeholders and internal customers. What You Will Do Product Marketing & Communication Own product messaging, positioning, and internal branding for global workflow platforms Translate complex AI, automation, and workflow concepts into clear business value and user-focused communication Develop executive presentations, newsletters, launch materials, playbooks, demos, and enablement content Create persona-based communication for Executives, IT teams, Process Owners, Citizen Developers, and End Users Adoption & Change Enablement Drive product adoption, engagement, and migration initiatives across global stakeholders Support onboarding, training, UAT enablement, and user adoption programs Gather feedback and continuously improve communication effectiveness and adoption strategies Support Citizen Development enablement with clear governance and operational communication Stakeholder & Community Engagement: Engage with global stakeholders, leadership teams, and internal customers across regions Support webinars, workshops, product showcases, and transformation initiatives Build and grow user communities, champion networks, and engagement programs Ensure consistent, professional, and proactive communication across channels Performance & Optimization Define and monitor adoption, engagement, and satisfaction KPIs Use data and insights to improve communication strategies and campaign effectiveness Contribute to AI product positioning with practical, credible, and user-centric messaging Qualifications Must-Have 7+ years of experience in Product Marketing, Platform Adoption, Enterprise Communication, or Change Enablement Strong storytelling, presentation, and executive communication capability Experience driving adoption programs, transformation initiatives, or enterprise platform rollouts Ability to simplify complex technical concepts into clear and actionable messaging Strong stakeholder management and collaboration skills in global environments High ownership, execution discipline, and proactive mindset Fluent English communication skills Nice-to-Have Experience with workflow, automation, SaaS, or enterprise platforms Exposure to Low-Code / No-Code platforms or Citizen Development governance Experience with AI/GenAI-related products or transformation initiatives Knowledge of analytics, reporting, or data-driven marketing approaches Experience in change management, internal community building, or engagement programs Selection Process Shortlisted candidates will be invited to prepare a short presentation on a sample Product Marketing & Adoption Plan as part of the interview process. Additional Information Why Join Us? Drive adoption for global enterprise platforms used by hundreds of thousands of users worldwide Be part of a large-scale AI product transformation journey Collaborate with global Product, Engineering, and Business stakeholders Influence user engagement, product reputation, and transformation success at enterprise scale Opportunity to shape long-term product communication and adoption strategy Competitive compensation and 13th-month bonus Premium healthcare and accident insurance Flexible and international working environment",1791330003000,"2026-10-07 01:43:27","2026-10-06T11:20:03.683Z",{"jsonldValid":16,"jsonld":26},{"id":112,"applyToken":113,"slug":114,"title":8,"companyname":97,"companylogo":98,"companyTagline":99,"companyIndustry":58,"city":115,"country":13,"applicantCountries":116,"applicantStates":117,"remote":16,"employmentType":118,"department":19,"content_html":119,"content_text":120,"years":22,"createdAt":121,"updatedAtISO":108,"postedAtISO":122,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":123,"salaryMax":124,"currency":30,"isPaid":16,"schema":125},"a41491d802dddd63470de2b8158ea928a5430bf05db05776d6dfd74e16b52130","c8d0af2baa64d1a4d45421f62a0a3218119fca38ef27c08e48c95208ea9d643c","product-marketing-manager-at-bosch-usa-fa8b82fb44","Oak Brook",[],[],[42],"\u003Ch2>Company Description\u003C/h2>\u003Cp>\u003Cstrong>Note: The job position offers a hybrid work schedule, with 40% remote work and 60% onsite work, providing the flexibility to work from both home and office environments\u003C/strong>\u003C/p>\u003Cp>At Bosch Automotive Aftermarket, we believe in creating a work culture that embodies our core values of grow, enjoy, and inspire. Our Automotive Aftermarket division provides diagnostic and repair shop equipment, spare parts, and repair solutions for passenger cars and commercial vehicles worldwide. Our Automotive Service Solutions operations supply testing and repair-shop technology, diagnostic software, service training, and information services.\u003C/p>\u003Cp>As a member of our team, you will have the opportunity to grow your skills and knowledge while working with cutting-edge technology. We want you to enjoy what you do and feel inspired to contribute your best to our customers and to the growth of our business. We believe that by cultivating a work environment that encourages personal and professional growth, enjoyment, and inspiration, we can achieve great things together.\u003C/p>\u003Cp>Join us at Bosch Automotive Aftermarket and help us shape the future of mobility!\u003C/p>\n\u003Ch2>Job Description\u003C/h2>\u003Cp>As a Product Marketing Manager (Sr.) for Filters, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer \u003Cstrong>go to market\u003C/strong> business strategy and merchandising models. \u003C/p>\u003Cp>\u003Cstrong>RESPONSIBILITIES\u003C/strong>\u003C/p>\u003Cul>\u003Cli>Support defining and executing go-to-market strategies as the product market expert within the team to deliver growth targets and key objectives.  Analyze channels, customers, and competitors for use in the formulation of business strategy and value proposition.  Understand and become the expert of the market and competitive landscape to identify growth opportunities.\u003C/li>\u003Cli>Model strategic opportunities in P&L scenarios for customer growth opportunities, existing business and product launches to target profitability.  Align with key stakeholders to gain consensus.  Present analysis and recommendations to Sr. Management for alignment.\u003C/li>\u003Cli>Lead cross functional teams to successfully launch new customers and products, working closely with Sales, Controlling, Demand planning, Communications, and Category Management ensuring timelines are met and within budget.\u003C/li>\u003Cli>Support developing channel pricing strategies and define market competitive pricing for programs, including price positioning for good / better / best that reaches target profitability and margin requirements.  Regularly review and maintain pricing for competitiveness while achieving target profitability.\u003C/li>\u003Cli>Present in collaboration with sales and develop customer presentations through expert knowledge of product, branding, and portfolio positioning.\u003C/li>\u003Cli>Support Trade Marketing in the development and execution of promotions, marketing materials, and product specific sales growth campaigns.\u003C/li>\u003Cli>Support planning and executing marketing activities including pull through activities in targeted customer channels to achieve growth targets.\u003C/li>\u003C/ul>\n\u003Ch2>Qualifications\u003C/h2>\u003Cul>\u003Cli>Bachelor’s Degree required\u003C/li>\u003Cli>3+ years of experience in a product marketing role, preferably in the automotive aftermarket industry\u003C/li>\u003Cli>Proven experience developing and executing go-to-market (GtM) strategies for products and programs\u003C/li>\u003Cli>Preferred: Experience with rotating machines (Starters, Alternators & AC Compressors) combined with strong market insight needed to develop and execute effective go-to-market strategies\u003C/li>\u003Cli>Strong financial acumen\u003C/li>\u003Cli>Proven ability to define, develop, and communicate/execute strategic marketing plans\u003C/li>\u003Cli>Excellent verbal and written communication skills\u003C/li>\u003Cli>Entrepreneurial mindset and drive, results orientation\u003C/li>\u003Cli>Ability to work with and lead diverse groups to task completion\u003C/li>\u003Cli>Proficient knowledge Microsoft Excel & PowerPoint\u003C/li>\u003Cli>Being able to travel 20-30%\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available.\u003C/strong>\u003C/p>\n\u003Ch2>Additional Information\u003C/h2>\u003Cp>\u003Cstrong>All your information will be kept confidential according to EEO guidelines.\u003C/strong>\u003C/p>\u003Cp>\u003Cstrong>Equal Opportunity Employer, including disability / veterans.\u003C/strong>\u003C/p>\u003Cp>\u003Cem>The U.S. base salary range for this full-time position is $83,000 - $100,000. Within the range, individual pay is determined based on several factors, including, but not limited to, work experience and job knowledge, complexity of the role, job location, etc.\u003C/em>\u003C/p>\u003Cp>\u003Cem>In addition to your base salary, Bosch offers a comprehensive benefits package that includes health, dental, and vision plans; health savings accounts (HSA); flexible spending accounts; 401(K) retirement & Bosch Defined Contribution plan with an attractive employer match; wellness programs; life insurance; short and long term disability insurance; paid time off; parental leave, adoption assistance; and reimbursement of education expenses. Learn more about our full benefits offerings by visiting: https://www.myboschbenefits.com/public/welcome. Pay ranges included in the postings generally reflect base salary; certain positions may include bonus, commission, or additional benefits.\u003C/em>\u003C/p>\u003Cp>https://www.bosch.us/careers/why-bosch/culture-and-benefits/\u003Cbr>\nhttps://www.myboschbenefits.com/public/welcome\u003C/p>","Company Description Note: The job position offers a hybrid work schedule, with 40% remote work and 60% onsite work, providing the flexibility to work from both home and office environments At Bosch Automotive Aftermarket, we believe in creating a work culture that embodies our core values of grow, enjoy, and inspire. Our Automotive Aftermarket division provides diagnostic and repair shop equipment, spare parts, and repair solutions for passenger cars and commercial vehicles worldwide. Our Automotive Service Solutions operations supply testing and repair-shop technology, diagnostic software, service training, and information services. As a member of our team, you will have the opportunity to grow your skills and knowledge while working with cutting-edge technology. We want you to enjoy what you do and feel inspired to contribute your best to our customers and to the growth of our business. We believe that by cultivating a work environment that encourages personal and professional growth, enjoyment, and inspiration, we can achieve great things together. Join us at Bosch Automotive Aftermarket and help us shape the future of mobility! Job Description As a Product Marketing Manager (Sr.) for Filters, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer go to market business strategy and merchandising models. RESPONSIBILITIES Support defining and executing go-to-market strategies as the product market expert within the team to deliver growth targets and key objectives. Analyze channels, customers, and competitors for use in the formulation of business strategy and value proposition. Understand and become the expert of the market and competitive landscape to identify growth opportunities. Model strategic opportunities in P&L scenarios for customer growth opportunities, existing business and product launches to target profitability. Align with key stakeholders to gain consensus. Present analysis and recommendations to Sr. Management for alignment. Lead cross functional teams to successfully launch new customers and products, working closely with Sales, Controlling, Demand planning, Communications, and Category Management ensuring timelines are met and within budget. Support developing channel pricing strategies and define market competitive pricing for programs, including price positioning for good / better / best that reaches target profitability and margin requirements. Regularly review and maintain pricing for competitiveness while achieving target profitability. Present in collaboration with sales and develop customer presentations through expert knowledge of product, branding, and portfolio positioning. Support Trade Marketing in the development and execution of promotions, marketing materials, and product specific sales growth campaigns. Support planning and executing marketing activities including pull through activities in targeted customer channels to achieve growth targets. Qualifications Bachelor’s Degree required 3+ years of experience in a product marketing role, preferably in the automotive aftermarket industry Proven experience developing and executing go-to-market (GtM) strategies for products and programs Preferred: Experience with rotating machines (Starters, Alternators & AC Compressors) combined with strong market insight needed to develop and execute effective go-to-market strategies Strong financial acumen Proven ability to define, develop, and communicate/execute strategic marketing plans Excellent verbal and written communication skills Entrepreneurial mindset and drive, results orientation Ability to work with and lead diverse groups to task completion Proficient knowledge Microsoft Excel & PowerPoint Being able to travel 20-30% Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available. Additional Information All your information will be kept confidential according to EEO guidelines. Equal Opportunity Employer, including disability / veterans. The U.S. base salary range for this full-time position is $83,000 - $100,000. Within the range, individual pay is determined based on several factors, including, but not limited to, work experience and job knowledge, complexity of the role, job location, etc. In addition to your base salary, Bosch offers a comprehensive benefits package that includes health, dental, and vision plans; health savings accounts (HSA); flexible spending accounts; 401(K) retirement & Bosch Defined Contribution plan with an attractive employer match; wellness programs; life insurance; short and long term disability insurance; paid time off; parental leave, adoption assistance; and reimbursement of education expenses. Learn more about our full benefits offerings by visiting: https://www.myboschbenefits.com/public/welcome. Pay ranges included in the postings generally reflect base salary; certain positions may include bonus, commission, or additional benefits. https://www.bosch.us/careers/why-bosch/culture-and-benefits/ https://www.myboschbenefits.com/public/welcome",1791329997000,"2026-10-06T21:15:55.453Z",83000,100000,{"jsonldValid":16,"jsonld":26},{"id":127,"applyToken":128,"slug":129,"title":130,"companyname":131,"companylogo":132,"companyTagline":133,"companyIndustry":134,"city":135,"country":135,"applicantCountries":136,"applicantStates":137,"remote":16,"employmentType":138,"department":19,"content_html":139,"content_text":140,"years":22,"createdAt":141,"updatedAtISO":142,"postedAtISO":143,"validThroughISO":26,"active":27,"hasSalary":27,"salaryMin":144,"salaryMax":145,"currency":30,"isPaid":16,"schema":146},"eaa03a624c882efd1a409dfb31ec4434d66fb815a4e880cfe69c3425c9b8786d","460e27dfd5d04a4e93633c6dfcec47f6733361c34f2af374149f51f5cab705b1","technical-product-marketing-manager-at-cloudflare-22bffdcbcd","Technical Product Marketing Manager","Cloudflare","https://cdn.jobboardwise.com/logo/cloudflare.com","At Cloudflare, we have our eyes set on an ambitious goal — to help build a better Internet.","Computer and Network Security","Distributed",[],[],[42],"\u003Ch3>About Us\u003C/h3>\n\u003Cp>At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.\u003C/p>\n\u003Cp>At Cloudflare, we’re not looking for people who wait for a polished roadmap; we’re looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a \"normalized\" problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up. If you’re the type of person who values curiosity over bureaucracy, and that AI is a partner in solving tough problems to keep the Internet moving forward, you’ll fit right in.\u003C/p>\u003Cp>\u003Cstrong>Available Locations: USA - Remote \u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>About Us\u003C/strong>\u003C/p>\n\u003Cp>At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers trillions of requests per month. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was recognized by the World Economic Forum as a Technology Pioneer and named to Entrepreneur Magazine’s Top Company Cultures list.\u003C/p>\n\u003Cp>We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!  \u003C/p>\n\u003Cp>\u003Cstrong>About the Department \u003C/strong>\u003C/p>\n\u003Cp>Marketing builds awareness, drives acquisition, and expands usage by developing innovative, breakthrough campaigns that are delivered through multiple channels, including our website, blog, emails, social media, events, and advertising. Product Marketing plays a central role by partnering throughout the company to deliver customer insights, take new and existing products to market, and develop content that fuels growth campaigns.\u003C/p>\n\u003Cp>\u003Cstrong>About the Role\u003C/strong>\u003C/p>\n\u003Cp>Technical Product Marketing Manager\u003C/p>\n\u003Cp>Cloudflare is looking for an experienced technical product marketer to join our Cloudflare One (Our SASE/Zero Trust platform) product marketing team. This is a high-impact, results-oriented role, where you will work directly with sales, product management, engineering and marketing to take new solutions to market. You will develop messaging and campaigns that drive acquisition and expansion. The team building these solutions are currently at the leading of AI security for the enterprise and you will be responsible for helping communicate how they work to our audience.\u003C/p>\n\u003Cp>Successful candidates will have a passion for helping organizations improve their security posture and protect their data from cyberattacks. You will have a drive to understand the cloud security market, articulate product details, and elevate our messaging to deliver breakthrough initiatives and standout content. You will enjoy this role if you like working with fast-paced teams, finding creative ways to tell a story, and having autonomy to drive your initiatives.\u003C/p>\n\u003Cp>This role is a part of our global Cloudflare One team which comprises all the roles we need to take our solution to market, such as sales, technical sales and marketing.. This role reports to our Cloudflare One leader.  \u003C/p>\n\u003Cp>\u003Cstrong>Responsibilities include:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Develop messaging and content that drives awareness, evaluation and adoption of our IT and AI security products\u003C/li>\n\u003Cli>Leveraging AI to do research, build content and automate tasks\u003C/li>\n\u003Cli>Own go-to-market activities for key cloud security products. \u003C/li>\n\u003Cli>Acquire deep customer knowledge through market research, customer interviews and segmentation analysis. \u003C/li>\n\u003Cli>Develop and execute integrated marketing campaigns to drive demand for products and solutions.\u003C/li>\n\u003Cli>Partner with product management and be the voice of the product.\u003C/li>\n\u003Cli>Create the internal and external facing content to enable our sales team to effectively position and sell Cloudflare’s security services \u003C/li>\n\u003Cli>Partner with our analyst relations team to establish Cloudflare as a security leader.\u003C/li>\n\u003Cli>Successfully launch new services to customers and partners.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Requirements\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>4+ years of experience in content or product marketing with at least some experience in an IT or security-focused role \u003C/li>\n\u003Cli>Aptitude and energy for written and verbal communication, especially to technical audiences \u003C/li>\n\u003Cli>The ability to understand complex security related trends and applicability to the portfolio.\u003C/li>\n\u003Cli>Experience with building AI harnesses and automating many aspects of your role. (But not someone who relies on AI to do their job)\u003C/li>\n\u003Cli>Excellent written and verbal communication skills.\u003C/li>\n\u003Cli>Ability to effectively influence both internal and external stakeholders across all levels of the organization.\u003C/li>\n\u003Cli>Ability to manage ambiguity and navigate unforeseen obstacles gracefully.\u003C/li>\n\u003Cli>Deep curiosity, excellent listening skills ,empathy, and ability to get things done in a collaborative team environment.\u003C/li>\n\u003Cli>A passion for Cloudflare’s mission and the success of our customers, partners, and community.\u003C/li>\n\u003C/ul>\n\u003Ch2>Compensation\u003C/h2>\n\u003Cul>\n\u003Cli>For SF, SJ, and Bay Area Metro based hires: Estimated annual salary of $170,000 - $234,000.\u003C/li>\n\u003Cli>For Boston, California - Remote, Connecticut - Remote, DC Metro, Massachusetts - Remote, New Jersey - Remote, New York City, NY Metro, Remote - Washington, Washington (Kirkland), and Washington D.C. based hires: Estimated annual salary of $163,000 - $224,000.\u003C/li>\n\u003Cli>For Colorado - Remote, Illinois - Remote, Maryland - Remote, Minnesota - Remote, Nevada - Remote, New York - Remote, Rhode Island - Remote, and Vermont - Remote based hires: Estimated annual base salary of $148,000 - $204,000.\u003C/li>\n\u003Cli>\n\u003Cp>CO Application Deadline: January 4, 2027.\u003C/p>\n\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Equity\u003C/strong>\u003C/p>\n\u003Cp>This role is eligible to participate in Cloudflare’s equity plan.\u003C/p>\n\u003Cp>\u003Cstrong>Benefits\u003C/strong>\u003C/p>\n\u003Cp>Cloudflare offers a complete package of benefits and programs to support you and your family.  Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun!  The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.\u003C/p>\n\u003Ch3>Health & Welfare Benefits\u003C/h3>\n\u003Cul>\n\u003Cli>Medical/Rx Insurance\u003C/li>\n\u003Cli>Dental Insurance\u003C/li>\n\u003Cli>Vision Insurance\u003C/li>\n\u003Cli>Flexible Spending Accounts\u003C/li>\n\u003Cli>Commuter Spending Accounts\u003C/li>\n\u003Cli>Fertility & Family Forming Benefits\u003C/li>\n\u003Cli>On-demand mental health support and Employee Assistance Program\u003C/li>\n\u003Cli>Global Travel Medical Insurance\u003C/li>\n\u003C/ul>\n\u003Ch3>Financial Benefits\u003C/h3>\n\u003Cul>\n\u003Cli>Short and Long Term Disability Insurance\u003C/li>\n\u003Cli>Life & Accident Insurance\u003C/li>\n\u003Cli>401(k) Retirement Savings Plan\u003C/li>\n\u003Cli>Employee Stock Participation Plan\u003C/li>\n\u003C/ul>\n\u003Ch3>Time Off\u003C/h3>\n\u003Cul>\n\u003Cli>Flexible paid time off covering vacation and sick leave\u003C/li>\n\u003Cli>Leave programs, including parental, pregnancy health, medical, and bereavement leave\u003C/li>\n\u003C/ul>\u003Ch3>What Makes Cloudflare Special?\u003C/h3>\n\u003Cp>We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.\u003C/p>\n\u003Cp>Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.\u003C/p>\n\u003Cp>\u003Cstrong>Athenian Project\u003C/strong>: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.\u003C/p>\n\u003Cp>1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.\u003C/p>\n\u003Cp>Sound like something you’d like to be a part of? We’d love to hear from you!\u003C/p>\n\u003Cp>Please note that applicants who progress to the offer stage of the interview process may be asked to attend an in-person interview within one of the Cloudflare Offices or Cloudflare Hubs.  More details about this will be available at that stage of the interview process.\u003C/p>\n\u003Cp>This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.\u003C/p>\n\u003Cp>Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.\u003C/p>\n\u003Cp>Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.\u003C/p>","About Us At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company. At Cloudflare, we’re not looking for people who wait for a polished roadmap; we’re looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a \"normalized\" problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up. If you’re the type of person who values curiosity over bureaucracy, and that AI is a partner in solving tough problems to keep the Internet moving forward, you’ll fit right in. Available Locations: USA - Remote About Us At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers trillions of requests per month. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was recognized by the World Economic Forum as a Technology Pioneer and named to Entrepreneur Magazine’s Top Company Cultures list. We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us! About the Department Marketing builds awareness, drives acquisition, and expands usage by developing innovative, breakthrough campaigns that are delivered through multiple channels, including our website, blog, emails, social media, events, and advertising. Product Marketing plays a central role by partnering throughout the company to deliver customer insights, take new and existing products to market, and develop content that fuels growth campaigns. About the Role Technical Product Marketing Manager Cloudflare is looking for an experienced technical product marketer to join our Cloudflare One (Our SASE/Zero Trust platform) product marketing team. This is a high-impact, results-oriented role, where you will work directly with sales, product management, engineering and marketing to take new solutions to market. You will develop messaging and campaigns that drive acquisition and expansion. The team building these solutions are currently at the leading of AI security for the enterprise and you will be responsible for helping communicate how they work to our audience. Successful candidates will have a passion for helping organizations improve their security posture and protect their data from cyberattacks. You will have a drive to understand the cloud security market, articulate product details, and elevate our messaging to deliver breakthrough initiatives and standout content. You will enjoy this role if you like working with fast-paced teams, finding creative ways to tell a story, and having autonomy to drive your initiatives. This role is a part of our global Cloudflare One team which comprises all the roles we need to take our solution to market, such as sales, technical sales and marketing.. This role reports to our Cloudflare One leader. Responsibilities include: Develop messaging and content that drives awareness, evaluation and adoption of our IT and AI security products Leveraging AI to do research, build content and automate tasks Own go-to-market activities for key cloud security products. Acquire deep customer knowledge through market research, customer interviews and segmentation analysis. Develop and execute integrated marketing campaigns to drive demand for products and solutions. Partner with product management and be the voice of the product. Create the internal and external facing content to enable our sales team to effectively position and sell Cloudflare’s security services Partner with our analyst relations team to establish Cloudflare as a security leader. Successfully launch new services to customers and partners. Requirements 4+ years of experience in content or product marketing with at least some experience in an IT or security-focused role Aptitude and energy for written and verbal communication, especially to technical audiences The ability to understand complex security related trends and applicability to the portfolio. Experience with building AI harnesses and automating many aspects of your role. (But not someone who relies on AI to do their job) Excellent written and verbal communication skills. Ability to effectively influence both internal and external stakeholders across all levels of the organization. Ability to manage ambiguity and navigate unforeseen obstacles gracefully. Deep curiosity, excellent listening skills ,empathy, and ability to get things done in a collaborative team environment. A passion for Cloudflare’s mission and the success of our customers, partners, and community. Compensation For SF, SJ, and Bay Area Metro based hires: Estimated annual salary of $170,000 - $234,000. For Boston, California - Remote, Connecticut - Remote, DC Metro, Massachusetts - Remote, New Jersey - Remote, New York City, NY Metro, Remote - Washington, Washington (Kirkland), and Washington D.C. based hires: Estimated annual salary of $163,000 - $224,000. For Colorado - Remote, Illinois - Remote, Maryland - Remote, Minnesota - Remote, Nevada - Remote, New York - Remote, Rhode Island - Remote, and Vermont - Remote based hires: Estimated annual base salary of $148,000 - $204,000. CO Application Deadline: January 4, 2027. Equity This role is eligible to participate in Cloudflare’s equity plan. Benefits Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S. Health & Welfare Benefits Medical/Rx Insurance Dental Insurance Vision Insurance Flexible Spending Accounts Commuter Spending Accounts Fertility & Family Forming Benefits On-demand mental health support and Employee Assistance Program Global Travel Medical Insurance Financial Benefits Short and Long Term Disability Insurance Life & Accident Insurance 401(k) Retirement Savings Plan Employee Stock Participation Plan Time Off Flexible paid time off covering vacation and sick leave Leave programs, including parental, pregnancy health, medical, and bereavement leave What Makes Cloudflare Special? We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet. Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost. Athenian Project : In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states. 1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers. Sound like something you’d like to be a part of? We’d love to hear from you! Please note that applicants who progress to the offer stage of the interview process may be asked to attend an in-person interview within one of the Cloudflare Offices or Cloudflare Hubs. More details about this will be available at that stage of the interview process. This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license. Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer. Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.",1791319407000,"2026-10-06 22:47:21","2026-10-06T14:07:05-04:00",170000,234000,{"jsonldValid":16,"jsonld":26},1791366059358]