[{"data":1,"prerenderedAt":123},["ShallowReactive",2],{"$fLtz21MB8BTIPz567OI3f8Nh6q33VMNSQkJ9RPSaT38A":3,"$f1R2nJG0vnBc-py4V36aCZHqoYpjw4Uq1TGnICOJHi0U":30},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":15,"department":17,"content_html":18,"content_text":19,"years":20,"createdAt":21,"updatedAtISO":22,"postedAtISO":23,"hasSalary":14,"salaryMin":24,"salaryMax":25,"currency":26,"isPaid":27,"schema":28},"d999a15b35e06b22d36ff31ba1b237e3b0bf7d4b2db48806ea416e991d6e4542","senior-director-finance-gtm-at-ethos-5fc465693b","Senior Director Finance, GTM","Ethos","https://cdn.jobboardwise.com/logo/ethoslife.com","Ethos blends industry expertise and technology to provide accessible and affordable life insurance coverage.","Internet","Remote US","United States",true,[16],"Full-time","Finance","\u003Ch3>\u003Cstrong>About Ethos\u003C/strong>\u003C/h3>\n\u003Cp>Ethos is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten.\u003C/p>\u003Cp>\u003Cstrong>About the Role\u003C/strong>\u003C/p>\n\u003Cp>Ethos is looking for an ambitious self-starter to join our Finance & Strategy team. The Senior Director, GTM will own financial strategy and performance management for our GTM business. You will serve as a financial thought partner to leaders across Marketing, Product, and Sales, with a specific focus on GTM modeling, user acquisition, profitability, and new business evaluation. You will also be responsible for interfacing with external partners through either a Corp Dev or BizDev lens in support of these objectives.\u003C/p>\n\u003Cp>This role is ideal for a data-driven finance leader with deep experience in consumer unit economics, scaling GTM businesses, and who is willing to dive deep into the data and operations of the business. This role will have high visibility across the executive team and will require you to solve the most complex, interesting challenges of a rapidly-scaling startup. If you enjoy working in an environment that is fast-paced, analytically rigorous, mission-driven, and impact-oriented, read on and get in touch!\u003C/p>\n\u003Cp>\u003Cstrong>Duties and Responsibilities\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Own financial planning and forecasting for the GTM business\u003C/li>\n\u003Cli>Drive our efforts to better serve new customer segments, launch new insurance products, and/or partnership offerings\u003C/li>\n\u003Cli>Apply business judgment and financial insights to drive decision making related to unit economics, customer acquisition, operations, core business expansion, and new opportunities\u003C/li>\n\u003Cli>Improve the speed and efficiency of our growth by collaborating closely with Product, Marketing, Sales, and Operations teams\u003C/li>\n\u003Cli>Apply a data-driven analytical approach to influence decision making and support company leadership in evaluating strategic initiatives\u003C/li>\n\u003Cli>Develop and monitor critical financial performance metrics, and communicate actionable insights to relevant stakeholders\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications & Skills\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>10+ years of relevant experience, including:\n\n\u003C/li>\n\u003Cli>Deep expertise in GTM unit economics and growth efficiency metrics, including a strong understanding of acquisition funnels, cohort analysis, and CLV\u003C/li>\n\u003Cli>Ability to operate at both strategic and highly detailed levels\u003C/li>\n\u003Cli>Excellent communication skills with the ability to influence cross-functional partners\u003C/li>\n\u003Cli>Motivated self-starter with a track record of success and a proven ability to juggle multiple projects and tasks while hitting deadlines; desire to own and drive projects from Day 1\u003C/li>\n\u003Cli>Stellar academic record with a degree in a quantitative field (e.g., Finance, Business, Engineering, Mathematics, etc.)\u003C/li>\n\u003Cli>SQL knowledge preferred\u003C/li>\n\u003Cli>Prior experience with Corp Dev / Biz Dev preferred\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>#LI-Remote #LI-SG2\u003C/strong>\u003C/p>\n\u003Cp>The US national base salary range for this full-time position is $191,000 - $300,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. \u003C/p>\n\u003Cp>Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits. \u003C/p>\n\u003Cp>You can find further details of our US benefits at https://www.ethoslife.com/careers/\u003C/p>\u003Cp>Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.\u003C/p>\n\u003Cp>We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.\u003C/p>\n\u003Cp>To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice.\u003C/p>\n\u003Cp>\u003Cem>\u003Cstrong>Recruitment Notice: Please be aware of recruitment scams. All legitimate communication from our team will only come from email addresses ending in @ethos.com or @getethos.com.\u003Cbr>\u003Cbr>\u003C/strong>\u003C/em>\u003Cem>\u003Cstrong>We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent.\u003C/strong>\u003C/em>\u003C/p>","About Ethos Ethos is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten. About the Role Ethos is looking for an ambitious self-starter to join our Finance & Strategy team. The Senior Director, GTM will own financial strategy and performance management for our GTM business. You will serve as a financial thought partner to leaders across Marketing, Product, and Sales, with a specific focus on GTM modeling, user acquisition, profitability, and new business evaluation. You will also be responsible for interfacing with external partners through either a Corp Dev or BizDev lens in support of these objectives. This role is ideal for a data-driven finance leader with deep experience in consumer unit economics, scaling GTM businesses, and who is willing to dive deep into the data and operations of the business. This role will have high visibility across the executive team and will require you to solve the most complex, interesting challenges of a rapidly-scaling startup. If you enjoy working in an environment that is fast-paced, analytically rigorous, mission-driven, and impact-oriented, read on and get in touch! Duties and Responsibilities Own financial planning and forecasting for the GTM business Drive our efforts to better serve new customer segments, launch new insurance products, and/or partnership offerings Apply business judgment and financial insights to drive decision making related to unit economics, customer acquisition, operations, core business expansion, and new opportunities Improve the speed and efficiency of our growth by collaborating closely with Product, Marketing, Sales, and Operations teams Apply a data-driven analytical approach to influence decision making and support company leadership in evaluating strategic initiatives Develop and monitor critical financial performance metrics, and communicate actionable insights to relevant stakeholders Qualifications & Skills 10+ years of relevant experience, including: Deep expertise in GTM unit economics and growth efficiency metrics, including a strong understanding of acquisition funnels, cohort analysis, and CLV Ability to operate at both strategic and highly detailed levels Excellent communication skills with the ability to influence cross-functional partners Motivated self-starter with a track record of success and a proven ability to juggle multiple projects and tasks while hitting deadlines; desire to own and drive projects from Day 1 Stellar academic record with a degree in a quantitative field (e.g., Finance, Business, Engineering, Mathematics, etc.) SQL knowledge preferred Prior experience with Corp Dev / Biz Dev preferred #LI-Remote #LI-SG2 The US national base salary range for this full-time position is $191,000 - $300,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits. You can find further details of our US benefits at https://www.ethoslife.com/careers/ Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records. To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice. Recruitment Notice: Please be aware of recruitment scams. All legitimate communication from our team will only come from email addresses ending in @ethos.com or @getethos.com. We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent.",0,1789752157000,"2026-09-18 19:25:21","2026-09-18T13:10:31-04:00",191000,300000,"USD",false,{"jsonldValid":27,"jsonld":29},"",{"jobs":31},[32,47,64,79,94,107],{"id":33,"slug":34,"title":35,"companyname":8,"companylogo":9,"companyTagline":10,"companyIndustry":11,"city":12,"country":13,"remote":14,"employmentType":36,"department":37,"content_html":38,"content_text":39,"years":20,"createdAt":40,"updatedAtISO":41,"postedAtISO":42,"hasSalary":14,"salaryMin":43,"salaryMax":44,"currency":26,"isPaid":27,"schema":45},"c6f5d55f8962a90758248cf8f43cd67913dfcc808b9155319579d44f51a4aa4d","director-product-marketing-at-ethos-5d62178bfb","Director, Product Marketing",[16],"Product","\u003Ch3>\u003Cstrong>About Ethos\u003C/strong>\u003C/h3>\n\u003Cp>Ethos is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten.\u003C/p>\u003Cp>\u003Cstrong>About the role\u003Cbr>\u003C/strong>Ethos' Consumer business is growing fast, with an expanding portfolio that spans term life insurance, IUL, annuities, and estate planning. Our fast-moving product team is constantly shipping new products and sharpening the value prop of existing ones. We're looking for a strategist with sharp consumer instincts, real brand taste, and strong analytical horsepower to make those products win in market through effective go-to-market strategy and high-ROI creative investment.\u003C/p>\n\u003Cp>Reporting to our VP of Brand & Creative, you'll own go-to-market strategy across our product lines. You'll work shoulder-to-shoulder with product managers to understand what each product does and who it's for, and translate that into messages that resonate with real audiences. You'll analyze how that creative performs across channels and build AI-native workflows that combine human judgment and data to generate insight. And you'll steer our brand and creative investment toward what drives results. Your lane is the portfolio: our channel creative leads own the craft inside each channel and performance marketing owns media and spend, while you sit across all of it and decide where our creative investment should go and why.\u003C/p>\n\u003Cp>This is not a role for someone who writes decks and hands them off. It's for a strategist and brand builder who owns the outcome: the right message, the right creative, the right investment, and the growth that follows. It's equal parts sharp creative instinct and hard analytical rigor. You need both to do this job well.\u003C/p>\n\u003Cp>\u003Cstrong>Duties and Responsibilities:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Own go-to-market strategy for new and evolving products. For each launch or value-prop change, define the audience, the core value props, and the positioning, then drive it into market with brand, creative, and performance.\u003C/li>\n\u003Cli>Own the cross-channel creative strategy: the right mix of creative and the right volume across social, search, YouTube, offline, and beyond. Our channel creative leads own what great looks like and how it iterates inside their channel; you own the portfolio view of where creative investment should go and why.\u003C/li>\n\u003Cli>Partner with product managers to deeply understand each product's value and translate it into creative briefs: clear direction on the message and the work the creative team should produce to get it into market.\u003C/li>\n\u003Cli>Understand creative performance across the portfolio. Analyze performance data across channels, surface what it's telling us, and close the loop back to product managers and creative briefs. The channel teams run in-channel testing and iteration; you connect the dots across all of it.\u003C/li>\n\u003Cli>Leverage AI to bring it all together. Analyze data at scale and build AI workflows that fuse human creative judgment with performance data to generate the insights that drive creative performance.\u003C/li>\n\u003Cli>Determine how creative investment is allocated across channels, formats, and product lines to maximize business results, and steer it toward what's working. You set the cross-channel plan, partnering with performance marketing on media and spend and with the creative leads who execute in-channel.\u003C/li>\n\u003Cli>Own the KPIs and metrics for creative performance: win rates across agencies and creative types, ROI by channel and format. Define the scoreboard the whole team optimizes to, and use it to decide how we maximize return.\u003C/li>\n\u003Cli>Own OKRs for the Brand & Creative team, and act as connective tissue across product, brand, creative operations, and performance marketing to keep every function pulling toward the same outcomes.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Qualifications and Skills:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>8+ years total experience, ideally 3+ years in a top-tier management consulting firm or investment banking, followed by 3+ years in consumer product marketing, growth, or a strategy role at a high-growth, venture-backed company.\u003C/li>\n\u003Cli>Real brand instinct and taste. You have a point of view on what great creative looks like and why it works, and you're relentlessly curious about culture and what moves people.\u003C/li>\n\u003Cli>Sharp messaging instinct. You understand how to translate a product's value into words and creative that move real people to act, and you have a point of view on what leads for which audience.\u003C/li>\n\u003Cli>Strong analytical horsepower. You're fluent in performance data, comfortable analyzing paid social, search, email, and other channels to separate signal from noise and steer investment with rigor.\u003C/li>\n\u003Cli>You've worked in startups and in consumer product marketing, and you know what it takes to take products to market and drive measurable growth in a fast-moving environment.\u003C/li>\n\u003Cli>You are an AI builder, not just an AI user. You've built agentic workflows and tools that drive a step-change improvement in a team's collective judgment and productivity.\u003C/li>\n\u003Cli>Ability to go deep and zoom out. You can dive into the nuances of a product and a channel, then zoom back to think strategically about implications and next moves.\u003C/li>\n\u003Cli>Structured thinking. You take complex, ambiguous problems, get to the bottom of what matters fast, and communicate with clarity.\u003C/li>\n\u003Cli>Exceptional communicator who can zoom between C-level strategy and creative-brief-level detail, crafting crisp narratives in both written materials and live executive forums.\u003C/li>\n\u003Cli>Sharp decision-making with a bias for action and speed. You thrive in high-velocity environments and don't wait for perfect information to move forward.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>#LI-Remote #LI-CM1\u003C/strong>\u003Cstrong>\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cp>The US national base salary range for this full-time position is $$162,000 - $287,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. \u003C/p>\n\u003Cp>Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits. \u003C/p>\n\u003Cp>You can find further details of our US benefits at https://www.ethoslife.com/careers/\u003C/p>\u003Cp>Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.\u003C/p>\n\u003Cp>We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.\u003C/p>\n\u003Cp>To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice.\u003C/p>\n\u003Cp>\u003Cem>\u003Cstrong>Recruitment Notice: Please be aware of recruitment scams. All legitimate communication from our team will only come from email addresses ending in @ethos.com or @getethos.com.\u003Cbr>\u003Cbr>\u003C/strong>\u003C/em>\u003Cem>\u003Cstrong>We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent.\u003C/strong>\u003C/em>\u003C/p>","About Ethos Ethos is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten. About the role Ethos' Consumer business is growing fast, with an expanding portfolio that spans term life insurance, IUL, annuities, and estate planning. Our fast-moving product team is constantly shipping new products and sharpening the value prop of existing ones. We're looking for a strategist with sharp consumer instincts, real brand taste, and strong analytical horsepower to make those products win in market through effective go-to-market strategy and high-ROI creative investment. Reporting to our VP of Brand & Creative, you'll own go-to-market strategy across our product lines. You'll work shoulder-to-shoulder with product managers to understand what each product does and who it's for, and translate that into messages that resonate with real audiences. You'll analyze how that creative performs across channels and build AI-native workflows that combine human judgment and data to generate insight. And you'll steer our brand and creative investment toward what drives results. Your lane is the portfolio: our channel creative leads own the craft inside each channel and performance marketing owns media and spend, while you sit across all of it and decide where our creative investment should go and why. This is not a role for someone who writes decks and hands them off. It's for a strategist and brand builder who owns the outcome: the right message, the right creative, the right investment, and the growth that follows. It's equal parts sharp creative instinct and hard analytical rigor. You need both to do this job well. Duties and Responsibilities: Own go-to-market strategy for new and evolving products. For each launch or value-prop change, define the audience, the core value props, and the positioning, then drive it into market with brand, creative, and performance. Own the cross-channel creative strategy: the right mix of creative and the right volume across social, search, YouTube, offline, and beyond. Our channel creative leads own what great looks like and how it iterates inside their channel; you own the portfolio view of where creative investment should go and why. Partner with product managers to deeply understand each product's value and translate it into creative briefs: clear direction on the message and the work the creative team should produce to get it into market. Understand creative performance across the portfolio. Analyze performance data across channels, surface what it's telling us, and close the loop back to product managers and creative briefs. The channel teams run in-channel testing and iteration; you connect the dots across all of it. Leverage AI to bring it all together. Analyze data at scale and build AI workflows that fuse human creative judgment with performance data to generate the insights that drive creative performance. Determine how creative investment is allocated across channels, formats, and product lines to maximize business results, and steer it toward what's working. You set the cross-channel plan, partnering with performance marketing on media and spend and with the creative leads who execute in-channel. Own the KPIs and metrics for creative performance: win rates across agencies and creative types, ROI by channel and format. Define the scoreboard the whole team optimizes to, and use it to decide how we maximize return. Own OKRs for the Brand & Creative team, and act as connective tissue across product, brand, creative operations, and performance marketing to keep every function pulling toward the same outcomes. Qualifications and Skills: 8+ years total experience, ideally 3+ years in a top-tier management consulting firm or investment banking, followed by 3+ years in consumer product marketing, growth, or a strategy role at a high-growth, venture-backed company. Real brand instinct and taste. You have a point of view on what great creative looks like and why it works, and you're relentlessly curious about culture and what moves people. Sharp messaging instinct. You understand how to translate a product's value into words and creative that move real people to act, and you have a point of view on what leads for which audience. Strong analytical horsepower. You're fluent in performance data, comfortable analyzing paid social, search, email, and other channels to separate signal from noise and steer investment with rigor. You've worked in startups and in consumer product marketing, and you know what it takes to take products to market and drive measurable growth in a fast-moving environment. You are an AI builder, not just an AI user. You've built agentic workflows and tools that drive a step-change improvement in a team's collective judgment and productivity. Ability to go deep and zoom out. You can dive into the nuances of a product and a channel, then zoom back to think strategically about implications and next moves. Structured thinking. You take complex, ambiguous problems, get to the bottom of what matters fast, and communicate with clarity. Exceptional communicator who can zoom between C-level strategy and creative-brief-level detail, crafting crisp narratives in both written materials and live executive forums. Sharp decision-making with a bias for action and speed. You thrive in high-velocity environments and don't wait for perfect information to move forward. #LI-Remote #LI-CM1 The US national base salary range for this full-time position is $$162,000 - $287,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits. You can find further details of our US benefits at https://www.ethoslife.com/careers/ Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records. To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice. Recruitment Notice: Please be aware of recruitment scams. All legitimate communication from our team will only come from email addresses ending in @ethos.com or @getethos.com. We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent.",1788370342000,"2026-09-18 19:25:22","2026-08-27T18:47:12.000Z",162000,287000,{"jsonldValid":14,"jsonld":46},"{\"@context\":\"https://schema.org\",\"@type\":\"JobPosting\",\"title\":\"Director, Product Marketing\",\"description\":\"\u003Ch3>\u003Cstrong>About Ethos\u003C/strong>\u003C/h3>\\n\u003Cp>Ethos is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten.\u003C/p>\u003Cp>\u003Cstrong>About the role\u003Cbr>\u003C/strong>Ethos' Consumer business is growing fast, with an expanding portfolio that spans term life insurance, IUL, annuities, and estate planning. Our fast-moving product team is constantly shipping new products and sharpening the value prop of existing ones. We're looking for a strategist with sharp consumer instincts, real brand taste, and strong analytical horsepower to make those products win in market through effective go-to-market strategy and high-ROI creative investment.\u003C/p>\\n\u003Cp>Reporting to our VP of Brand & Creative, you'll own go-to-market strategy across our product lines. You'll work shoulder-to-shoulder with product managers to understand what each product does and who it's for, and translate that into messages that resonate with real audiences. You'll analyze how that creative performs across channels and build AI-native workflows that combine human judgment and data to generate insight. And you'll steer our brand and creative investment toward what drives results. Your lane is the portfolio: our channel creative leads own the craft inside each channel and performance marketing owns media and spend, while you sit across all of it and decide where our creative investment should go and why.\u003C/p>\\n\u003Cp>This is not a role for someone who writes decks and hands them off. It's for a strategist and brand builder who owns the outcome: the right message, the right creative, the right investment, and the growth that follows. It's equal parts sharp creative instinct and hard analytical rigor. You need both to do this job well.\u003C/p>\\n\u003Cp>\u003Cstrong>Duties and Responsibilities:\u003C/strong>\u003C/p>\\n\u003Cul>\\n\u003Cli>Own go-to-market strategy for new and evolving products. For each launch or value-prop change, define the audience, the core value props, and the positioning, then drive it into market with brand, creative, and performance.\u003C/li>\\n\u003Cli>Own the cross-channel creative strategy: the right mix of creative and the right volume across social, search, YouTube, offline, and beyond. Our channel creative leads own what great looks like and how it iterates inside their channel; you own the portfolio view of where creative investment should go and why.\u003C/li>\\n\u003Cli>Partner with product managers to deeply understand each product's value and translate it into creative briefs: clear direction on the message and the work the creative team should produce to get it into market.\u003C/li>\\n\u003Cli>Understand creative performance across the portfolio. Analyze performance data across channels, surface what it's telling us, and close the loop back to product managers and creative briefs. The channel teams run in-channel testing and iteration; you connect the dots across all of it.\u003C/li>\\n\u003Cli>Leverage AI to bring it all together. Analyze data at scale and build AI workflows that fuse human creative judgment with performance data to generate the insights that drive creative performance.\u003C/li>\\n\u003Cli>Determine how creative investment is allocated across channels, formats, and product lines to maximize business results, and steer it toward what's working. You set the cross-channel plan, partnering with performance marketing on media and spend and with the creative leads who execute in-channel.\u003C/li>\\n\u003Cli>Own the KPIs and metrics for creative performance: win rates across agencies and creative types, ROI by channel and format. Define the scoreboard the whole team optimizes to, and use it to decide how we maximize return.\u003C/li>\\n\u003Cli>Own OKRs for the Brand & Creative team, and act as connective tissue across product, brand, creative operations, and performance marketing to keep every function pulling toward the same outcomes.\u003C/li>\\n\u003C/ul>\\n\u003Cp>\u003Cstrong>Qualifications and Skills:\u003C/strong>\u003C/p>\\n\u003Cul>\\n\u003Cli>8+ years total experience, ideally 3+ years in a top-tier management consulting firm or investment banking, followed by 3+ years in consumer product marketing, growth, or a strategy role at a high-growth, venture-backed company.\u003C/li>\\n\u003Cli>Real brand instinct and taste. You have a point of view on what great creative looks like and why it works, and you're relentlessly curious about culture and what moves people.\u003C/li>\\n\u003Cli>Sharp messaging instinct. You understand how to translate a product's value into words and creative that move real people to act, and you have a point of view on what leads for which audience.\u003C/li>\\n\u003Cli>Strong analytical horsepower. You're fluent in performance data, comfortable analyzing paid social, search, email, and other channels to separate signal from noise and steer investment with rigor.\u003C/li>\\n\u003Cli>You've worked in startups and in consumer product marketing, and you know what it takes to take products to market and drive measurable growth in a fast-moving environment.\u003C/li>\\n\u003Cli>You are an AI builder, not just an AI user. You've built agentic workflows and tools that drive a step-change improvement in a team's collective judgment and productivity.\u003C/li>\\n\u003Cli>Ability to go deep and zoom out. You can dive into the nuances of a product and a channel, then zoom back to think strategically about implications and next moves.\u003C/li>\\n\u003Cli>Structured thinking. You take complex, ambiguous problems, get to the bottom of what matters fast, and communicate with clarity.\u003C/li>\\n\u003Cli>Exceptional communicator who can zoom between C-level strategy and creative-brief-level detail, crafting crisp narratives in both written materials and live executive forums.\u003C/li>\\n\u003Cli>Sharp decision-making with a bias for action and speed. You thrive in high-velocity environments and don't wait for perfect information to move forward.\u003C/li>\\n\u003C/ul>\\n\u003Cp>\u003Cstrong>#LI-Remote #LI-CM1\u003C/strong>\u003Cstrong>\u003Cbr>\u003C/strong>\u003C/p>\\n\u003Cp>The US national base salary range for this full-time position is $$162,000 - $287,000. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. \u003C/p>\\n\u003Cp>Please note that the compensation details listed in US role postings reflect the base salary only and do not include applicable bonus, equity, or benefits. \u003C/p>\\n\u003Cp>You can find further details of our US benefits at https://www.ethoslife.com/careers/\u003C/p>\u003Cp>Don’t meet every single requirement? If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. At Ethos we are dedicated to building a diverse, inclusive and authentic workplace.\u003C/p>\\n\u003Cp>We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.\u003C/p>\\n\u003Cp>To learn more about what information we collect and how it may be used, please refer to our California Candidate Privacy Notice.\u003C/p>\\n\u003Cp>\u003Cem>\u003Cstrong>Recruitment Notice: Please be aware of recruitment scams. All legitimate communication from our team will only come from email addresses ending in @ethos.com or @getethos.com.\u003Cbr>\u003Cbr>\u003C/strong>\u003C/em>\u003Cem>\u003Cstrong>We will never ask for payment, banking details, or sensitive personal information during the hiring process. If you are contacted by someone claiming to represent us from a different email address, please treat it as fraudulent.\u003C/strong>\u003C/em>\u003C/p>\",\"datePosted\":\"2026-08-27T18:47:12.000Z\",\"hiringOrganization\":{\"@type\":\"Organization\",\"name\":\"Ethos\",\"sameAs\":\"http://www.ethoslife.com\",\"logo\":\"https://cdn.jobboardwise.com/logo/ethoslife.com\"},\"identifier\":{\"@type\":\"PropertyValue\",\"name\":\"Ethos\",\"value\":\"c6f5d55f8962a90758248cf8f43cd67913dfcc808b9155319579d44f51a4aa4d\"},\"employmentType\":\"FULL_TIME\",\"jobLocationType\":\"TELECOMMUTE\",\"applicantLocationRequirements\":{\"@type\":\"Country\",\"name\":\"United States\"},\"jobLocation\":{\"@type\":\"Place\",\"address\":{\"@type\":\"PostalAddress\",\"addressCountry\":\"US\"}}}",{"id":48,"slug":49,"title":50,"companyname":51,"companylogo":52,"companyTagline":53,"companyIndustry":54,"city":55,"country":13,"remote":27,"employmentType":56,"department":57,"content_html":58,"content_text":59,"years":20,"createdAt":60,"updatedAtISO":61,"postedAtISO":62,"hasSalary":27,"salaryMin":20,"salaryMax":20,"currency":26,"isPaid":27,"schema":63},"269769b49035536a7f3045aa030258e30706e39c77290c95c2bd171031533484","ai-gtm-archtiect-at-tricentis-9e110f7cc2","AI GTM Archtiect","Tricentis","https://cdn.jobboardwise.com/logo/tricentis.com","Tricentis is a global leader in continuous testing and quality engineering.","Software Development","US - Austin",[16],"Data","\u003Ch1>Why This Role Exists\u003C/h1>\u003Cp>AI has created a significant opportunity for GTM organizations to gain competitive advantage by radically improving Buyer Experience.  Traditional B2B GTM motions align to how providers sell, not how customers buy, which creates friction along the Buyer Journey.  In this role, you will design and operationalize the systems, workflows, operating models and talent requirements that support AI-powered execution across Sales, Marketing, Customer Success, and Partner organizations. You will connect strategy with execution by architecting AI-enabled processes, engaging with the front-line to test and validate them, partnering with enablement to drive adoption, and translating emerging AI capabilities into measurable business outcomes. Your work will improve productivity, accelerate growth, strengthen decision-making, and optimize Buyer Experiences.\u003C/p>\u003Ch1>What You’ll Own\u003C/h1>\u003Cul>\u003Cli>You will design and evolve AI-powered GTM architecture across lead-to-cash, the customer lifecycle, and renew-to-expand motions, using the buyer journey as the organizing principle to improve efficiency, scalability, and customer outcomes.\u003C/li>\u003Cli>You will build repeatable AI-enabled programs that help sellers, customer success teams, and partners make better decisions and work more effectively.\u003C/li>\u003Cli>You will partner with Sales, Marketing, Customer Success, Operations, Product, and executive stakeholders to align AI initiatives with revenue goals and business priorities.\u003C/li>\u003Cli>You will lead governance, adoption, and continuous improvement of GTM systems, data, workflows, and AI-enabled processes.\u003C/li>\u003Cli>You will translate emerging AI capabilities into practical field solutions that improve pipeline generation, forecasting, customer engagement, and operational performance.\u003C/li>\u003Cli>You will establish success measures, evaluate business impact, and use evidence to guide optimization and investment decisions.\u003C/li>\u003Cli>You will shape change and adoption strategies that embed AI-powered workflows into day-to-day GTM operations.\u003C/li>\u003C/ul>\u003Ch1>\u003C/h1>\u003Ch1>Challenges You’ll Help Solve\u003C/h1>\u003Cul>\u003Cli>Reducing friction created by provider-centric selling motions and redesigning workflows around how customers evaluate, buy, adopt, renew, and expand.\u003C/li>\u003Cli>Transforming legacy GTM processes into AI-enabled workflows that improve productivity and decision quality.\u003C/li>\u003Cli>Creating consistency across Sales, Marketing, Customer Success, and Partner operations while supporting appropriate business and regional flexibility.\u003C/li>\u003Cli>Improving the quality and accessibility of revenue data for forecasting, planning, and customer engagement.\u003C/li>\u003Cli>Balancing innovation, governance, and responsible adoption when deploying AI across revenue-generating processes.\u003C/li>\u003Cli>Converting AI experimentation into scalable programs with measurable customer and business outcomes.\u003C/li>\u003C/ul>\u003Ch1>\u003C/h1>\u003Ch1>Skills for Success\u003C/h1>\u003Ch2>Required Skills\u003C/h2>\u003Cul>\u003Cli>\u003Cb>AI-powered GTM transformation: \u003C/b>You have demonstrated success designing and implementing AI-enabled workflows that improve commercial performance or operational efficiency.\u003C/li>\u003Cli>\u003Cb>Revenue process architecture: \u003C/b>You have built or redesigned lead-to-cash, customer lifecycle, renewal, or expansion processes around customer buying behavior and delivered measurable outcomes.\u003C/li>\u003Cli>\u003Cb>Cross-functional enterprise leadership: \u003C/b>You have aligned Sales, Marketing, Customer Success, Operations, Product, and executive stakeholders around shared transformation priorities.\u003C/li>\u003Cli>\u003Cb>GTM systems strategy: \u003C/b>You have evaluated, governed, and optimized a GTM technology ecosystem while improving adoption and business value.\u003C/li>\u003Cli>\u003Cb>Data-informed decision-making: \u003C/b>You use operational, customer, and revenue evidence to guide prioritization, investment, and performance improvement.\u003C/li>\u003Cli>\u003Cb>Program and change leadership: \u003C/b>You have led complex transformation programs, influenced adoption, and sustained new ways of working.\u003C/li>\u003Cli>\u003Cb>Executive communication and influence: \u003C/b>You translate technical concepts and tradeoffs into clear business outcomes and recommendations for executive audiences.\u003C/li>\u003Cli>\u003Cb>Partner and vendor management: \u003C/b>You have coordinated internal teams and external experts to accelerate delivery and capability development.\u003C/li>\u003C/ul>\u003Ch2>\u003C/h2>\u003Ch2>Preferred Skills\u003C/h2>\u003Cul>\u003Cli>You may bring experience applying generative AI, agentic AI, or advanced automation in enterprise GTM environments.\u003C/li>\u003Cli>You may bring experience within Revenue Operations, GTM Transformation, or a CRO-aligned organization.\u003C/li>\u003Cli>You may bring experience scaling global sales productivity, revenue acceleration, or customer success programs.\u003C/li>\u003Cli>You may bring familiarity with AI governance, compliance, or responsible AI frameworks.\u003C/li>\u003Cli>You may bring experience supporting enterprise operating-model transformation or integration programs.\u003C/li>\u003C/ul>\u003Ch1>\u003C/h1>\u003Ch1>\u003Cb>Success in Your First Year\u003C/b>\u003C/h1>\u003Cp>MILESTONE | EXPECTED OUTCOMES\u003C/p>\u003Cp>\u003Cb>First 90 Days\u003C/b>\u003C/p>\u003Cp>Build a grounded understanding of current GTM processes, systems, data, priorities, and constraints. Establish trusted partnerships across the commercial organization. Produce a prioritized AI transformation roadmap with proposed outcomes and measures for stakeholder approval.\u003C/p>\u003Cp>\u003Cb>Six Months\u003C/b>\u003C/p>\u003Cp>Launch initial AI-enabled GTM programs and establish governance and adoption practices. Deliver early process or systems improvements in a prioritized commercial workflow. Use results and feedback to refine the roadmap.\u003C/p>\u003Cp>\u003Cb>Twelve Months\u003C/b>\u003C/p>\u003Cp>Establish a scalable AI GTM operating model across agreed commercial functions. Demonstrate sustained improvement against approved business, customer, or productivity measures. Create a repeatable approach for evaluating and operationalizing new AI capabilities.\u003C/p>\u003Ch1>Why Join\u003C/h1>\u003Cul>\u003Cli>You will shape how AI transforms commercial operations and customer engagement.\u003C/li>\u003Cli>You will own high-impact work connected to growth, productivity, and customer outcomes.\u003C/li>\u003Cli>You will partner with leaders across multiple business functions.\u003C/li>\u003Cli>You will solve complex challenges at the intersection of AI, technology, data, and revenue strategy.\u003C/li>\u003Cli>You will build durable capabilities that influence how work gets done across the organization.\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>Tricentis is proud to be an equal opportunity workplace. Qualified applicants will receive consideration for employment without regard to race, color, ethnicity, gender, religious affiliation, age, sexual orientation, socioeconomic status, or physical and mental disability and other statuses protected by law.\u003Cbr>\u003Cbr>\u003C/span>\u003Cb>\u003Cu>\u003Cspan>Global Sanctions Compliance\u003Cbr>\u003C/span>\u003C/u>\u003C/b>\u003Cspan>\u003Cbr>We comply with all applicable global sanctions and export control laws. Candidates must not be listed on any government restricted party lists (including OFAC SDN List and U.S. Commerce Department restricted lists) and must certify that their employment would not violate any sanctions or export control regulations. Candidates must notify us of any changes to their status during the application process or subsequent employment.\u003C/span>\u003C/p>\u003Cp>\u003Cb>\u003Cu>\u003Cspan>U.S. Work Authorization:\u003C/span>\u003C/u>\u003C/b>\u003C/p>\u003Cp>\u003Cspan>\u003Cbr>This role is not eligible for employer-sponsored work visas. Applicants must be authorized to work in the U.S. without current or future sponsorship.\u003C/span> \u003C/p>","Why This Role Exists AI has created a significant opportunity for GTM organizations to gain competitive advantage by radically improving Buyer Experience. Traditional B2B GTM motions align to how providers sell, not how customers buy, which creates friction along the Buyer Journey. In this role, you will design and operationalize the systems, workflows, operating models and talent requirements that support AI-powered execution across Sales, Marketing, Customer Success, and Partner organizations. You will connect strategy with execution by architecting AI-enabled processes, engaging with the front-line to test and validate them, partnering with enablement to drive adoption, and translating emerging AI capabilities into measurable business outcomes. Your work will improve productivity, accelerate growth, strengthen decision-making, and optimize Buyer Experiences. What You’ll Own You will design and evolve AI-powered GTM architecture across lead-to-cash, the customer lifecycle, and renew-to-expand motions, using the buyer journey as the organizing principle to improve efficiency, scalability, and customer outcomes. You will build repeatable AI-enabled programs that help sellers, customer success teams, and partners make better decisions and work more effectively. You will partner with Sales, Marketing, Customer Success, Operations, Product, and executive stakeholders to align AI initiatives with revenue goals and business priorities. You will lead governance, adoption, and continuous improvement of GTM systems, data, workflows, and AI-enabled processes. You will translate emerging AI capabilities into practical field solutions that improve pipeline generation, forecasting, customer engagement, and operational performance. You will establish success measures, evaluate business impact, and use evidence to guide optimization and investment decisions. You will shape change and adoption strategies that embed AI-powered workflows into day-to-day GTM operations. Challenges You’ll Help Solve Reducing friction created by provider-centric selling motions and redesigning workflows around how customers evaluate, buy, adopt, renew, and expand. Transforming legacy GTM processes into AI-enabled workflows that improve productivity and decision quality. Creating consistency across Sales, Marketing, Customer Success, and Partner operations while supporting appropriate business and regional flexibility. Improving the quality and accessibility of revenue data for forecasting, planning, and customer engagement. Balancing innovation, governance, and responsible adoption when deploying AI across revenue-generating processes. Converting AI experimentation into scalable programs with measurable customer and business outcomes. Skills for Success Required Skills AI-powered GTM transformation: You have demonstrated success designing and implementing AI-enabled workflows that improve commercial performance or operational efficiency. Revenue process architecture: You have built or redesigned lead-to-cash, customer lifecycle, renewal, or expansion processes around customer buying behavior and delivered measurable outcomes. Cross-functional enterprise leadership: You have aligned Sales, Marketing, Customer Success, Operations, Product, and executive stakeholders around shared transformation priorities. GTM systems strategy: You have evaluated, governed, and optimized a GTM technology ecosystem while improving adoption and business value. Data-informed decision-making: You use operational, customer, and revenue evidence to guide prioritization, investment, and performance improvement. Program and change leadership: You have led complex transformation programs, influenced adoption, and sustained new ways of working. Executive communication and influence: You translate technical concepts and tradeoffs into clear business outcomes and recommendations for executive audiences. Partner and vendor management: You have coordinated internal teams and external experts to accelerate delivery and capability development. Preferred Skills You may bring experience applying generative AI, agentic AI, or advanced automation in enterprise GTM environments. You may bring experience within Revenue Operations, GTM Transformation, or a CRO-aligned organization. You may bring experience scaling global sales productivity, revenue acceleration, or customer success programs. You may bring familiarity with AI governance, compliance, or responsible AI frameworks. You may bring experience supporting enterprise operating-model transformation or integration programs. Success in Your First Year MILESTONE | EXPECTED OUTCOMES First 90 Days Build a grounded understanding of current GTM processes, systems, data, priorities, and constraints. Establish trusted partnerships across the commercial organization. Produce a prioritized AI transformation roadmap with proposed outcomes and measures for stakeholder approval. Six Months Launch initial AI-enabled GTM programs and establish governance and adoption practices. Deliver early process or systems improvements in a prioritized commercial workflow. Use results and feedback to refine the roadmap. Twelve Months Establish a scalable AI GTM operating model across agreed commercial functions. Demonstrate sustained improvement against approved business, customer, or productivity measures. Create a repeatable approach for evaluating and operationalizing new AI capabilities. Why Join You will shape how AI transforms commercial operations and customer engagement. You will own high-impact work connected to growth, productivity, and customer outcomes. You will partner with leaders across multiple business functions. You will solve complex challenges at the intersection of AI, technology, data, and revenue strategy. You will build durable capabilities that influence how work gets done across the organization. Tricentis is proud to be an equal opportunity workplace. Qualified applicants will receive consideration for employment without regard to race, color, ethnicity, gender, religious affiliation, age, sexual orientation, socioeconomic status, or physical and mental disability and other statuses protected by law. Global Sanctions Compliance We comply with all applicable global sanctions and export control laws. Candidates must not be listed on any government restricted party lists (including OFAC SDN List and U.S. Commerce Department restricted lists) and must certify that their employment would not violate any sanctions or export control regulations. Candidates must notify us of any changes to their status during the application process or subsequent employment. U.S. Work Authorization: This role is not eligible for employer-sponsored work visas. Applicants must be authorized to work in the U.S. without current or future sponsorship.",1789784795000,"2026-09-19 04:31:00","Posted Today",{"jsonldValid":27,"jsonld":29},{"id":65,"slug":66,"title":35,"companyname":67,"companylogo":68,"companyTagline":69,"companyIndustry":70,"city":71,"country":13,"remote":27,"employmentType":72,"department":37,"content_html":73,"content_text":74,"years":20,"createdAt":60,"updatedAtISO":61,"postedAtISO":75,"hasSalary":14,"salaryMin":76,"salaryMax":77,"currency":26,"isPaid":27,"schema":78},"85ad575c47905c3f8685dc3024ddd079a89a95c8bc967b96983da47f937f5881","director-product-marketing-at-zocdoc-e0726c6901","Zocdoc","https://cdn.jobboardwise.com/logo/zocdoc.com","Zocdoc is the beginning of a better healthcare experience for millions of patients every month.","Internet Publishing","New York",[16],"\u003Cp>\u003Cstrong>Our Mission\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cp>You call. You wait. You call again. In every other part of your life, you book in seconds. In healthcare, you’re blocked.  \u003C/p>\n\u003Cp>We’re here to give power to the patient. \u003C/p>\n\u003Cp>For nearly 20 years, we’ve built the leading healthcare marketplace - helping tens of millions of people find and book the care they need. Now, we’re going further: building our infrastructure beyond Zocdoc’s marketplace to\u003Cstrong> \u003C/strong>power access to care wherever patients search, from provider websites and insurance directories to search engines, AI platforms, and more.\u003C/p>\n\u003Cp>Healthcare still lacks something every other major consumer industry takes for granted: a seamless way to go from \u003Cem>seeking\u003C/em> to \u003Cem>getting\u003C/em>. We don’t want to own the front door to care; there isn't one. We want to make sure all of those doors open when patients are knocking.\u003C/p>\n\u003Cp>Fixing healthcare starts with fixing access to it. And we're still just getting started.\u003C/p>\n\u003Cp>\u003Cstrong>Your Impact on Our Mission\u003C/strong>\u003C/p>\n\u003Cp>As the Director of Patient Product Marketing, you'll be the strategic voice of the patient inside Zocdoc's Product Marketing organization. Reporting to our VP, Product Marketing, you'll own the overarching positioning, narrative, and GTM strategy for the entire patient-facing portfolio–defining how millions of consumers discover, choose, and come to trust Zocdoc. In this role, you will lead and scale a high-performing team of PMMs, pairing deep market insights with visionary audience strategies that accelerate customer adoption and long-term business growth. By staying ahead of where healthcare is going, you’ll paint a clear picture of the future for patients while helping to shape our product strategy. You will lead our PMM team into an AI-native era—championing automated GTM workflows and modern tool stacks that allow the team to scale efficiently and focus on high-impact work.\u003C/p>\n\n\u003Cp>\u003Cstrong>Your day-to-day is...\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Owning go-to-market strategy and positioning across our consumer portfolio, serving as strategic partner to design, product, and GMs, and bringing a sharp perspective on the exact consumer segments we should build for\u003C/li>\n\u003Cli>Leading and coaching a team of PMMs, setting the standard for audience strategy, messaging simplicity, and high-impact GTM execution\u003C/li>\n\u003Cli>Informing the product discovery with market context, validating user needs and competitive dynamics to ensure our roadmaps deliver clear patient value and strong product-market fit\u003C/li>\n\u003Cli>Championing the shift toward scalable GTM capabilities and AI-native ways of working to maximize business impact\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>You'll Enjoy This Role If You...\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Love turning complex user behaviors into clear, compelling positioning and GTM strategy\u003C/li>\n\u003Cli>Are energized by building and coaching a team of product marketers\u003C/li>\n\u003Cli>Can speak with equal fluency to a GM about market opportunity and to a product team about patient psychology and user experience\u003C/li>\n\u003Cli>Have an interest in transforming the healthcare experience for millions of patients\u003C/li>\n\u003Cli>Are comfortable being the accountable owner of a narrative that spans multiple products and teams\u003C/li>\n\u003Cli>Take pride in balancing big-picture strategy with the coaching and rigor it takes to bring a team along with you\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>You'll be successful in this role if you...\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Have 12–15+ years of relevant marketing experience, including 8+ years in product marketing and demonstrated success building and leading teams, including people managers\u003C/li>\n\u003Cli>Have deep experience with consumer products or marketplaces, ideally where trust, choice, and repeat engagement drive the business\u003C/li>\n\u003Cli>Have a track record of shaping company-level narrative and positioning, not just individual product launches\u003C/li>\n\u003Cli>Are a systematic coach who uses structured approaches to assess talent, build development plans, and recruit outside talent\u003C/li>\n\u003Cli>Can navigate ambiguity and competing priorities, making sound tradeoffs with incomplete information\u003C/li>\n\u003Cli>Are an exceptional communicator who can translate complex or sensitive topics for senior leaders and represent the function in high-visibility conversations\u003C/li>\n\u003Cli>Have applied external market and industry insight to sharpen positioning and drive performance\u003C/li>\n\u003C/ul>\n\n\u003Cp>\u003Cstrong>Benefits\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Flexible, hybrid work environment at our convenient Soho location\u003C/li>\n\u003Cli>Unlimited Vacation\u003C/li>\n\u003Cli>100% paid employee health benefit options (including medical, dental, and vision)\u003C/li>\n\u003Cli>Commuter Benefits\u003C/li>\n\u003Cli>401(k) with employer funded match\u003C/li>\n\u003Cli>Corporate wellness program with Wellhub\u003C/li>\n\u003Cli>Sabbatical leave (for employees with 5+ years of service)\u003C/li>\n\u003Cli>Competitive paid parental leave and fertility/family planning reimbursement\u003C/li>\n\u003Cli>Cell phone reimbursement\u003C/li>\n\u003Cli>Catered lunch everyday along with beverages and snacks\u003C/li>\n\u003Cli>Employee Resource Groups and ZocClubs to promote shared community and belonging\u003C/li>\n\u003Cli>Great Place to Work Certified\u003C/li>\n\u003C/ul>\u003Cp>Zocdoc is committed to fair and equitable compensation practices. Salary ranges are determined through alignment with market data. Base salary offered is determined by a number of factors including the candidate’s experience, qualifications, and skills. Certain positions are also eligible for variable pay and/or equity; your recruiter will discuss the full compensation package details.\u003C/p>\u003Cp>NYC Base Salary Range\u003C/p>\u003Cp>$210,000—$270,000 USD\u003C/p>\u003Cp>\u003Cstrong>About us\u003Cbr>\u003C/strong>Zocdoc is the country’s leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc’s Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world’s leading investors, and we believe we’re still only scratching the surface of what we plan to accomplish. \u003Cbr>\u003Cbr>\u003C/p>\n\u003Cp>Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - \u003Cem>Together, Not Alone\u003C/em>, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better.  We’re an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws.\u003Cbr>\u003Cbr>Job Applicant Privacy Notice\u003C/p>","Our Mission You call. You wait. You call again. In every other part of your life, you book in seconds. In healthcare, you’re blocked. We’re here to give power to the patient. For nearly 20 years, we’ve built the leading healthcare marketplace - helping tens of millions of people find and book the care they need. Now, we’re going further: building our infrastructure beyond Zocdoc’s marketplace to power access to care wherever patients search, from provider websites and insurance directories to search engines, AI platforms, and more. Healthcare still lacks something every other major consumer industry takes for granted: a seamless way to go from seeking to getting . We don’t want to own the front door to care; there isn't one. We want to make sure all of those doors open when patients are knocking. Fixing healthcare starts with fixing access to it. And we're still just getting started. Your Impact on Our Mission As the Director of Patient Product Marketing, you'll be the strategic voice of the patient inside Zocdoc's Product Marketing organization. Reporting to our VP, Product Marketing, you'll own the overarching positioning, narrative, and GTM strategy for the entire patient-facing portfolio–defining how millions of consumers discover, choose, and come to trust Zocdoc. In this role, you will lead and scale a high-performing team of PMMs, pairing deep market insights with visionary audience strategies that accelerate customer adoption and long-term business growth. By staying ahead of where healthcare is going, you’ll paint a clear picture of the future for patients while helping to shape our product strategy. You will lead our PMM team into an AI-native era—championing automated GTM workflows and modern tool stacks that allow the team to scale efficiently and focus on high-impact work. Your day-to-day is... Owning go-to-market strategy and positioning across our consumer portfolio, serving as strategic partner to design, product, and GMs, and bringing a sharp perspective on the exact consumer segments we should build for Leading and coaching a team of PMMs, setting the standard for audience strategy, messaging simplicity, and high-impact GTM execution Informing the product discovery with market context, validating user needs and competitive dynamics to ensure our roadmaps deliver clear patient value and strong product-market fit Championing the shift toward scalable GTM capabilities and AI-native ways of working to maximize business impact You'll Enjoy This Role If You... Love turning complex user behaviors into clear, compelling positioning and GTM strategy Are energized by building and coaching a team of product marketers Can speak with equal fluency to a GM about market opportunity and to a product team about patient psychology and user experience Have an interest in transforming the healthcare experience for millions of patients Are comfortable being the accountable owner of a narrative that spans multiple products and teams Take pride in balancing big-picture strategy with the coaching and rigor it takes to bring a team along with you You'll be successful in this role if you... Have 12–15+ years of relevant marketing experience, including 8+ years in product marketing and demonstrated success building and leading teams, including people managers Have deep experience with consumer products or marketplaces, ideally where trust, choice, and repeat engagement drive the business Have a track record of shaping company-level narrative and positioning, not just individual product launches Are a systematic coach who uses structured approaches to assess talent, build development plans, and recruit outside talent Can navigate ambiguity and competing priorities, making sound tradeoffs with incomplete information Are an exceptional communicator who can translate complex or sensitive topics for senior leaders and represent the function in high-visibility conversations Have applied external market and industry insight to sharpen positioning and drive performance Benefits Flexible, hybrid work environment at our convenient Soho location Unlimited Vacation 100% paid employee health benefit options (including medical, dental, and vision) Commuter Benefits 401(k) with employer funded match Corporate wellness program with Wellhub Sabbatical leave (for employees with 5+ years of service) Competitive paid parental leave and fertility/family planning reimbursement Cell phone reimbursement Catered lunch everyday along with beverages and snacks Employee Resource Groups and ZocClubs to promote shared community and belonging Great Place to Work Certified Zocdoc is committed to fair and equitable compensation practices. Salary ranges are determined through alignment with market data. Base salary offered is determined by a number of factors including the candidate’s experience, qualifications, and skills. Certain positions are also eligible for variable pay and/or equity; your recruiter will discuss the full compensation package details. NYC Base Salary Range $210,000—$270,000 USD About us Zocdoc is the country’s leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc’s Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world’s leading investors, and we believe we’re still only scratching the surface of what we plan to accomplish. Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - Together, Not Alone , we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better. We’re an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws. Job Applicant Privacy Notice","2026-09-18T21:41:20-04:00",210000,270000,{"jsonldValid":27,"jsonld":29},{"id":80,"slug":81,"title":82,"companyname":83,"companylogo":84,"companyTagline":85,"companyIndustry":86,"city":87,"country":88,"remote":27,"employmentType":89,"department":37,"content_html":90,"content_text":91,"years":20,"createdAt":60,"updatedAtISO":61,"postedAtISO":62,"hasSalary":27,"salaryMin":20,"salaryMax":20,"currency":92,"isPaid":27,"schema":93},"85633b30f7fcc0dff5f101780400ba180a27b88c3040cf933c11cfca3a638913","senior-product-marketing-at-wolters-kluwer-0d8c5c659a","Senior Product Marketing","Wolters Kluwer","https://cdn.jobboardwise.com/logo/wolterskluwer.com","When you have to be right","Information Services","ITA - Milan","Italy",[16],"\u003Cp>We are looking for a\u003Cb> Senior Marketing professiona\u003C/b>l who is ready to play a pivotal role in shaping and accelerating the growth of our Digital Solutions portfolio within the Publishing – Product & Marketing Division.\u003Cbr>In this role, you will be instrumental in driving innovation, expanding market relevance, and ensuring the long-term success of our solutions for Professionals, Enterprise clients, and the Public Sector.\u003Cbr>You will join a dynamic and collaborative environment where strategic thinking, creativity, and execution excellence truly make a difference. As part of a cross-functional organization, you will work closely with Product, Sales, Innovation, Customer Insight, and International teams, gaining visibility across the business and influencing key decisions.\u003Cbr>This position is designed for someone who thrives on responsibility:\u003Cbr>you will be entrusted with increasing autonomy, direct ownership of your product line’s performance, and the opportunity to contribute to both strategy and execution. From day one, your work will have tangible impact, supporting the evolution of a rapidly transforming digital ecosystem.\u003Cbr>If you are ambitious, curious, and passionate about building solutions that help customers work smarter and more efficiently, we want to hear from you. Join us and help shape the future of Wolters Kluwer’s Digital Solutions.\u003C/p>\u003Cp>\u003Cb>Your Responsibilities\u003C/b>\u003C/p>\u003Cp>\u003Cbr>As the person responsible for the economic performance of your assigned product line, you will:\u003Cbr>\u003Cb>Market & Strategy\u003C/b>\u003Cbr>• Conduct in-depth market analyses—including trends, customer needs, and competitive dynamics—\u003Cbr>to ensure a customer-centric product offering with clear differentiation.\u003Cbr>• Contribute to product development and innovation by coordinating national and international teams to deliver distinctive, high-value solutions.\u003Cbr>• Define the Value Proposition and craft compelling, consistent, and impactful storytelling.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Planning & Go-to-Market\u003C/b>\u003Cbr>• Set sales budgets and commercial targets by product and channel.\u003Cbr>• Design and execute omnichannel marketing plans aligned with business objectives, with a strong\u003Cbr>focus on digital marketing.\u003Cbr>• Manage online and offline communication campaigns and produce high-performing, interactive\u003Cbr>content across formats (blogs, case studies, social media, newsletters, webinars, events).\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Execution & Performance\u003C/b>\u003Cbr>• Coordinate creative, media, and digital agencies for the development of campaigns and marketing\u003Cbr>materials (brochures, presentations, videos, etc.).\u003Cbr>• Monitor key business indicators and communication-campaign performance metrics.\u003Cbr>• Support training programs for sales channels and commercial teams.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>Your Profile\u003C/b>\u003Cbr>You hold a degree in Economics (a Master’s in Marketing & Communication, Business & Management, or\u003Cbr>Social Media is a plus) and have at least 5 years of experience in Product or Marketing Management in\u003Cbr>multinational environments.\u003C/p>\u003Cp>\u003Cbr>\u003Cb>You bring:\u003C/b>\u003Cbr>• Strong strategic and operational marketing expertise.\u003Cbr>• An entrepreneurial mindset, proactivity, and a strong sense of ownership.\u003Cbr>• Proven project-management skills with the ability to coordinate cross-functional teams.\u003Cbr>• Solid and up-to-date knowledge of digital marketing.\u003C/p>\u003Cp>Excellent analytical, planning, multitasking, and problem-solving abilities.\u003Cbr>• Team spirit, strong communication skills, and a proactive, collaborative attitude.\u003Cbr>• Outstanding writing and storytelling skills across multiple channels.\u003Cbr>• Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools.\u003Cbr>• Flexibility, enthusiasm, and a hands-on approach.\u003Cbr>• Willingness to travel frequently—including internationally—for workshops and meetings with partners, customers, and suppliers.\u003Cbr>• Fluency in English (C1 level), both written and spoken.\u003Cbr>• Advanced proficiency with the Microsoft Office suite (Excel, PowerPoint, etc.).\u003C/p>\u003Cp>\u003Cbr>\u003Cb>What We Offer\u003C/b>\u003Cbr>• Hybrid model: 2 days per week in the office, 3 days remote\u003Cbr>• Meal vouchers: €8 per day\u003Cbr>• Health insurance: coverage according to the applicable collective agreement\u003Cbr>• Training & development: access to platforms such as LinkedIn Learning and GoFluent, plus certification opportunities\u003Cbr>• Work from Anywhere: up to 20 days per year working remotely within the EU\u003Cbr>Join Wolters Kluwer!\u003Cbr>Become part of a global technology company that makes a difference every day.\u003Cbr>Make a difference. If making a difference matters to you, then you matter to us.\u003Cbr>We welcome all individuals—regardless of gender, nationality, ethnic or social origin, disability, religion, age, sexual orientation, or identity.\u003Cbr>We look forward to meeting you!\u003C/p>\u003Cp>#LI-Hybrid\u003C/p>\u003Ch2>Our Interview Practices\u003C/h2>\u003Cp>\u003Ci>To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.\u003C/i>\u003C/p>","We are looking for a Senior Marketing professiona l who is ready to play a pivotal role in shaping and accelerating the growth of our Digital Solutions portfolio within the Publishing – Product & Marketing Division. In this role, you will be instrumental in driving innovation, expanding market relevance, and ensuring the long-term success of our solutions for Professionals, Enterprise clients, and the Public Sector. You will join a dynamic and collaborative environment where strategic thinking, creativity, and execution excellence truly make a difference. As part of a cross-functional organization, you will work closely with Product, Sales, Innovation, Customer Insight, and International teams, gaining visibility across the business and influencing key decisions. This position is designed for someone who thrives on responsibility: you will be entrusted with increasing autonomy, direct ownership of your product line’s performance, and the opportunity to contribute to both strategy and execution. From day one, your work will have tangible impact, supporting the evolution of a rapidly transforming digital ecosystem. If you are ambitious, curious, and passionate about building solutions that help customers work smarter and more efficiently, we want to hear from you. Join us and help shape the future of Wolters Kluwer’s Digital Solutions. Your Responsibilities As the person responsible for the economic performance of your assigned product line, you will: Market & Strategy • Conduct in-depth market analyses—including trends, customer needs, and competitive dynamics— to ensure a customer-centric product offering with clear differentiation. • Contribute to product development and innovation by coordinating national and international teams to deliver distinctive, high-value solutions. • Define the Value Proposition and craft compelling, consistent, and impactful storytelling. Planning & Go-to-Market • Set sales budgets and commercial targets by product and channel. • Design and execute omnichannel marketing plans aligned with business objectives, with a strong focus on digital marketing. • Manage online and offline communication campaigns and produce high-performing, interactive content across formats (blogs, case studies, social media, newsletters, webinars, events). Execution & Performance • Coordinate creative, media, and digital agencies for the development of campaigns and marketing materials (brochures, presentations, videos, etc.). • Monitor key business indicators and communication-campaign performance metrics. • Support training programs for sales channels and commercial teams. Your Profile You hold a degree in Economics (a Master’s in Marketing & Communication, Business & Management, or Social Media is a plus) and have at least 5 years of experience in Product or Marketing Management in multinational environments. You bring: • Strong strategic and operational marketing expertise. • An entrepreneurial mindset, proactivity, and a strong sense of ownership. • Proven project-management skills with the ability to coordinate cross-functional teams. • Solid and up-to-date knowledge of digital marketing. Excellent analytical, planning, multitasking, and problem-solving abilities. • Team spirit, strong communication skills, and a proactive, collaborative attitude. • Outstanding writing and storytelling skills across multiple channels. • Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools. • Flexibility, enthusiasm, and a hands-on approach. • Willingness to travel frequently—including internationally—for workshops and meetings with partners, customers, and suppliers. • Fluency in English (C1 level), both written and spoken. • Advanced proficiency with the Microsoft Office suite (Excel, PowerPoint, etc.). What We Offer • Hybrid model: 2 days per week in the office, 3 days remote • Meal vouchers: €8 per day • Health insurance: coverage according to the applicable collective agreement • Training & development: access to platforms such as LinkedIn Learning and GoFluent, plus certification opportunities • Work from Anywhere: up to 20 days per year working remotely within the EU Join Wolters Kluwer! Become part of a global technology company that makes a difference every day. Make a difference. If making a difference matters to you, then you matter to us. We welcome all individuals—regardless of gender, nationality, ethnic or social origin, disability, religion, age, sexual orientation, or identity. We look forward to meeting you! #LI-Hybrid Our Interview Practices To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process. Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.","EUR",{"jsonldValid":27,"jsonld":29},{"id":95,"slug":96,"title":97,"companyname":98,"companylogo":99,"companyTagline":100,"companyIndustry":101,"city":102,"country":13,"remote":27,"employmentType":103,"department":37,"content_html":104,"content_text":105,"years":20,"createdAt":60,"updatedAtISO":61,"postedAtISO":62,"hasSalary":27,"salaryMin":20,"salaryMax":20,"currency":26,"isPaid":27,"schema":106},"f2eff105455dd0612c703458e2af46a6d05178f3057af3d91259e3fc0d1ee179","sr-director-product-marketing-zelle-at-early-warning-c5972683d1","Sr. Director, Product Marketing - Zelle","Early Warning®","https://cdn.jobboardwise.com/logo/earlywarning.com","Delivering payment and checkout innovation where people trust it most: banks and credit unions.","Financial Services","New York City",[16],"\u003Cp>At Early Warning, we’ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle®, Paze℠, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.\u003C/p>\u003Cp>\u003Cspan>Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment. \u003C/span>\u003C/p>\u003Cp>\u003Cspan>Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship.\u003C/span>\u003C/p>\u003Cp>\u003Cb>Overall Purpose\u003C/b>\u003C/p>\u003Cp>This role leads product marketing for Zelle end to end, with accountability for the strategy, standards, operating model, and commercialization approach that connect customer and market insight to product strategy, positioning, launch, partner activation, adoption, and ongoing optimization across the Zelle portfolio.\u003C/p>\u003Cp>You will serve as the senior product marketing partner to Product and lead the product marketing function for Zelle, creating a consistent, repeatable approach across core capabilities and expansion use cases. You will shape clear, consistent positioning and prioritization across Zelle, establish strong product marketing practices, and ensure teams move from market understanding through commercialization with clear ownership, measurable outcomes, and continuous learning.\u003C/p>\u003Cp>In addition to leading product marketing overall, you will directly own Zelle commerce, focused on expanding Zelle beyond person-to-person money movement into everyday payments, including corporate biller and omni-channel merchant use cases. You will help define the segmentation, value proposition, partner pathways, and go-to-market model required to scale adoption across financial institutions, merchants, and platform partners.\u003C/p>\u003Cp>This is a player-coach role. You will remain hands-on in the highest-priority commercialization work while leading the Zelle product marketing function and supporting clear ownership across the team. You will provide strategic direction, connect work across the portfolio, and help establish consistent product marketing practices, while also acting as the central connector across Product, Marketing, Partnerships, Risk, Compliance, Communications, and external partners.\u003C/p>\u003Cp>\u003Cb>Essential Functions \u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Establish and track product marketing KPIs across launch readiness, partner adoption, activation, usage, transaction growth, and retention, using performance and market feedback to inform priorities and improve go-to-market effectiveness.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead commercialization of priority Zelle capabilities and commerce use cases, aligning Product, Marketing, Partnerships, Risk, Compliance, Communications, and external partners around decisions, dependencies, launch readiness, and success measures.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Directly own the go-to-market strategy for Zelle commerce, including corporate biller and omni-channel merchant use cases, and help define the priority segments, value propositions, partner pathways, and commercialization model required to scale adoption.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build and operationalize repeatable go-to-market frameworks that improve launch readiness, partner activation, measurement, and ongoing optimization across the portfolio.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Create clear, consistent positioning and messaging across Zelle so capabilities and use cases come to market with a differentiated and coherent customer story.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own the end-to-end product marketing discipline across Zelle—from market and customer insight through positioning, product influence, commercialization, launch, partner adoption, measurement, and optimization.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead the Zelle product marketing team, establishing clear portfolio ownership, priorities, and consistent ways of working across core and expansion use cases.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Serve as a senior strategic counterpart to Product leadership, bringing customer, partner, competitive, and market perspectives into product strategy, roadmap choices, prioritization, and launch sequencing.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Lead product marketing for Zelle overall, setting the function’s strategy, priorities, standards, operating model, and measures of success across the portfolio.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Support the company’s commitment to risk management and protecting the integrity and confidentiality of systems and data. \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Minimum Qualifications\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Education and experience typically obtained through completion of a Bachelor’s degree in marketing, communications, business or related field or equivalent experience. \u003C/p>\u003C/li>\u003Cli>\u003Cp>Typically 15 or more years of experience in marketing, communications, or related field. \u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong executive communication and influence skills, with the ability to lead effectively across highly matrixed and ambiguous environments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Track record of building repeatable go-to-market approaches and driving measurable outcomes such as partner adoption, activation, usage, transaction growth, or retention.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience leading product marketing teams and creating clarity, consistency, and accountability across multiple priorities.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Proven ability to serve as a senior strategic partner to Product leadership and influence product strategy, roadmap decisions, and prioritization through customer, market, competitive, and partner insight.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Deep experience leading end-to-end product marketing—from market and customer insight through positioning, product influence, commercialization, launch, adoption, and optimization.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Demonstrated experience leading product marketing across a portfolio or multiple product lines, including setting strategy, priorities, operating practices, and standards for the function.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Background and drug screen \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Preferred Qualifications\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Deep familiarity with financial institution distribution models, payments ecosystems, and operational constraints.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience with merchant payments, biller payments, commerce, or platform partner ecosystems.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience working with platform partners such as payment processors, POS systems, SaaS providers, marketplaces, or other distribution partners Understanding of regulatory, compliance, risk, and trust considerations in payments.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience building scalable partner-facing enablement programs, toolkits, and commercialization models.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience building or elevating a product marketing function, including repeatable frameworks, launch standards, portfolio prioritization, and measurement.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Physical Requirements\u003C/b>\u003C/p>\u003Cp>Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers.\u003C/p>\u003Cp>Employee must be able to perform essential functions and physical requirements of position with or without reasonable accommodation.\u003C/p>\u003Cp>The above job description is not intended to be an all-inclusive list of duties and standards of the position.\u003C/p>\u003Cp>The base pay scale for this position in:\u003Cbr>New York, NY/ San Francisco, CA in USD per year is: $226,000 - $282,000.\u003C/p>\u003Cp>\u003Cbr>Additionally, candidates are eligible for a discretionary incentive plan and benefits.This pay scale is subject to change and is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific candidate, which is always dependent on legitimate factors considered at the time of job offer. Early Warning Services takes into consideration a variety of factors when determining a competitive salary offer, including, but not limited to, the job scope, market rates and geographic location of a position, candidate’s education, experience, training, and specialized skills or certification(s) in relation to the job requirements and compared with internal equity (peers). The business actively supports and reviews wage equity to ensure that pay decisions are not based on gender, race, national origin, or any other protected classes.\u003C/p>\u003Cp>Some of the Ways We Prioritize Your Health and Happiness \u003C/p>\u003Cul>\u003Cli>\u003Cp> \u003Cspan>Healthcare Coverage – Competitive medical (PPO/HDHP), dental, and vision plans as well as company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses.\u003C/span>\u003C/p>\u003C/li>\u003Cli>\u003Cp>401(k) Retirement Plan – Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Paid Time Off – Flexible Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays and a paid volunteer day.\u003C/p>\u003C/li>\u003Cli>\u003Cp>12 weeks of Paid Parental Leave \u003C/p>\u003C/li>\u003Cli>\u003Cp>Maven Family Planning – provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>And SO much\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span> more! We continue to enhance our program, so be sure to check our Benefits page here for the latest. \u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>\u003Cspan>Our team can\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span>\u003C/span> share more during the interview process!\u003C/p>\u003Cp>\u003Cspan> \u003C/span>\u003C/p>\u003Cp>\u003Ci>\u003Cb>Early Warning Services, LLC (“Early Warning”) considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees.\u003C/b> \u003C/i>\u003C/p>\u003Cp>\u003Cb>\u003Ci>Early Warning Services LLC is a proud participant in E-Verify, a federal program to help ensure a legal and authorized workforce. As part of our hiring process, we electronically verify the employment eligibility of all new hires through E-Verify. For more information on your rights and responsibilities under E-Verify please visit Home | E-Verify. \u003C/i>\u003C/b>\u003C/p>","At Early Warning, we’ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle®, Paze℠, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses. Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment. Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship. Overall Purpose This role leads product marketing for Zelle end to end, with accountability for the strategy, standards, operating model, and commercialization approach that connect customer and market insight to product strategy, positioning, launch, partner activation, adoption, and ongoing optimization across the Zelle portfolio. You will serve as the senior product marketing partner to Product and lead the product marketing function for Zelle, creating a consistent, repeatable approach across core capabilities and expansion use cases. You will shape clear, consistent positioning and prioritization across Zelle, establish strong product marketing practices, and ensure teams move from market understanding through commercialization with clear ownership, measurable outcomes, and continuous learning. In addition to leading product marketing overall, you will directly own Zelle commerce, focused on expanding Zelle beyond person-to-person money movement into everyday payments, including corporate biller and omni-channel merchant use cases. You will help define the segmentation, value proposition, partner pathways, and go-to-market model required to scale adoption across financial institutions, merchants, and platform partners. This is a player-coach role. You will remain hands-on in the highest-priority commercialization work while leading the Zelle product marketing function and supporting clear ownership across the team. You will provide strategic direction, connect work across the portfolio, and help establish consistent product marketing practices, while also acting as the central connector across Product, Marketing, Partnerships, Risk, Compliance, Communications, and external partners. Essential Functions Establish and track product marketing KPIs across launch readiness, partner adoption, activation, usage, transaction growth, and retention, using performance and market feedback to inform priorities and improve go-to-market effectiveness. Lead commercialization of priority Zelle capabilities and commerce use cases, aligning Product, Marketing, Partnerships, Risk, Compliance, Communications, and external partners around decisions, dependencies, launch readiness, and success measures. Directly own the go-to-market strategy for Zelle commerce, including corporate biller and omni-channel merchant use cases, and help define the priority segments, value propositions, partner pathways, and commercialization model required to scale adoption. Build and operationalize repeatable go-to-market frameworks that improve launch readiness, partner activation, measurement, and ongoing optimization across the portfolio. Create clear, consistent positioning and messaging across Zelle so capabilities and use cases come to market with a differentiated and coherent customer story. Own the end-to-end product marketing discipline across Zelle—from market and customer insight through positioning, product influence, commercialization, launch, partner adoption, measurement, and optimization. Lead the Zelle product marketing team, establishing clear portfolio ownership, priorities, and consistent ways of working across core and expansion use cases. Serve as a senior strategic counterpart to Product leadership, bringing customer, partner, competitive, and market perspectives into product strategy, roadmap choices, prioritization, and launch sequencing. Lead product marketing for Zelle overall, setting the function’s strategy, priorities, standards, operating model, and measures of success across the portfolio. Support the company’s commitment to risk management and protecting the integrity and confidentiality of systems and data. Minimum Qualifications Education and experience typically obtained through completion of a Bachelor’s degree in marketing, communications, business or related field or equivalent experience. Typically 15 or more years of experience in marketing, communications, or related field. Strong executive communication and influence skills, with the ability to lead effectively across highly matrixed and ambiguous environments. Track record of building repeatable go-to-market approaches and driving measurable outcomes such as partner adoption, activation, usage, transaction growth, or retention. Experience leading product marketing teams and creating clarity, consistency, and accountability across multiple priorities. Proven ability to serve as a senior strategic partner to Product leadership and influence product strategy, roadmap decisions, and prioritization through customer, market, competitive, and partner insight. Deep experience leading end-to-end product marketing—from market and customer insight through positioning, product influence, commercialization, launch, adoption, and optimization. Demonstrated experience leading product marketing across a portfolio or multiple product lines, including setting strategy, priorities, operating practices, and standards for the function. Background and drug screen Preferred Qualifications Deep familiarity with financial institution distribution models, payments ecosystems, and operational constraints. Experience with merchant payments, biller payments, commerce, or platform partner ecosystems. Experience working with platform partners such as payment processors, POS systems, SaaS providers, marketplaces, or other distribution partners Understanding of regulatory, compliance, risk, and trust considerations in payments. Experience building scalable partner-facing enablement programs, toolkits, and commercialization models. Experience building or elevating a product marketing function, including repeatable frameworks, launch standards, portfolio prioritization, and measurement. Physical Requirements Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers. Employee must be able to perform essential functions and physical requirements of position with or without reasonable accommodation. The above job description is not intended to be an all-inclusive list of duties and standards of the position. The base pay scale for this position in: New York, NY/ San Francisco, CA in USD per year is: $226,000 - $282,000. Additionally, candidates are eligible for a discretionary incentive plan and benefits.This pay scale is subject to change and is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific candidate, which is always dependent on legitimate factors considered at the time of job offer. Early Warning Services takes into consideration a variety of factors when determining a competitive salary offer, including, but not limited to, the job scope, market rates and geographic location of a position, candidate’s education, experience, training, and specialized skills or certification(s) in relation to the job requirements and compared with internal equity (peers). The business actively supports and reviews wage equity to ensure that pay decisions are not based on gender, race, national origin, or any other protected classes. Some of the Ways We Prioritize Your Health and Happiness Healthcare Coverage – Competitive medical (PPO/HDHP), dental, and vision plans as well as company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses. 401(k) Retirement Plan – Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility. Paid Time Off – Flexible Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays and a paid volunteer day. 12 weeks of Paid Parental Leave Maven Family Planning – provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work. And SO much more! We continue to enhance our program, so be sure to check our Benefits page here for the latest. Our team can share more during the interview process! Early Warning Services, LLC (“Early Warning”) considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees. Early Warning Services LLC is a proud participant in E-Verify, a federal program to help ensure a legal and authorized workforce. As part of our hiring process, we electronically verify the employment eligibility of all new hires through E-Verify. For more information on your rights and responsibilities under E-Verify please visit Home | E-Verify.",{"jsonldValid":27,"jsonld":29},{"id":108,"slug":109,"title":110,"companyname":111,"companylogo":112,"companyTagline":113,"companyIndustry":114,"city":115,"country":13,"remote":27,"employmentType":116,"department":37,"content_html":117,"content_text":118,"years":20,"createdAt":119,"updatedAtISO":61,"postedAtISO":62,"hasSalary":14,"salaryMin":120,"salaryMax":121,"currency":26,"isPaid":27,"schema":122},"26d1a353508b92ee55218ec1e09c876dd833a6ec70a3ac7ce421dfa23dd993e6","product-marketing-manager-at-analog-devices-259e881882","Product Marketing Manager","Analog Devices","https://cdn.jobboardwise.com/logo/analog.com","See how ADI will transform the future. #WhatIfADI","Semiconductor Manufacturing","US",[16],"\u003Cp>\u003Cb>About Analog Devices\u003C/b>\u003C/p>\u003Cp>Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, AI, and software technologies into solutions that combat climate change, reliably connect humans and the world, and help drive advancements in automation and robotics, mobility, healthcare, energy and data centers. With revenue of more than $11 billion in FY25, ADI ensures today's innovators stay Ahead of What's Possible. Learn more at www.analog.com and on LinkedIn and X.\u003C/p>\u003Cp>\u003Cb>Product Marketing Manager\u003C/b>\u003C/p>\u003Cp>\u003Cb>Position Summary\u003C/b>\u003C/p>\u003Cp>Analog Devices is seeking an experienced Product Marketing Manager to lead the strategy, business growth, and commercialization of the Controller Solutions Division (CSD) portfolio, with primary responsibility for Hybrid Controllers, Charge Pump Controllers, Bi-Directional Controllers, and Buck/Boost/Buck-Boost/Bi-directional controller solutions. This role will drive portfolio strategy and customer engagement across broad-market industrial, automotive, aerospace & defense, automation, robotics, and emerging humanoid applications.  Responsibilities align with ownership of CSD controller strategy, hybrid controller initiatives, and broad-market growth opportunities.\u003C/p>\u003Cp>The successful candidate will serve as the market and customer advocate, translating emerging application requirements into differentiated product roadmaps while driving revenue growth, strategic design wins, and long-term portfolio investments.  This role requires a strong combination of technical expertise, business acumen, and customer-facing leadership.\u003C/p>\u003Cp>\u003Cb>Key Responsibilities\u003C/b>\u003C/p>\u003Cp>\u003Cb>Product Strategy & Portfolio Ownership\u003C/b>\u003C/p>\u003Cul>\u003Cli>Own the business strategy, product roadmap, and marketing execution for the Controller portfolio\u003C/li>\u003Cli>Define and execute portfolio growth strategies aligned with emerging market opportunities and customer needs.\u003C/li>\u003Cli>Develop business cases, market requirements documents, and long-term investment plans for new product development.\u003C/li>\u003Cli>Manage product lifecycle activities to maximize revenue, profitability, and market share.\u003C/li>\u003Cli>Identify adjacent market opportunities enabled by wide band-gap solutions (GaN), advanced power architectures, battery backup systems, and intelligent power management technologies.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Market & Customer Leadership\u003C/b>\u003C/p>\u003Cul>\u003Cli>Engage directly with strategic customers, system architects, and engineering teams to understand future power system requirements.\u003C/li>\u003Cli>Establish trusted relationships with customers across Industrial Automation, Robotics and Humanoid Robotics, Automotive Electronics and Electrification, Aerospace & Defense, Energy Storage Systems, Communications Infrastructure, amongst others\u003C/li>\u003Cli>Translate customer requirements into actionable product definitions and roadmap priorities.\u003C/li>\u003Cli>Support executive-level customer engagements, roadmap reviews, and design-win activities.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Business Management\u003C/b>\u003C/p>\u003Cul>\u003Cli>Own revenue, forecasting, design-win pipeline, and growth objectives for assigned product families.\u003C/li>\u003Cli>Monitor business performance, customer adoption, market trends, competitive positioning, and profitability.\u003C/li>\u003Cli>Develop market models including TAM, SAM, and SOM analyses for targeted growth segments.\u003C/li>\u003Cli>Drive business reviews and portfolio updates with senior leadership.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Product Definition & Commercialization\u003C/b>\u003C/p>\u003Cul>\u003Cli>Partner closely with engineering, applications, and product definition teams to develop next-generation controller solutions.\u003C/li>\u003Cli>Influence architectural direction based on customer requirements, competitive analysis, and return-on-investment considerations.\u003C/li>\u003Cli>Drive release-to-sales (RTS) readiness for new products and technology platforms.\u003C/li>\u003Cli>Lead product launches, positioning, pricing recommendations, customer communications, and sales enablement activities.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Go-to-Market Execution\u003C/b>\u003C/p>\u003Cul>\u003Cli>Develop value propositions, product messaging, and competitive positioning strategies.\u003C/li>\u003Cli>Create customer-facing collateral, presentations, competitive analysis, and sales training materials.\u003C/li>\u003Cli>Support strategic design-win pursuit activities and key customer qualification efforts.\u003C/li>\u003Cli>Collaborate with field sales and applications engineering teams to accelerate opportunity conversion and revenue growth.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Market Intelligence & Competitive Analysis\u003C/b>\u003C/p>\u003Cul>\u003Cli>Monitor industry trends and technology developments.\u003C/li>\u003Cli>Conduct competitive benchmarking and develop portfolio recommendations to maintain technology leadership.\u003C/li>\u003Cli>Provide market insights that influence portfolio investment decisions and future technology roadmaps.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Cross-Functional Leadership\u003C/b>\u003C/p>\u003Cul>\u003Cli>Lead cross-functional collaboration across Product Definition, Engineering, Applications, Operations, Finance, and Sales organizations.\u003C/li>\u003Cli>Drive alignment on product priorities, customer engagements, launch readiness, and resource allocation.\u003C/li>\u003Cli>Influence stakeholders without direct authority and ensure execution against strategic business objectives.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Qualifications\u003C/b>\u003C/p>\u003Cp>\u003Cb>Required Qualifications\u003C/b>\u003C/p>\u003Cul>\u003Cli>Bachelor's degree in Electrical Engineering or a related technical discipline.\u003C/li>\u003Cli>\u003Cb>10+ years of experience\u003C/b> in Product Marketing, Product Management, Business Management, Applications Engineering, Systems Engineering, or related semiconductor industry roles.\u003C/li>\u003Cli>Strong understanding of:\u003C/li>\u003Cli>Demonstrated experience developing product strategies and bringing semiconductor products to market.\u003C/li>\u003Cli>Strong customer engagement and presentation skills with the ability to interface at both engineering and executive levels.\u003C/li>\u003Cli>Proven ability to drive cross-functional teams and influence product direction.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>Preferred Qualifications\u003C/b>\u003C/p>\u003Cul>\u003Cli>MBA or advanced technical degree.\u003C/li>\u003Cli>Experience working with OEMs, industrial automation companies, automotive customers, aerospace & defense contractors, or robotics system developers.\u003C/li>\u003Cli>Understanding functional safety, reliability, and system-level power architectures.\u003C/li>\u003Cli>Experience with wide band-gap intelligent power management, and advanced control solutions.\u003C/li>\u003C/ul>\u003Cp>\u003Ci>For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export  licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls.  As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.\u003C/i>\u003C/p>\u003Cp>\u003Ci>Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.\u003C/i>\u003C/p>\u003Cp>\u003Ci>EEO is the Law: Notice of Applicant Rights Under the Law.\u003C/i>\u003C/p>Job Req Type: ExperiencedRequired Travel: Yes, 10% of the timeShift Type: 1st Shift/DaysThe expected wage range for a new hire into this position is $150,978 to $218,624.\u003Cul>\u003Cli>\u003Cp>Actual wage offered may vary depending on work location, experience, education, training, external market data, internal pay equity, or other bona fide factors.\u003C/p>\u003C/li>\u003Cli>\u003Cp>This position qualifies for a discretionary performance-based bonus which is based on personal and company factors.\u003C/p>\u003C/li>\u003Cli>\u003Cp>This position includes medical, vision and dental coverage, 401k, paid vacation, \u003Cb>holidays, and sick time\u003C/b>, and other benefits.\u003C/p>\u003C/li>\u003C/ul>","About Analog Devices Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, AI, and software technologies into solutions that combat climate change, reliably connect humans and the world, and help drive advancements in automation and robotics, mobility, healthcare, energy and data centers. With revenue of more than $11 billion in FY25, ADI ensures today's innovators stay Ahead of What's Possible. Learn more at www.analog.com and on LinkedIn and X. Product Marketing Manager Position Summary Analog Devices is seeking an experienced Product Marketing Manager to lead the strategy, business growth, and commercialization of the Controller Solutions Division (CSD) portfolio, with primary responsibility for Hybrid Controllers, Charge Pump Controllers, Bi-Directional Controllers, and Buck/Boost/Buck-Boost/Bi-directional controller solutions. This role will drive portfolio strategy and customer engagement across broad-market industrial, automotive, aerospace & defense, automation, robotics, and emerging humanoid applications. Responsibilities align with ownership of CSD controller strategy, hybrid controller initiatives, and broad-market growth opportunities. The successful candidate will serve as the market and customer advocate, translating emerging application requirements into differentiated product roadmaps while driving revenue growth, strategic design wins, and long-term portfolio investments. This role requires a strong combination of technical expertise, business acumen, and customer-facing leadership. Key Responsibilities Product Strategy & Portfolio Ownership Own the business strategy, product roadmap, and marketing execution for the Controller portfolio Define and execute portfolio growth strategies aligned with emerging market opportunities and customer needs. Develop business cases, market requirements documents, and long-term investment plans for new product development. Manage product lifecycle activities to maximize revenue, profitability, and market share. Identify adjacent market opportunities enabled by wide band-gap solutions (GaN), advanced power architectures, battery backup systems, and intelligent power management technologies. Market & Customer Leadership Engage directly with strategic customers, system architects, and engineering teams to understand future power system requirements. Establish trusted relationships with customers across Industrial Automation, Robotics and Humanoid Robotics, Automotive Electronics and Electrification, Aerospace & Defense, Energy Storage Systems, Communications Infrastructure, amongst others Translate customer requirements into actionable product definitions and roadmap priorities. Support executive-level customer engagements, roadmap reviews, and design-win activities. Business Management Own revenue, forecasting, design-win pipeline, and growth objectives for assigned product families. Monitor business performance, customer adoption, market trends, competitive positioning, and profitability. Develop market models including TAM, SAM, and SOM analyses for targeted growth segments. Drive business reviews and portfolio updates with senior leadership. Product Definition & Commercialization Partner closely with engineering, applications, and product definition teams to develop next-generation controller solutions. Influence architectural direction based on customer requirements, competitive analysis, and return-on-investment considerations. Drive release-to-sales (RTS) readiness for new products and technology platforms. Lead product launches, positioning, pricing recommendations, customer communications, and sales enablement activities. Go-to-Market Execution Develop value propositions, product messaging, and competitive positioning strategies. Create customer-facing collateral, presentations, competitive analysis, and sales training materials. Support strategic design-win pursuit activities and key customer qualification efforts. Collaborate with field sales and applications engineering teams to accelerate opportunity conversion and revenue growth. Market Intelligence & Competitive Analysis Monitor industry trends and technology developments. Conduct competitive benchmarking and develop portfolio recommendations to maintain technology leadership. Provide market insights that influence portfolio investment decisions and future technology roadmaps. Cross-Functional Leadership Lead cross-functional collaboration across Product Definition, Engineering, Applications, Operations, Finance, and Sales organizations. Drive alignment on product priorities, customer engagements, launch readiness, and resource allocation. Influence stakeholders without direct authority and ensure execution against strategic business objectives. Qualifications Required Qualifications Bachelor's degree in Electrical Engineering or a related technical discipline. 10+ years of experience in Product Marketing, Product Management, Business Management, Applications Engineering, Systems Engineering, or related semiconductor industry roles. Strong understanding of: Demonstrated experience developing product strategies and bringing semiconductor products to market. Strong customer engagement and presentation skills with the ability to interface at both engineering and executive levels. Proven ability to drive cross-functional teams and influence product direction. Preferred Qualifications MBA or advanced technical degree. Experience working with OEMs, industrial automation companies, automotive customers, aerospace & defense contractors, or robotics system developers. Understanding functional safety, reliability, and system-level power architectures. Experience with wide band-gap intelligent power management, and advanced control solutions. For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls. As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process. Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group. EEO is the Law: Notice of Applicant Rights Under the Law. Job Req Type: ExperiencedRequired Travel: Yes, 10% of the timeShift Type: 1st Shift/DaysThe expected wage range for a new hire into this position is $150,978 to $218,624. Actual wage offered may vary depending on work location, experience, education, training, external market data, internal pay equity, or other bona fide factors. This position qualifies for a discretionary performance-based bonus which is based on personal and company factors. This position includes medical, vision and dental coverage, 401k, paid vacation, holidays, and sick time , and other benefits.",1789784794000,150978,218624,{"jsonldValid":27,"jsonld":29},1789810848099]