[{"data":1,"prerenderedAt":100},["ShallowReactive",2],{"$fB7YeqnI5y05KRM7gr5eCCOFoOCuUrXM9LO5KoWRD_CA":3,"$fUryZMr8qrUu1ivJUdl6HOF5Geoif0zCu_CC6T0Z2dtE":25},{"job":4},{"id":5,"slug":6,"title":7,"companyname":8,"companylogo":9,"city":10,"country":11,"remote":12,"employmentType":13,"department":15,"content_html":16,"content_text":17,"years":18,"createdAt":19,"updatedAtISO":20,"postedAtISO":21,"hasSalary":22,"salaryMin":18,"salaryMax":18,"currency":23,"isPaid":22,"schema":24},"fcce7aa162be73c2ec9484b8311117a6bc8dff8300eda2e0d0c31def64804e81","vp-go-to-market-at-nylas-e26c637e21","VP, Go-To-Market","nylas","","Remote - Toronto","Canada",true,[14],"Full-time","Other","\u003Cp>\u003Cstrong>The Company\u003C/strong>\u003C/p>\u003Cp>At Nylas, we specialize in making it easier for developers to add email, calendar, and contact management features into their applications. We provide APIs, which streamline the integration of these functionalities, ensuring they are secure and effective. This enables better, safer, and more reliable communication within apps.\u003C/p>\u003Cp>Supporting over 100,000 developers and collaborating with more than 900 companies globally, Nylas plays a pivotal role in how digital communication tools are built and utilized. Our technology spans various sectors, from healthcare to education, simplifying the complex process of app development related to communications. By reducing the barriers in communication technology, we empower developers to innovate and enhance user interaction across platforms.\u003C/p>\u003Cp>\u003Cstrong>The Team\u003C/strong>\u003C/p>\u003Cp>At Nylas, we're building the communications infrastructure powering the next generation of AI-native applications. As our platform evolves, so does our go-to-market strategy.\u003C/p>\u003Cp>We're looking for a \u003Cstrong>VP of Go-to-Market\u003C/strong> to lead Nylas through our next stage of growth. This isn't a traditional functional leadership role. We're looking for a builder - someone who can architect a repeatable go-to-market engine, translate technical products into compelling customer value, and align Sales, Marketing, Product, and Customer Success around one shared strategy.\u003C/p>\u003Cp>This role directly leads Sales and Marketing, including our Director of Sales and Director of Marketing, and owns the GTM operating model that connects those teams to Product, Customer Success, and Revenue Operations. The mandate is broader than running two functions: build a coherent system for where we play, how we win, and how we scale.\u003C/p>\u003Cp>\u003Cstrong>The Role\u003C/strong>\u003C/p>\u003Cp>This leader will own how Nylas goes to market.\u003C/p>\u003Cp>You'll define and refine our GTM motion, including ICP, segmentation, channels, enterprise sales execution, positioning, and how Sales and Marketing operate together as one integrated engine.\u003C/p>\u003Cp>This role requires someone equally comfortable discussing API architecture with technical buyers, reviewing funnel trends with Revenue Operations, coaching Sales and Marketing leaders, collaborating with Product on priorities, and presenting GTM strategy and forecasts to the executive team and Board.\u003C/p>\u003Cp>Sales and Marketing are the two functions you'll directly lead, but the role spans the customer journey. You'll work closely with Product, Customer Success, Revenue Operations, and Partnerships to turn company strategy into a focused, repeatable GTM motion.\u003C/p>\u003Cp>\u003Cstrong>What You'll Do\u003C/strong>\u003C/p>\u003Ch3>\u003Cstrong>GTM Strategy & Architecture\u003C/strong>\u003C/h3>\u003Cul>\u003Cli>\u003Cp>Own Nylas's GTM strategy across segments, motions, channels, and teams.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Define and continuously refine our ICP, segmentation, priority use cases, buyer personas, and routes to market.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Choose where Nylas plays, how we win, and where we concentrate investment.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Translate product capabilities into compelling business value and repeatable plays for technical and executive buyers.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Partner with Product and Engineering on roadmap priorities, pricing, packaging, and launches to create successful commercial motions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Establish GTM rhythms, decision rights, shared metrics, and accountability.\u003C/p>\u003C/li>\u003C/ul>\u003Ch3>\u003Cstrong>Sales & Revenue Leadership\u003C/strong>\u003C/h3>\u003Cul>\u003Cli>\u003Cp>Lead and mentor our Director of Sales and build an Account Executive team that consistently exceeds targets.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Own new business revenue strategy and execution, with accountability for bookings, pipeline, productivity, and forecast accuracy.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Improve pipeline quality, conversion, sales productivity, forecast accuracy, and win rates through disciplined inspection and coaching.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build scalable enterprise sales processes and repeatable plays for our highest-value use cases, verticals, and buyer personas.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Partner with Sales Operations on forecasting, capacity planning, enablement, funnel health, and operating cadence.\u003C/p>\u003C/li>\u003C/ul>\u003Ch3>\u003Cstrong>Marketing Leadership\u003C/strong>\u003C/h3>\u003Cul>\u003Cli>\u003Cp>Lead and mentor our Director of Marketing, setting clear priorities and accountability.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Set marketing strategy and investment priorities around the GTM segments, use cases, and motions where Nylas has the strongest right to win.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Guide positioning, messaging, launches, campaigns, events, developer marketing, customer stories, content, and demand generation.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Align Marketing and Sales so market insight, pipeline creation, campaigns, conversion, and customer experience operate as one system.\u003C/p>\u003C/li>\u003C/ul>\u003Ch3>\u003Cstrong>Cross-Functional Leadership\u003C/strong>\u003C/h3>\u003Cul>\u003Cli>\u003Cp>Serve as the executive connective tissue across Sales, Marketing, Product, Customer Success, Revenue Operations, and Partnerships.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Connect acquisition, onboarding, adoption, expansion, and customer feedback.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Represent the voice of the market and customer, ensuring GTM insight informs company and product priorities.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build a culture of accountability, transparency, customer obsession, and shared ownership of growth.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>What You'll Bring\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>12+ years leading B2B SaaS go-to-market or revenue organizations, including scaling commercial teams through growth stages.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Demonstrated success designing, building, or materially reshaping a go-to-market motion - not only operating an established one.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience leading Sales and working deeply across Marketing, Product, Customer Success, and Revenue Operations; direct Marketing leadership preferred.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Experience selling technical products such as APIs, infrastructure, developer platforms, AI platforms, or enterprise software.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Deep understanding of enterprise sales methodology, forecasting, pipeline management, sales inspection, and revenue operating cadence.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strong command of ICP, segmentation, positioning, messaging, pricing, packaging, and product launch strategy.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Proven ability to simplify complex technical products into compelling customer value for technical and executive buyers.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Exceptional executive presence with experience presenting GTM strategy, forecasts, and business performance to leadership and Boards.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Outstanding coaching, recruiting, analytical, and organizational leadership skills.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Success in Your First Year\u003C/strong>\u003C/p>\u003Cp>Within your first 12 months, you'll:\u003C/p>\u003Cul>\u003Cli>\u003Cp>Establish a clear, company-wide GTM strategy focused on our highest-value customer segments and use cases.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Build a predictable, repeatable enterprise sales motion and improve pipeline quality, conversion, productivity, and forecast accuracy.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Align Sales and Marketing around the same buyers, use cases, value propositions, and revenue priorities.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Turn pricing, packaging, product launches, and customer feedback into repeatable commercial plays.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Create tighter integration across Sales, Marketing, Product, Customer Success, and Revenue Operations.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Take clear executive ownership of GTM decisions and operating rhythms, with transparent visibility into pipeline and performance.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Develop our Sales and Marketing leaders and organizations, increasing accountability, capability, and execution quality.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Interview Process (subject to change):\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Round 1 - The Intro\u003C/strong>: 45 minute discussion with the Hiring Manager\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Round 2 - The Deep Dive\u003C/strong>: Take home assignment to be followed by a 60 minute presentation with a panel\u003C/p>\u003C/li>\u003Cli>\u003Cp>\u003Cstrong>Round 3- The Loop\u003C/strong>:  A series of 45-minute chats with the team (max 3 hours) where we look for the \"what, why, and how\" behind your best work.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>During the various discussions, candidates selected to meet with us are strongly encouraged to not only discuss their knowledge, skills, experience, and abilities but also to showcase examples of their current or previous work. We expect you to clearly outline the \"what,\" \"why,\" and \"how\" behind your contributions.\u003C/p>\u003Cp>\u003Cem>Nylas is registered as an employer in many, but not all, states/provinces. If you are not located in or able to work from a state/province where Nylas is registered, you will not be eligible for employment. Visa sponsorship may not be available in certain remote locations.\u003C/em>\u003C/p>","The Company At Nylas, we specialize in making it easier for developers to add email, calendar, and contact management features into their applications. We provide APIs, which streamline the integration of these functionalities, ensuring they are secure and effective. This enables better, safer, and more reliable communication within apps. Supporting over 100,000 developers and collaborating with more than 900 companies globally, Nylas plays a pivotal role in how digital communication tools are built and utilized. Our technology spans various sectors, from healthcare to education, simplifying the complex process of app development related to communications. By reducing the barriers in communication technology, we empower developers to innovate and enhance user interaction across platforms. The Team At Nylas, we're building the communications infrastructure powering the next generation of AI-native applications. As our platform evolves, so does our go-to-market strategy. We're looking for a VP of Go-to-Market to lead Nylas through our next stage of growth. This isn't a traditional functional leadership role. We're looking for a builder - someone who can architect a repeatable go-to-market engine, translate technical products into compelling customer value, and align Sales, Marketing, Product, and Customer Success around one shared strategy. This role directly leads Sales and Marketing, including our Director of Sales and Director of Marketing, and owns the GTM operating model that connects those teams to Product, Customer Success, and Revenue Operations. The mandate is broader than running two functions: build a coherent system for where we play, how we win, and how we scale. The Role This leader will own how Nylas goes to market. You'll define and refine our GTM motion, including ICP, segmentation, channels, enterprise sales execution, positioning, and how Sales and Marketing operate together as one integrated engine. This role requires someone equally comfortable discussing API architecture with technical buyers, reviewing funnel trends with Revenue Operations, coaching Sales and Marketing leaders, collaborating with Product on priorities, and presenting GTM strategy and forecasts to the executive team and Board. Sales and Marketing are the two functions you'll directly lead, but the role spans the customer journey. You'll work closely with Product, Customer Success, Revenue Operations, and Partnerships to turn company strategy into a focused, repeatable GTM motion. What You'll Do GTM Strategy & Architecture Own Nylas's GTM strategy across segments, motions, channels, and teams. Define and continuously refine our ICP, segmentation, priority use cases, buyer personas, and routes to market. Choose where Nylas plays, how we win, and where we concentrate investment. Translate product capabilities into compelling business value and repeatable plays for technical and executive buyers. Partner with Product and Engineering on roadmap priorities, pricing, packaging, and launches to create successful commercial motions. Establish GTM rhythms, decision rights, shared metrics, and accountability. Sales & Revenue Leadership Lead and mentor our Director of Sales and build an Account Executive team that consistently exceeds targets. Own new business revenue strategy and execution, with accountability for bookings, pipeline, productivity, and forecast accuracy. Improve pipeline quality, conversion, sales productivity, forecast accuracy, and win rates through disciplined inspection and coaching. Build scalable enterprise sales processes and repeatable plays for our highest-value use cases, verticals, and buyer personas. Partner with Sales Operations on forecasting, capacity planning, enablement, funnel health, and operating cadence. Marketing Leadership Lead and mentor our Director of Marketing, setting clear priorities and accountability. Set marketing strategy and investment priorities around the GTM segments, use cases, and motions where Nylas has the strongest right to win. Guide positioning, messaging, launches, campaigns, events, developer marketing, customer stories, content, and demand generation. Align Marketing and Sales so market insight, pipeline creation, campaigns, conversion, and customer experience operate as one system. Cross-Functional Leadership Serve as the executive connective tissue across Sales, Marketing, Product, Customer Success, Revenue Operations, and Partnerships. Connect acquisition, onboarding, adoption, expansion, and customer feedback. Represent the voice of the market and customer, ensuring GTM insight informs company and product priorities. Build a culture of accountability, transparency, customer obsession, and shared ownership of growth. What You'll Bring 12+ years leading B2B SaaS go-to-market or revenue organizations, including scaling commercial teams through growth stages. Demonstrated success designing, building, or materially reshaping a go-to-market motion - not only operating an established one. Experience leading Sales and working deeply across Marketing, Product, Customer Success, and Revenue Operations; direct Marketing leadership preferred. Experience selling technical products such as APIs, infrastructure, developer platforms, AI platforms, or enterprise software. Deep understanding of enterprise sales methodology, forecasting, pipeline management, sales inspection, and revenue operating cadence. Strong command of ICP, segmentation, positioning, messaging, pricing, packaging, and product launch strategy. Proven ability to simplify complex technical products into compelling customer value for technical and executive buyers. Exceptional executive presence with experience presenting GTM strategy, forecasts, and business performance to leadership and Boards. Outstanding coaching, recruiting, analytical, and organizational leadership skills. Success in Your First Year Within your first 12 months, you'll: Establish a clear, company-wide GTM strategy focused on our highest-value customer segments and use cases. Build a predictable, repeatable enterprise sales motion and improve pipeline quality, conversion, productivity, and forecast accuracy. Align Sales and Marketing around the same buyers, use cases, value propositions, and revenue priorities. Turn pricing, packaging, product launches, and customer feedback into repeatable commercial plays. Create tighter integration across Sales, Marketing, Product, Customer Success, and Revenue Operations. Take clear executive ownership of GTM decisions and operating rhythms, with transparent visibility into pipeline and performance. Develop our Sales and Marketing leaders and organizations, increasing accountability, capability, and execution quality. Interview Process (subject to change): Round 1 - The Intro : 45 minute discussion with the Hiring Manager Round 2 - The Deep Dive : Take home assignment to be followed by a 60 minute presentation with a panel Round 3- The Loop : A series of 45-minute chats with the team (max 3 hours) where we look for the \"what, why, and how\" behind your best work. During the various discussions, candidates selected to meet with us are strongly encouraged to not only discuss their knowledge, skills, experience, and abilities but also to showcase examples of their current or previous work. We expect you to clearly outline the \"what,\" \"why,\" and \"how\" behind your contributions. Nylas is registered as an employer in many, but not all, states/provinces. If you are not located in or able to work from a state/province where Nylas is registered, you will not be eligible for employment. Visa sponsorship may not be available in certain remote locations.",0,1789701944000,"2026-09-18 05:29:20","2026-09-17T17:52:30.782+00:00",false,"CAD",{"jsonldValid":22,"jsonld":9},{"jobs":26},[27,40,49,66,77,88],{"id":28,"slug":29,"title":30,"companyname":8,"companylogo":9,"city":31,"country":11,"remote":12,"employmentType":32,"department":33,"content_html":34,"content_text":35,"years":18,"createdAt":36,"updatedAtISO":37,"postedAtISO":38,"hasSalary":22,"salaryMin":18,"salaryMax":18,"currency":23,"isPaid":22,"schema":39},"67f5b418e7ed2fe4751ca81a4361d07d900671ab0b5a4d49e882ae2fd263f3be","product-marketing-manager-at-nylas-6d7c378211","Product Marketing Manager","Remote - Canada",[14],"Product","\u003Cp>\u003Cstrong>The Company\u003C/strong>\u003C/p>\u003Cp>At Nylas, we specialize in making it easier for developers to add email, calendar, and contact management features into their applications. We provide APIs, which streamline the integration of these functionalities, ensuring they are secure and effective. This enables better, safer, and more reliable communication within apps.\u003C/p>\u003Cp>Supporting over 100,000 developers and collaborating with more than 900 companies globally, Nylas plays a pivotal role in how digital communication tools are built and utilized. Our technology spans various sectors, from healthcare to education, simplifying the complex process of app development related to communications. By reducing the barriers in communication technology, we empower developers to innovate and enhance user interaction across platforms.\u003C/p>\u003Cp>\u003Cstrong>The Team\u003C/strong>\u003C/p>\u003Cp>We are a team of strategic storytellers, customer advocates, and market experts who thrive on translating complex ideas into compelling narratives. Fueled by curiosity and a passion for impact, we take pride in helping our customers and go-to-market teams unlock the full potential of the Nylas platform.\u003C/p>\u003Cp>The Product Marketing team serves as a critical bridge between our product, sales, and customer success teams, ensuring a seamless connection between what we build and how we position it in the market. We craft messaging that resonates, drive go-to-market strategy, and deliver insights that shape product innovation. Together, we create a culture of collaboration, data-driven decision-making, and a shared commitment to excellence.\u003C/p>\u003Cp>Our goal is to empower our customers and internal teams with the knowledge, tools, and strategies they need to win, while fostering a team culture of creativity, growth, and continuous learning. If you thrive in a dynamic environment where your work drives business impact and market differentiation, you’ll find a rewarding home with us.\u003C/p>\u003Cp>\u003Cstrong>The Role\u003C/strong>\u003C/p>\u003Cp>We are looking for a \u003Cstrong>Product Marketing Manager\u003C/strong> to support go-to-market strategies, product positioning, and sales enablement for the Nylas platform. This is a highly strategic role that requires deep experience in product marketing, a strong understanding of the developer-focused SaaS landscape, and a proven ability to drive revenue through compelling positioning, messaging, and execution.\u003C/p>\u003Cp>As a P\u003Cstrong>roduct Marketing Manager\u003C/strong>, you will partner with our Sr. Product Marketing Manager to own the development and execution of marketing strategies that resonate with our target customers, influence our roadmap, and enable our go-to-market teams. You’ll partner closely with Product, Sales, and Customer Success teams to drive adoption, market expansion, and revenue growth.  \u003C/p>\u003Cp>\u003Cstrong>What You’ll Do\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Customer Insights & Voice of Customer – Lead a structured customer research program across segments and ICPs to deeply understand how teams build, adopt, and scale communications and AI-driven workflows. Conduct regular interviews with customers, prospects, and churned accounts to surface actionable insights that inform messaging, product direction, and go-to-market strategy.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Customer Advisory Program – Own and operate Nylas’ Customer Advisory Board, managing a regular forum for strategic customers to engage directly with our product team. Facilitate roadmap reviews, structured feedback sessions, and ongoing dialogue to ensure customer needs are clearly represented and influence product direction, while synthesizing feedback into clear, actionable inputs for Product.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Customer Stories & Proof Points – Own the development of high-impact case studies, customer narratives, and reference programs that demonstrate real-world value. Translate technical implementations into clear business outcomes for both developer and product leader audiences.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Competitive Intelligence & Battlecards – Drive ongoing competitive analysis across direct and adjacent players. Build and maintain battlecards, objection handling frameworks, and win/loss insights that enable sales and customer-facing teams to position Nylas effectively in competitive deals.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Customer Adoption & Lifecycle Programs – Design and execute programs that improve activation, adoption, and expansion across the customer lifecycle. This includes email-based onboarding and nurture programs, in-product and post-sale education, and targeted campaigns that drive utilization of key features.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Customer Enablement & Education – Partner with Sales and Customer Success to develop enablement materials, product work sessions, and customer-facing resources that help teams successfully implement and scale with Nylas, with a focus on reducing time-to-value and increasing long-term retention.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Growth and Demand Focus – Continuously refine ICP definitions, segmentation, and messaging based on customer insights, usage patterns, and deal feedback. Partner closely with Sales and Product to ensure product and positioning aligns with real buyer needs and market dynamics, supporting end-to-end go-to-market execution.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Performance Metrics & Optimization – Define key success metrics, analyze performance data, and refine marketing strategies based on insights.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>What You Must Bring\u003C/strong>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Experience – 3-5+ years of product marketing experience in B2B SaaS, with a strong preference for developer-focused, API-driven, or technical platforms.\u003C/p>\u003C/li>\u003Cli>\u003Cp>AI-Obsessed - Deep proficiency with AI tools for research, content, and workflows.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Strategic Leadership – Proven ability to develop and execute go-to-market strategies at scale, driving measurable business impact.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Technical Acumen – Strong understanding of APIs, developer ecosystems, and cloud-based platforms. Ability to translate technical capabilities into customer value propositions.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Sales & GTM Collaboration – Experience working closely with Sales, Customer Success, and Product teams to drive revenue and adoption.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Analytical & Data-Driven – Expertise in market research, customer insights, and performance analytics to inform strategy.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Communication & Storytelling – Exceptional written and verbal communication skills, with experience crafting compelling narratives for executive, sales, and customer audiences.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Cross-Functional Influence – Ability to work across departments and influence senior stakeholders to align on strategy and execution.\u003C/p>\u003C/li>\u003Cli>\u003Cp>Education – Bachelor's degree in Marketing, Business, or a related field; MBA or equivalent experience preferred.\u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cstrong>Interview Process \u003C/strong>\u003Cem>\u003Cstrong>(subject to change)\u003C/strong>\u003C/em>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Round 1: 30 minute Google Meet discussion with the hiring manager\u003C/p>\u003C/li>\u003Cli>\u003Cp>Round 2: Take home assignment to be followed by a 60-minute Google Meet panel discussion\u003C/p>\u003C/li>\u003Cli>\u003Cp>Round 3:  45 minute Google Meet interviews with 3-4 team members (max 4 hours).\u003C/p>\u003C/li>\u003C/ul>\u003Cp>During the various discussions, candidates selected to meet with us are strongly encouraged to not only discuss their knowledge, skills, experience, and abilities but also to showcase examples of their current or previous work. We expect you to clearly outline the \"what,\" \"why,\" and \"how\" behind your contributions.\u003C/p>\u003Cp>Actual compensation will be determined based on individual qualifications, which are objectively assessed during the interview process. Factors influencing salary include knowledge, skills, experience, and abilities.\u003C/p>\u003Cp>\u003Cem>Nylas is registered as an employer in many, but not all, states/provinces. If you are not located in or able to work from a state/province where Nylas is registered, you will not be eligible for employment. Visa sponsorship may not be available in certain remote locations.\u003C/em>\u003C/p>","The CompanyAt Nylas, we specialize in making it easier for developers to add email, calendar, and contact management features into their applications. We provide APIs, which streamline the integration of these functionalities, ensuring they are secure and effective. This enables better, safer, and more reliable communication within apps.Supporting over 100,000 developers and collaborating with more than 900 companies globally, Nylas plays a pivotal role in how digital communication tools are built and utilized. Our technology spans various sectors, from healthcare to education, simplifying the complex process of app development related to communications. By reducing the barriers in communication technology, we empower developers to innovate and enhance user interaction across platforms.The TeamWe are a team of strategic storytellers, customer advocates, and market experts who thrive on translating complex ideas into compelling narratives. Fueled by curiosity and a passion for impact, we take pride in helping our customers and go-to-market teams unlock the full potential of the Nylas platform.The Product Marketing team serves as a critical bridge between our product, sales, and customer success teams, ensuring a seamless connection between what we build and how we position it in the market. We craft messaging that resonates, drive go-to-market strategy, and deliver insights that shape product innovation. Together, we create a culture of collaboration, data-driven decision-making, and a shared commitment to excellence.Our goal is to empower our customers and internal teams with the knowledge, tools, and strategies they need to win, while fostering a team culture of creativity, growth, and continuous learning. If you thrive in a dynamic environment where your work drives business impact and market differentiation, you’ll find a rewarding home with us.The RoleWe are looking for a Product Marketing Manager to support go-to-market strategies, product positioning, and sales enablement for the Nylas platform. This is a highly strategic role that requires deep experience in product marketing, a strong understanding of the developer-focused SaaS landscape, and a proven ability to drive revenue through compelling positioning, messaging, and execution.As a Product Marketing Manager, you will partner with our Sr. Product Marketing Manager to own the development and execution of marketing strategies that resonate with our target customers, influence our roadmap, and enable our go-to-market teams. You’ll partner closely with Product, Sales, and Customer Success teams to drive adoption, market expansion, and revenue growth.  What You’ll DoCustomer Insights & Voice of Customer – Lead a structured customer research program across segments and ICPs to deeply understand how teams build, adopt, and scale communications and AI-driven workflows. Conduct regular interviews with customers, prospects, and churned accounts to surface actionable insights that inform messaging, product direction, and go-to-market strategy.Customer Advisory Program – Own and operate Nylas’ Customer Advisory Board, managing a regular forum for strategic customers to engage directly with our product team. Facilitate roadmap reviews, structured feedback sessions, and ongoing dialogue to ensure customer needs are clearly represented and influence product direction, while synthesizing feedback into clear, actionable inputs for Product.Customer Stories & Proof Points – Own the development of high-impact case studies, customer narratives, and reference programs that demonstrate real-world value. Translate technical implementations into clear business outcomes for both developer and product leader audiences.Competitive Intelligence & Battlecards – Drive ongoing competitive analysis across direct and adjacent players. Build and maintain battlecards, objection handling frameworks, and win/loss insights that enable sales and customer-facing teams to position Nylas effectively in competitive deals.Customer Adoption & Lifecycle Programs – Design and execute programs that improve activation, adoption, and expansion across the customer lifecycle. This includes email-based onboarding and nurture programs, in-product and post-sale education, and targeted campaigns that drive utilization of key features.Customer Enablement & Education – Partner with Sales and Customer Success to develop enablement materials, product work sessions, and customer-facing resources that help teams successfully implement and scale with Nylas, with a focus on reducing time-to-value and increasing long-term retention.Growth and Demand Focus – Continuously refine ICP definitions, segmentation, and messaging based on customer insights, usage patterns, and deal feedback. Partner closely with Sales and Product to ensure product and positioning aligns with real buyer needs and market dynamics, supporting end-to-end go-to-market execution.Performance Metrics & Optimization – Define key success metrics, analyze performance data, and refine marketing strategies based on insights.What You Must BringExperience – 3-5+ years of product marketing experience in B2B SaaS, with a strong preference for developer-focused, API-driven, or technical platforms.AI-Obsessed - Deep proficiency with AI tools for research, content, and workflows.Strategic Leadership – Proven ability to develop and execute go-to-market strategies at scale, driving measurable business impact.Technical Acumen – Strong understanding of APIs, developer ecosystems, and cloud-based platforms. Ability to translate technical capabilities into customer value propositions.Sales & GTM Collaboration – Experience working closely with Sales, Customer Success, and Product teams to drive revenue and adoption.Analytical & Data-Driven – Expertise in market research, customer insights, and performance analytics to inform strategy.Communication & Storytelling – Exceptional written and verbal communication skills, with experience crafting compelling narratives for executive, sales, and customer audiences.Cross-Functional Influence – Ability to work across departments and influence senior stakeholders to align on strategy and execution.Education – Bachelor's degree in Marketing, Business, or a related field; MBA or equivalent experience preferred.Interview Process (subject to change)Round 1: 30 minute Google Meet discussion with the hiring managerRound 2: Take home assignment to be followed by a 60-minute Google Meet panel discussionRound 3:  45 minute Google Meet interviews with 3-4 team members (max 4 hours).During the various discussions, candidates selected to meet with us are strongly encouraged to not only discuss their knowledge, skills, experience, and abilities but also to showcase examples of their current or previous work. We expect you to clearly outline the \"what,\" \"why,\" and \"how\" behind your contributions.Actual compensation will be determined based on individual qualifications, which are objectively assessed during the interview process. Factors influencing salary include knowledge, skills, experience, and abilities.Nylas is registered as an employer in many, but not all, states/provinces. If you are not located in or able to work from a state/province where Nylas is registered, you will not be eligible for employment. Visa sponsorship may not be available in certain remote locations.",1788848778000,"2026-09-08 08:37:42","2026-03-30T20:57:32.978+00:00",{"jsonldValid":22,"jsonld":9},{"id":41,"slug":42,"title":30,"companyname":8,"companylogo":9,"city":43,"country":44,"remote":12,"employmentType":45,"department":33,"content_html":34,"content_text":35,"years":18,"createdAt":36,"updatedAtISO":37,"postedAtISO":46,"hasSalary":22,"salaryMin":18,"salaryMax":18,"currency":47,"isPaid":22,"schema":48},"ed3edbcaa7f63457b931b33808a45a528e3b84a37397ab0860ce6499b8d098b2","product-marketing-manager-at-nylas-a9b07dc062","Remote - USA","- Usa",[14],"2026-03-30T21:00:09.387+00:00","USD",{"jsonldValid":22,"jsonld":9},{"id":50,"slug":51,"title":52,"companyname":53,"companylogo":54,"companyIndustry":55,"city":56,"country":57,"remote":22,"employmentType":58,"department":33,"content_html":59,"content_text":60,"years":18,"createdAt":19,"updatedAtISO":61,"postedAtISO":62,"hasSalary":12,"salaryMin":63,"salaryMax":64,"currency":47,"isPaid":22,"schema":65},"71d12d5671239d8be6d525395883cd0a06e4177a74d2dd76a42b649177b28108","director-product-marketing-matterport-arlington-va-at-costar-group-359df5166f","Director, Product Marketing, Matterport - Arlington, VA","CoStar Group","https://cdn.jobboardwise.com/logo/costargroup.com","Real Estate","US-VA Arlington","United States",[14],"Director, Product Marketing, Matterport - Arlington, VA\u003Cp><br>\u003C/p>\u003Cp>Job Description\u003C/p>\u003Cp><br>\u003C/p>\u003Cp>\u003Cspan>CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces, and 3D digital twin technology. Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cspan>We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create \u003C/span>\u003Cspan>truly unique\u003C/span>\u003Cspan> and valuable offerings to our customers. \u003C/span>\u003Cspan>We’ve\u003C/span>\u003Cspan> continually refined, transformed, and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver \u003C/span>\u003Cspan>for\u003C/span>\u003Cspan> our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cb>About Matterport\u003C/b> \u003C/p>\u003Cp>\u003Cspan>Matterport, a CoStar Group brand, is transforming the built world through its pioneering 3D digital twin and AI-driven spatial data platform. By combining immersive technology, precision data, and advanced visualization capabilities, Matterport empowers professionals across industries, including commercial real estate, hospitality, architecture, engineering, construction, manufacturing, retail, healthcare, and residential, to market, manage, and analyze properties in entirely new ways.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cb>About the Role\u003C/b> \u003C/p>\u003Cp>\u003Cspan>Matterport is hiring a Director of Product Marketing to lead the function. Reporting to the Vice President of Marketing, you will own how we position the platform to the industries we sell into, how the team turns audience insight into work that Sales and Demand Generation can actually use, and how that work shows up in the funnel.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cspan>Product marketing sits upstream of most of our go-to-market. Industry narratives, sales tools, campaign messaging, and lifecycle content all start here. We want a leader who runs the function as a growth lever rather than a content service desk, and who can show the line between what the team ships and what the pipeline does.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cspan>This is not a role that only manages people. You will carry residential real estate and multi-family yourself. Both connect directly to CoStar Group's marketplaces, Homes.com and Apartments.com, and both need a senior owner who can hold a strategy conversation with those brands rather than route requests to them. You will also own the marketing motion running through LoopNet on the commercial side, where vertical execution sits with a product marketer on your team. Joint positioning, portfolio alignment, and go-to-market sequencing across all three marketplaces are yours. You will lead that day to day with executive sponsorship from the VP of Marketing and direct access to counterparts across the CoStar brands.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cspan>This is a builder's role, and a hands-on one. You have led product marketing \u003C/span>\u003Cspan>before in\u003C/span>\u003Cspan> enterprise B2B technology. You have moved a team from product-led messaging to audience-led \u003C/span>\u003Cspan>messaging\u003C/span>\u003Cspan> and you know how hard that transition is. You know what good looks like because you have shipped it yourself, and you can set that bar for other people.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cspan>The team's wider portfolio spans commercial real estate, new home construction, retail and restaurants, travel and hospitality, government and public sector, AEC, insurance and restoration, manufacturing, and energy. Some themes cut across the portfolio rather than sitting inside one industry, facilities management among them, and shaping how the team covers those is part of the role. So is deciding where the team goes deep and where we \u003C/span>\u003Cspan>consolidate\u003C/span>\u003Cspan>.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cspan>This position is located in Arlington, Virginia and is in office Monday through Friday.\u003C/span> \u003C/p>\u003Cp>\u003Cbr>\u003Cb>What You Will Do\u003C/b> \u003C/p>\u003Cp>\u003Cb>Lead the Function\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Own the product marketing charter: what the function is for, how it \u003C/span>\u003Cspan>operates\u003C/span>\u003Cspan>, and how its output connects to revenue.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Set the standard for quality and pace. Define what finished work looks like, then hold the team to it.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Lead, coach, and develop the product marketing team, and partner with the VP of Marketing on structure, scope, and capability gaps.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Recruit into open roles and raise the bar with every hire.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Decide how cross-cutting themes such as facilities management are covered across the portfolio rather than rebuilt inside every vertical.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Carry Residential Real Estate and Multi-Family\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Own positioning, narrative, and go-to-market for residential real estate and multi-family as your own portfolio.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Own the joint marketing strategy with Homes.com and Apartments.com, including how our offer shows up to their audiences and theirs to ours.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Own the multi-family go-to-market plan end to \u003C/span>\u003Cspan>end:\u003C/span>\u003Cspan> audience definition, positioning, and the path from interest to qualified pipeline.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Own the residential growth plan, carrying accountability for audience quality and deal value alongside volume.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Own the CoStar Group Marketplace Motion\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Partner on the marketing motion across three CoStar marketplaces: Homes.com, Apartments.com, and LoopNet.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Set the commercial real estate marketplace strategy that the CRE product marketer on your team executes \u003C/span>\u003Cspan>against, and\u003C/span>\u003Cspan> keep the boundary between strategy and execution clear.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Align the portfolio so residential, multi-family, and commercial work \u003C/span>\u003Cspan>reinforce\u003C/span>\u003Cspan> each other rather than run in parallel.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Keep go-to-market sequencing coordinated across the three \u003C/span>\u003Cspan>brands\u003C/span>\u003Cspan> so the marketplace partnerships reinforce one plan.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Own Vertical Positioning Across the Portfolio\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Define Matterport's positioning for each priority industry and buyer audience, replacing generic product messaging with a differentiated point of view.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Make first-hand buyer research a standing discipline, so every industry narrative starts from a customer problem rather than a feature list.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Lead go-to-market planning and execution for product launches, industry plays, and regional campaigns.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Build the sales-facing toolkit: industry narratives, competitive positioning, customer proof, and field-ready materials, developed with Sales leadership rather than handed to them.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Drive Growth and Funnel Performance\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Carry accountability for the conversion \u003C/span>\u003Cspan>stages\u003C/span>\u003Cspan> product marketing influences most, particularly turning engaged buyers into qualified demand.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Partner with Demand Generation on structured testing of messaging, offers, and audience targeting, with results measured and acted on.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Grow the targetable market by \u003C/span>\u003Cspan>identifying\u003C/span>\u003Cspan> and qualifying industries and segments we currently \u003C/span>\u003Cspan>under-serve\u003C/span>\u003Cspan>.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Build funnel fluency across the team, so every product marketer can explain how their work moves pipeline.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Own competitive intelligence across the portfolio and turn what you learn into positioning and product feedback.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Partner Across the Business\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Operate as a peer to Demand Generation, Lifecycle Marketing, Creative, and International Marketing on shared funnel goals and reusable content.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Serve as marketing's primary interface to Sales leadership on industry strategy, deal-cycle messaging, and enablement priorities.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Work with International Marketing on how positioning and content adapt by region.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Put AI to Work\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Bring AI into the team's daily workflow where it earns a place: buyer research, competitive monitoring, pre-call briefing, and faster content production.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Draw on the AI work already underway across Matterport and CoStar Group instead of \u003C/span>\u003Cspan>starting from scratch\u003C/span>\u003Cspan>.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Represent Matterport\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Speak for Matterport at industry events and conferences in the markets we serve.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Build relationships with trade associations and industry organizations that strengthen our standing in the category.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Basic Qualifications\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Bachelor's degree \u003C/span>\u003Cspan>required\u003C/span>\u003Cspan> from an accredited, not-for-profit, in-person university or college.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>10+ years of progressive B2B marketing experience, including at least five years leading product marketing teams.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Experience building or rebuilding a product marketing function in enterprise technology, SaaS, or proptech. This means the operating model, the standards, and the cadence, not only the output.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>A track record\u003C/span>\u003Cspan> marketing to vertical industries and to defined buyer audiences. Experience moving a team from horizontal, product-led messaging to audience-led messaging is strongly preferred.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Direct experience \u003C/span>\u003Cspan>marketing to\u003C/span>\u003Cspan> residential real estate, multi-family, or both. You will carry these verticals personally, not oversee them.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Growth marketing credibility. You have owned or shared accountability for funnel conversion metrics, run disciplined experiments, and reported the results to executives.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Experience building go-to-market through a partner, marketplace, or platform ecosystem, where the plan \u003C/span>\u003Cspan>has to\u003C/span>\u003Cspan> work for two sets of commercial goals at once.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Enterprise B2B experience with complex, multi-stakeholder buying cycles and \u003C/span>\u003Cspan>a direct\u003C/span>\u003Cspan> sales force.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Practical AI fluency. You use AI in your own work and have introduced it to a team, rather than following it from a distance.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Strong cross-functional leadership. Credible with Sales leaders and a genuine peer to other marketing leaders.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Comfort with data. You can read the numbers, find the story in them, and decide what to do next.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Clear, confident communication with executive audiences.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>A track record\u003C/span>\u003Cspan> of commitment to prior employers.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>Preferred Skills and Qualifications\u003C/b> \u003C/p>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>MBA or equivalent advanced degree.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Experience marketing alongside a real estate marketplace, portal, or \u003C/span>\u003Cspan>listings\u003C/span>\u003Cspan> platform.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Background in an adjacent sector: commercial real estate, AEC, construction technology, or proptech.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Real interest in AI, spatial data, and digital experience platforms.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cp>\u003Cspan>Experience leading a team through an \u003C/span>\u003Cspan>operating-model\u003C/span>\u003Cspan> reset or a post-acquisition integration.\u003C/span> \u003C/p>\u003C/li>\u003C/ul>\u003Cp>\u003Cbr>\u003Cb>What’s in it for you?\u003C/b>\u003Cbr>​When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement.\u003Cbr>  \u003C/p>\u003Cp>Our benefits package includes (but is not limited to):  \u003C/p>\u003Cul>\u003Cli>Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug  \u003C/li>\u003Cli>Life, legal, and supplementary insurance  \u003C/li>\u003Cli>Virtual and in person mental health counseling services for individuals and family  \u003C/li>\u003Cli>Commuter and parking benefits  \u003C/li>\u003Cli>401(K) retirement plan with matching contributions  \u003C/li>\u003Cli>Employee stock purchase plan  \u003C/li>\u003Cli>Paid time off  \u003C/li>\u003Cli>Tuition reimbursement  \u003C/li>\u003Cli>On-site fitness center and/or reimbursed fitness center membership costs (location dependent) \u003C/li>\u003Cli>Access to CoStar Group’s Employee Resource Groups  \u003C/li>\u003Cli>Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks \u003C/li>\u003C/ul>\u003Cp> \u003Cbr>We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.  \u003Cbr> \u003C/p>\u003Cp>The final salary or hourly rate offered for this role will fall within the range set forth below based on a variety of factors, including but not limited to, geographic location, skills, and competencies.\u003C/p>\u003Cp>Base Compensation: $188,000-$254,000 Annually\u003C/p>\u003Cp><br>\u003C/p>\u003Cp>CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing\u003C/p>","Director, Product Marketing, Matterport - Arlington, VA Job Description CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces, and 3D digital twin technology. Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives. We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We’ve continually refined, transformed, and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate. About Matterport Matterport, a CoStar Group brand, is transforming the built world through its pioneering 3D digital twin and AI-driven spatial data platform. By combining immersive technology, precision data, and advanced visualization capabilities, Matterport empowers professionals across industries, including commercial real estate, hospitality, architecture, engineering, construction, manufacturing, retail, healthcare, and residential, to market, manage, and analyze properties in entirely new ways. About the Role Matterport is hiring a Director of Product Marketing to lead the function. Reporting to the Vice President of Marketing, you will own how we position the platform to the industries we sell into, how the team turns audience insight into work that Sales and Demand Generation can actually use, and how that work shows up in the funnel. Product marketing sits upstream of most of our go-to-market. Industry narratives, sales tools, campaign messaging, and lifecycle content all start here. We want a leader who runs the function as a growth lever rather than a content service desk, and who can show the line between what the team ships and what the pipeline does. This is not a role that only manages people. You will carry residential real estate and multi-family yourself. Both connect directly to CoStar Group's marketplaces, Homes.com and Apartments.com, and both need a senior owner who can hold a strategy conversation with those brands rather than route requests to them. You will also own the marketing motion running through LoopNet on the commercial side, where vertical execution sits with a product marketer on your team. Joint positioning, portfolio alignment, and go-to-market sequencing across all three marketplaces are yours. You will lead that day to day with executive sponsorship from the VP of Marketing and direct access to counterparts across the CoStar brands. This is a builder's role, and a hands-on one. You have led product marketing before in enterprise B2B technology. You have moved a team from product-led messaging to audience-led messaging and you know how hard that transition is. You know what good looks like because you have shipped it yourself, and you can set that bar for other people. The team's wider portfolio spans commercial real estate, new home construction, retail and restaurants, travel and hospitality, government and public sector, AEC, insurance and restoration, manufacturing, and energy. Some themes cut across the portfolio rather than sitting inside one industry, facilities management among them, and shaping how the team covers those is part of the role. So is deciding where the team goes deep and where we consolidate . This position is located in Arlington, Virginia and is in office Monday through Friday. What You Will Do Lead the Function Own the product marketing charter: what the function is for, how it operates , and how its output connects to revenue. Set the standard for quality and pace. Define what finished work looks like, then hold the team to it. Lead, coach, and develop the product marketing team, and partner with the VP of Marketing on structure, scope, and capability gaps. Recruit into open roles and raise the bar with every hire. Decide how cross-cutting themes such as facilities management are covered across the portfolio rather than rebuilt inside every vertical. Carry Residential Real Estate and Multi-Family Own positioning, narrative, and go-to-market for residential real estate and multi-family as your own portfolio. Own the joint marketing strategy with Homes.com and Apartments.com, including how our offer shows up to their audiences and theirs to ours. Own the multi-family go-to-market plan end to end: audience definition, positioning, and the path from interest to qualified pipeline. Own the residential growth plan, carrying accountability for audience quality and deal value alongside volume. Own the CoStar Group Marketplace Motion Partner on the marketing motion across three CoStar marketplaces: Homes.com, Apartments.com, and LoopNet. Set the commercial real estate marketplace strategy that the CRE product marketer on your team executes against, and keep the boundary between strategy and execution clear. Align the portfolio so residential, multi-family, and commercial work reinforce each other rather than run in parallel. Keep go-to-market sequencing coordinated across the three brands so the marketplace partnerships reinforce one plan. Own Vertical Positioning Across the Portfolio Define Matterport's positioning for each priority industry and buyer audience, replacing generic product messaging with a differentiated point of view. Make first-hand buyer research a standing discipline, so every industry narrative starts from a customer problem rather than a feature list. Lead go-to-market planning and execution for product launches, industry plays, and regional campaigns. Build the sales-facing toolkit: industry narratives, competitive positioning, customer proof, and field-ready materials, developed with Sales leadership rather than handed to them. Drive Growth and Funnel Performance Carry accountability for the conversion stages product marketing influences most, particularly turning engaged buyers into qualified demand. Partner with Demand Generation on structured testing of messaging, offers, and audience targeting, with results measured and acted on. Grow the targetable market by identifying and qualifying industries and segments we currently under-serve . Build funnel fluency across the team, so every product marketer can explain how their work moves pipeline. Own competitive intelligence across the portfolio and turn what you learn into positioning and product feedback. Partner Across the Business Operate as a peer to Demand Generation, Lifecycle Marketing, Creative, and International Marketing on shared funnel goals and reusable content. Serve as marketing's primary interface to Sales leadership on industry strategy, deal-cycle messaging, and enablement priorities. Work with International Marketing on how positioning and content adapt by region. Put AI to Work Bring AI into the team's daily workflow where it earns a place: buyer research, competitive monitoring, pre-call briefing, and faster content production. Draw on the AI work already underway across Matterport and CoStar Group instead of starting from scratch . Represent Matterport Speak for Matterport at industry events and conferences in the markets we serve. Build relationships with trade associations and industry organizations that strengthen our standing in the category. Basic Qualifications Bachelor's degree required from an accredited, not-for-profit, in-person university or college. 10+ years of progressive B2B marketing experience, including at least five years leading product marketing teams. Experience building or rebuilding a product marketing function in enterprise technology, SaaS, or proptech. This means the operating model, the standards, and the cadence, not only the output. A track record marketing to vertical industries and to defined buyer audiences. Experience moving a team from horizontal, product-led messaging to audience-led messaging is strongly preferred. Direct experience marketing to residential real estate, multi-family, or both. You will carry these verticals personally, not oversee them. Growth marketing credibility. You have owned or shared accountability for funnel conversion metrics, run disciplined experiments, and reported the results to executives. Experience building go-to-market through a partner, marketplace, or platform ecosystem, where the plan has to work for two sets of commercial goals at once. Enterprise B2B experience with complex, multi-stakeholder buying cycles and a direct sales force. Practical AI fluency. You use AI in your own work and have introduced it to a team, rather than following it from a distance. Strong cross-functional leadership. Credible with Sales leaders and a genuine peer to other marketing leaders. Comfort with data. You can read the numbers, find the story in them, and decide what to do next. Clear, confident communication with executive audiences. A track record of commitment to prior employers. Preferred Skills and Qualifications MBA or equivalent advanced degree. Experience marketing alongside a real estate marketplace, portal, or listings platform. Background in an adjacent sector: commercial real estate, AEC, construction technology, or proptech. Real interest in AI, spatial data, and digital experience platforms. Experience leading a team through an operating-model reset or a post-acquisition integration. What’s in it for you? ​When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement. Our benefits package includes (but is not limited to): Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug Life, legal, and supplementary insurance Virtual and in person mental health counseling services for individuals and family Commuter and parking benefits 401(K) retirement plan with matching contributions Employee stock purchase plan Paid time off Tuition reimbursement On-site fitness center and/or reimbursed fitness center membership costs (location dependent) Access to CoStar Group’s Employee Resource Groups Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position. The final salary or hourly rate offered for this role will fall within the range set forth below based on a variety of factors, including but not limited to, geographic location, skills, and competencies. Base Compensation: $188,000-$254,000 Annually CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing","2026-09-18 05:29:19","Posted Today",188000,254000,{"jsonldValid":22,"jsonld":9},{"id":67,"slug":68,"title":30,"companyname":69,"companylogo":9,"city":70,"country":71,"remote":22,"employmentType":72,"department":33,"content_html":73,"content_text":74,"years":18,"createdAt":19,"updatedAtISO":61,"postedAtISO":75,"hasSalary":22,"salaryMin":18,"salaryMax":18,"currency":47,"isPaid":22,"schema":76},"863311c5f6a4301619bbf269aa9bfbf91ff43f849f04ee464ad6ad04bb01f372","product-marketing-manager-at-canary-technologies-173e460873","canary technologies","APAC","Apac",[14],"\u003Ch3>\u003Cstrong>About Us\u003C/strong>\u003C/h3>\n\u003Cp>Think about your last hotel stay. Did you skip the front desk line with mobile check-in? Message the staff for extra pillows? Order a late-night snack with a tap on your phone? \u003Cstrong>Then you’ve likely run into Canary in the wild.\u003C/strong>\u003C/p>\n\u003Cp>Canary Technologies is the leading agentic AI platform for hotel and guest management, powering the digital infrastructure for more than 20,000 hotels in 125+ countries. The world's most renowned hospitality brands, including Marriott International, Four Seasons and Wyndham Hotels & Resorts, partner with us to increase revenue, improve operations and elevate the guest experience.\u003C/p>\n\u003Cp>We’ve executed the largest deployment of autonomous AI systems in hospitality, building technology that fundamentally redefines how guests and hotels interact. It’s made us one of the top-funded hotel technology companies in the world, with nearly \u003Cstrong>$200M raised to date.\u003C/strong>\u003C/p>\n\u003Cp>Canary has been recognized as a 2024 and 2025 \u003Cstrong>Deloitte Technology Fast 500™ company, Inc. 5000 fastest-growing company,\u003C/strong> and \u003Cstrong>swept the 2026 HotelTechAwards\u003C/strong>, including \u003Cem>Best Place to Work, #1 Guest Experience Platform,\u003C/em> and \u003Cem>the Hotelier’s Choice Award\u003C/em>. We’re scaling our team to bring innovation to life faster than ever.\u003C/p>\n\u003Cp>We're growing quickly, and we're looking for people who are passionate about their work, want to grow with us and are ready to take on more responsibility along the way. We value rigor and velocity in equal measure: high standards, fast pace, real ownership. If that's the environment you're looking for, this is the place for you.\u003C/p>\n\u003Cp>\u003Cstrong>Come join us! Let’s shape the future of hospitality together.\u003C/strong>\u003C/p>\n\u003Cstrong>\u003C/strong>\n\u003Cbr>\u003Ch3>\u003Cstrong>About the Role\u003C/strong>\u003C/h3>\n\u003Cp>We're looking for a\u003Cstrong> Product Marketing Manager \u003C/strong>who can translate complex product capabilities into clear, compelling narratives that compel buyers and enable sales teams. You'll own product areas and strategic go-to-market initiatives end to end, working in close collaboration with Sales, Product, Marketing, and Customer Support teams.\u003C/p>\n\u003Cp>This is a highly cross-functional and strategic role that blends storytelling, market insight, go-to-market strategy and execution to fuel growth and improve conversions.\u003C/p>\n\u003Cbr>\u003Ch2>What You’ll Do\u003C/h2>\n\n\u003Cli>\u003Cstrong>Messaging and Positioning:\u003C/strong> Develop and maintain product-level messaging and positioning. Translate what Canary builds into language that resonates with specific personas, tailoring it to SMB, mid-market, and enterprise audiences.\u003C/li>\n\u003Cli>\u003Cstrong>Sales Assets:\u003C/strong> Build the sales and marketing assets that clearly communicates Canary’s value and differentiation that resonates for each stage of the marketing funnel. Understand from the Sales and Customer Support teams what’s working and what improvements are needed to improve how we communicate with customers and prospects.\u003C/li>\n\u003Cli>\u003Cstrong>Storytelling and Content:\u003C/strong> Craft engaging and persuasive presentations including sales decks, webinars, and presentations in collaboration with growth, partner, and content marketers.\u003C/li>\n\u003Cli>\u003Cstrong>Market & Competitive Intelligence:\u003C/strong> Maintain a working understanding of the competitive landscape in your product areas. Know how competitors position, what claims they make, and where Canary wins and loses.\u003C/li>\n\u003Cli>\u003Cstrong>Data and Analysis:\u003C/strong> Utilize data to measure the success of go-to-market initiatives, marketing campaigns, and product adoption, reporting on key metrics and providing actionable insights for optimization.\u003C/li>\n\n\u003Cbr>\u003Ch2>What We’re Looking For\u003C/h2>\n\n\u003Cli>+5 years of product marketing experience in a B2B SaaS environment\u003C/li>\n\u003Cli>Strong communicator, both internally as well as to the market. You are a strong writer and visual storyteller able to communicate complex topics in a simple, digestible way.\u003C/li>\n\u003Cli>Comfort working with data and deriving actionable insights — you measure the impact of your work and use that to make better decisions\u003C/li>\n\u003Cli>Experience bringing new products to market\u003C/li>\n\u003Cli>A high quality bar for external assets — you know what \"ship-ready\" looks like and won't submit something half-finished\u003C/li>\n\u003Cli>Strong cross-functional instincts — you work well with product, sales, and design without needing heavy coordination overhead; you’re able to effectively influence without direct authority\u003C/li>\n\u003Cli>Preferred: Management consulting experience, hospitality and/or travel tech experience, and multi-product, platform, and AI products experience.\u003C/li>\n\n\u003Cbr>\n\u003Ch3>Perks & Benefits\u003C/h3>\n\u003Cp>We work hard to make Canary a fun, rewarding, and high-energy place to work. Here’s how we take care of our flock:\u003C/p>\n\u003Cp>\u003Cstrong>Time Off\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Unlimited PTO:\u003C/strong> Take the time you need to truly rest and recharge.\u003C/li>\n\u003Cli>\u003Cstrong>Holidays + Canary Days:\u003C/strong> Standard holidays \u003Cem>plus\u003C/em> monthly company-wide days off for a guaranteed long weekend.\u003C/li>\n\u003Cli>\u003Cstrong>Birthday Holiday:\u003C/strong> A dedicated day off to celebrate you!\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Travel & Office Flexibility\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Office Exchange:\u003C/strong> A travel stipend to visit the team in person at our SF, NY, or Dallas hubs.\u003C/li>\n\u003Cli>\u003Cstrong>Canary Hotel Experience:\u003C/strong> Staying at a Canary hotel? We’ve got you covered with a credit toward your stay.\u003C/li>\n\u003Cli>\u003Cstrong>Preferred Hotels Discount:\u003C/strong> Enjoy a minimum 30% off the best available rate at select partner hotels globally.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Growth & Community\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Self Improvement Club:\u003C/strong> A monthly budget to help you smash your personal goals.\u003C/li>\n\u003Cli>\u003Cstrong>Professional Development:\u003C/strong> Level up your career with a dedicated learning stipend to fuel your skills and cross-functional connection.\u003C/li>\n\u003Cli>\u003Cstrong>Referral Program:\u003C/strong> Help us grow the flock and score a cash bonus for successful hires.\u003C/li>\n\u003C/ul>\n\n\n\u003Cp>\u003Cem>Canary Technologies is an equal opportunity employer. We recruit, employ, train, compensate and promote talent regardless of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information or any other protected characteristic.\u003C/em>\u003C/p>","About Us Think about your last hotel stay. Did you skip the front desk line with mobile check-in? Message the staff for extra pillows? Order a late-night snack with a tap on your phone? Then you’ve likely run into Canary in the wild. Canary Technologies is the leading agentic AI platform for hotel and guest management, powering the digital infrastructure for more than 20,000 hotels in 125+ countries. The world's most renowned hospitality brands, including Marriott International, Four Seasons and Wyndham Hotels & Resorts, partner with us to increase revenue, improve operations and elevate the guest experience. We’ve executed the largest deployment of autonomous AI systems in hospitality, building technology that fundamentally redefines how guests and hotels interact. It’s made us one of the top-funded hotel technology companies in the world, with nearly $200M raised to date. Canary has been recognized as a 2024 and 2025 Deloitte Technology Fast 500™ company, Inc. 5000 fastest-growing company, and swept the 2026 HotelTechAwards , including Best Place to Work, #1 Guest Experience Platform, and the Hotelier’s Choice Award . We’re scaling our team to bring innovation to life faster than ever. We're growing quickly, and we're looking for people who are passionate about their work, want to grow with us and are ready to take on more responsibility along the way. We value rigor and velocity in equal measure: high standards, fast pace, real ownership. If that's the environment you're looking for, this is the place for you. Come join us! Let’s shape the future of hospitality together. About the Role We're looking for a Product Marketing Manager who can translate complex product capabilities into clear, compelling narratives that compel buyers and enable sales teams. You'll own product areas and strategic go-to-market initiatives end to end, working in close collaboration with Sales, Product, Marketing, and Customer Support teams. This is a highly cross-functional and strategic role that blends storytelling, market insight, go-to-market strategy and execution to fuel growth and improve conversions. What You’ll Do Messaging and Positioning: Develop and maintain product-level messaging and positioning. Translate what Canary builds into language that resonates with specific personas, tailoring it to SMB, mid-market, and enterprise audiences. Sales Assets: Build the sales and marketing assets that clearly communicates Canary’s value and differentiation that resonates for each stage of the marketing funnel. Understand from the Sales and Customer Support teams what’s working and what improvements are needed to improve how we communicate with customers and prospects. Storytelling and Content: Craft engaging and persuasive presentations including sales decks, webinars, and presentations in collaboration with growth, partner, and content marketers. Market & Competitive Intelligence: Maintain a working understanding of the competitive landscape in your product areas. Know how competitors position, what claims they make, and where Canary wins and loses. Data and Analysis: Utilize data to measure the success of go-to-market initiatives, marketing campaigns, and product adoption, reporting on key metrics and providing actionable insights for optimization. What We’re Looking For +5 years of product marketing experience in a B2B SaaS environment Strong communicator, both internally as well as to the market. You are a strong writer and visual storyteller able to communicate complex topics in a simple, digestible way. Comfort working with data and deriving actionable insights — you measure the impact of your work and use that to make better decisions Experience bringing new products to market A high quality bar for external assets — you know what \"ship-ready\" looks like and won't submit something half-finished Strong cross-functional instincts — you work well with product, sales, and design without needing heavy coordination overhead; you’re able to effectively influence without direct authority Preferred: Management consulting experience, hospitality and/or travel tech experience, and multi-product, platform, and AI products experience. Perks & Benefits We work hard to make Canary a fun, rewarding, and high-energy place to work. Here’s how we take care of our flock: Time Off Unlimited PTO: Take the time you need to truly rest and recharge. Holidays + Canary Days: Standard holidays plus monthly company-wide days off for a guaranteed long weekend. Birthday Holiday: A dedicated day off to celebrate you! Travel & Office Flexibility Office Exchange: A travel stipend to visit the team in person at our SF, NY, or Dallas hubs. Canary Hotel Experience: Staying at a Canary hotel? We’ve got you covered with a credit toward your stay. Preferred Hotels Discount: Enjoy a minimum 30% off the best available rate at select partner hotels globally. Growth & Community Self Improvement Club: A monthly budget to help you smash your personal goals. Professional Development: Level up your career with a dedicated learning stipend to fuel your skills and cross-functional connection. Referral Program: Help us grow the flock and score a cash bonus for successful hires. Canary Technologies is an equal opportunity employer. We recruit, employ, train, compensate and promote talent regardless of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information or any other protected characteristic.","2026-09-17T18:15:51.600Z",{"jsonldValid":22,"jsonld":9},{"id":78,"slug":79,"title":30,"companyname":69,"companylogo":9,"city":80,"country":57,"remote":22,"employmentType":81,"department":33,"content_html":82,"content_text":83,"years":18,"createdAt":19,"updatedAtISO":61,"postedAtISO":84,"hasSalary":12,"salaryMin":85,"salaryMax":86,"currency":47,"isPaid":22,"schema":87},"803e202b965de2a25eb2c35bc9922cc851dccaae06a621f00fc95bf1de6cc2f1","product-marketing-manager-at-canary-technologies-246db2741b","New York",[14],"\u003Ch3>\u003Cstrong>About Us\u003C/strong>\u003C/h3>\n\u003Cp>Think about your last hotel stay. Did you skip the front desk line with mobile check-in? Message the staff for extra pillows? Order a late-night snack with a tap on your phone? \u003Cstrong>Then you’ve likely run into Canary in the wild.\u003C/strong>\u003C/p>\n\u003Cp>Canary Technologies is the leading agentic AI platform for hotel and guest management, powering the digital infrastructure for more than 20,000 hotels in 125+ countries. The world's most renowned hospitality brands, including Marriott International, Four Seasons and Wyndham Hotels & Resorts, partner with us to increase revenue, improve operations and elevate the guest experience.\u003C/p>\n\u003Cp>We’ve executed the largest deployment of autonomous AI systems in hospitality, building technology that fundamentally redefines how guests and hotels interact. It’s made us one of the top-funded hotel technology companies in the world, with nearly \u003Cstrong>$200M raised to date.\u003C/strong>\u003C/p>\n\u003Cp>Canary has been recognized as a 2024 and 2025 \u003Cstrong>Deloitte Technology Fast 500™ company, Inc. 5000 fastest-growing company,\u003C/strong> and \u003Cstrong>swept the 2026 HotelTechAwards\u003C/strong>, including \u003Cem>Best Place to Work, #1 Guest Experience Platform,\u003C/em> and \u003Cem>the Hotelier’s Choice Award\u003C/em>. We’re scaling our team to bring innovation to life faster than ever.\u003C/p>\n\u003Cp>We're growing quickly, and we're looking for people who are passionate about their work, want to grow with us and are ready to take on more responsibility along the way. We value rigor and velocity in equal measure: high standards, fast pace, real ownership. If that's the environment you're looking for, this is the place for you.\u003C/p>\n\u003Cp>\u003Cstrong>Come join us! Let’s shape the future of hospitality together.\u003C/strong>\u003C/p>\n\u003Cstrong>\u003C/strong>\n\u003Cbr>\u003Ch3>\u003Cstrong>About the Role\u003C/strong>\u003C/h3>\n\u003Cp>We're looking for a\u003Cstrong> Product Marketing Manager \u003C/strong>who can translate complex product capabilities into clear, compelling narratives that compel buyers and enable sales teams. You'll own product areas and strategic go-to-market initiatives end to end, working in close collaboration with Sales, Product, Marketing, and Customer Support teams.\u003C/p>\n\u003Cp>This is a highly cross-functional and strategic role that blends storytelling, market insight, go-to-market strategy and execution to fuel growth and improve conversions.\u003C/p>\n\u003Cbr>\u003Ch2>What You’ll Do\u003C/h2>\n\n\u003Cli>\u003Cstrong>Messaging and Positioning:\u003C/strong> Develop and maintain product-level messaging and positioning. Translate what Canary builds into language that resonates with specific personas, tailoring it to SMB, mid-market, and enterprise audiences.\u003C/li>\n\u003Cli>\u003Cstrong>Sales Assets:\u003C/strong> Build the sales and marketing assets that clearly communicates Canary’s value and differentiation that resonates for each stage of the marketing funnel. Understand from the Sales and Customer Support teams what’s working and what improvements are needed to improve how we communicate with customers and prospects.\u003C/li>\n\u003Cli>\u003Cstrong>Storytelling and Content:\u003C/strong> Craft engaging and persuasive presentations including sales decks, webinars, and presentations in collaboration with growth, partner, and content marketers.\u003C/li>\n\u003Cli>\u003Cstrong>Market & Competitive Intelligence:\u003C/strong> Maintain a working understanding of the competitive landscape in your product areas. Know how competitors position, what claims they make, and where Canary wins and loses.\u003C/li>\n\u003Cli>\u003Cstrong>Data and Analysis:\u003C/strong> Utilize data to measure the success of go-to-market initiatives, marketing campaigns, and product adoption, reporting on key metrics and providing actionable insights for optimization.\u003C/li>\n\n\u003Cbr>\u003Ch2>What We’re Looking For\u003C/h2>\n\n\u003Cli>+5 years of product marketing experience in a B2B SaaS environment\u003C/li>\n\u003Cli>Strong communicator, both internally as well as to the market. You are a strong writer and visual storyteller able to communicate complex topics in a simple, digestible way.\u003C/li>\n\u003Cli>Comfort working with data and deriving actionable insights — you measure the impact of your work and use that to make better decisions\u003C/li>\n\u003Cli>Experience bringing new products to market\u003C/li>\n\u003Cli>A high quality bar for external assets — you know what \"ship-ready\" looks like and won't submit something half-finished\u003C/li>\n\u003Cli>Strong cross-functional instincts — you work well with product, sales, and design without needing heavy coordination overhead; you’re able to effectively influence without direct authority\u003C/li>\n\u003Cli>Preferred: Management consulting experience, hospitality and/or travel tech experience, and multi-product, platform, and AI products experience.\u003C/li>\n\n\u003Cbr>\u003Ch2>Compensation\u003C/h2>\n\u003Cp>\u003Cem>Target cash compensation ranges from $140,000 - $175,000, including a fixed annual salary and a performance-based bonus paid monthly.\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>This role also includes a stock option grant, subject to board approval.\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Actual compensation will be commensurate with the candidate's skill level, experience, and specific work location.\u003C/em>\u003C/p>\n\u003Cbr>\n\u003Ch3>Perks & Benefits\u003C/h3>\n\u003Cp>We work hard to make Canary a fun, rewarding, and high-energy place to work. Here’s how we take care of our flock:\u003C/p>\n\u003Cp>\u003Cstrong>Time Off\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Unlimited PTO:\u003C/strong> Take the time you need to truly rest and recharge.\u003C/li>\n\u003Cli>\u003Cstrong>Holidays + Canary Days:\u003C/strong> Standard holidays \u003Cem>plus\u003C/em> monthly company-wide days off for a guaranteed long weekend.\u003C/li>\n\u003Cli>\u003Cstrong>Birthday Holiday:\u003C/strong> A dedicated day off to celebrate you!\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Travel & Office Flexibility\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Office Exchange:\u003C/strong> A travel stipend to visit the team in person at our SF, NY, or Dallas hubs.\u003C/li>\n\u003Cli>\u003Cstrong>Canary Hotel Experience:\u003C/strong> Staying at a Canary hotel? We’ve got you covered with a credit toward your stay.\u003C/li>\n\u003Cli>\u003Cstrong>Preferred Hotels Discount:\u003C/strong> Enjoy a minimum 30% off the best available rate at select partner hotels globally.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Growth & Community\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Self Improvement Club:\u003C/strong> A monthly budget to help you smash your personal goals.\u003C/li>\n\u003Cli>\u003Cstrong>Professional Development:\u003C/strong> Level up your career with a dedicated learning stipend to fuel your skills and cross-functional connection.\u003C/li>\n\u003Cli>\u003Cstrong>Referral Program:\u003C/strong> Help us grow the flock and score a cash bonus for successful hires.\u003C/li>\n\u003C/ul>\n\n\n\u003Cp>\u003Cem>Canary Technologies is an equal opportunity employer. We recruit, employ, train, compensate and promote talent regardless of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information or any other protected characteristic.\u003C/em>\u003C/p>","About Us Think about your last hotel stay. Did you skip the front desk line with mobile check-in? Message the staff for extra pillows? Order a late-night snack with a tap on your phone? Then you’ve likely run into Canary in the wild. Canary Technologies is the leading agentic AI platform for hotel and guest management, powering the digital infrastructure for more than 20,000 hotels in 125+ countries. The world's most renowned hospitality brands, including Marriott International, Four Seasons and Wyndham Hotels & Resorts, partner with us to increase revenue, improve operations and elevate the guest experience. We’ve executed the largest deployment of autonomous AI systems in hospitality, building technology that fundamentally redefines how guests and hotels interact. It’s made us one of the top-funded hotel technology companies in the world, with nearly $200M raised to date. Canary has been recognized as a 2024 and 2025 Deloitte Technology Fast 500™ company, Inc. 5000 fastest-growing company, and swept the 2026 HotelTechAwards , including Best Place to Work, #1 Guest Experience Platform, and the Hotelier’s Choice Award . We’re scaling our team to bring innovation to life faster than ever. We're growing quickly, and we're looking for people who are passionate about their work, want to grow with us and are ready to take on more responsibility along the way. We value rigor and velocity in equal measure: high standards, fast pace, real ownership. If that's the environment you're looking for, this is the place for you. Come join us! Let’s shape the future of hospitality together. About the Role We're looking for a Product Marketing Manager who can translate complex product capabilities into clear, compelling narratives that compel buyers and enable sales teams. You'll own product areas and strategic go-to-market initiatives end to end, working in close collaboration with Sales, Product, Marketing, and Customer Support teams. This is a highly cross-functional and strategic role that blends storytelling, market insight, go-to-market strategy and execution to fuel growth and improve conversions. What You’ll Do Messaging and Positioning: Develop and maintain product-level messaging and positioning. Translate what Canary builds into language that resonates with specific personas, tailoring it to SMB, mid-market, and enterprise audiences. Sales Assets: Build the sales and marketing assets that clearly communicates Canary’s value and differentiation that resonates for each stage of the marketing funnel. Understand from the Sales and Customer Support teams what’s working and what improvements are needed to improve how we communicate with customers and prospects. Storytelling and Content: Craft engaging and persuasive presentations including sales decks, webinars, and presentations in collaboration with growth, partner, and content marketers. Market & Competitive Intelligence: Maintain a working understanding of the competitive landscape in your product areas. Know how competitors position, what claims they make, and where Canary wins and loses. Data and Analysis: Utilize data to measure the success of go-to-market initiatives, marketing campaigns, and product adoption, reporting on key metrics and providing actionable insights for optimization. What We’re Looking For +5 years of product marketing experience in a B2B SaaS environment Strong communicator, both internally as well as to the market. You are a strong writer and visual storyteller able to communicate complex topics in a simple, digestible way. Comfort working with data and deriving actionable insights — you measure the impact of your work and use that to make better decisions Experience bringing new products to market A high quality bar for external assets — you know what \"ship-ready\" looks like and won't submit something half-finished Strong cross-functional instincts — you work well with product, sales, and design without needing heavy coordination overhead; you’re able to effectively influence without direct authority Preferred: Management consulting experience, hospitality and/or travel tech experience, and multi-product, platform, and AI products experience. Compensation Target cash compensation ranges from $140,000 - $175,000, including a fixed annual salary and a performance-based bonus paid monthly. This role also includes a stock option grant, subject to board approval. Actual compensation will be commensurate with the candidate's skill level, experience, and specific work location. Perks & Benefits We work hard to make Canary a fun, rewarding, and high-energy place to work. Here’s how we take care of our flock: Time Off Unlimited PTO: Take the time you need to truly rest and recharge. Holidays + Canary Days: Standard holidays plus monthly company-wide days off for a guaranteed long weekend. Birthday Holiday: A dedicated day off to celebrate you! Travel & Office Flexibility Office Exchange: A travel stipend to visit the team in person at our SF, NY, or Dallas hubs. Canary Hotel Experience: Staying at a Canary hotel? We’ve got you covered with a credit toward your stay. Preferred Hotels Discount: Enjoy a minimum 30% off the best available rate at select partner hotels globally. Growth & Community Self Improvement Club: A monthly budget to help you smash your personal goals. Professional Development: Level up your career with a dedicated learning stipend to fuel your skills and cross-functional connection. Referral Program: Help us grow the flock and score a cash bonus for successful hires. Canary Technologies is an equal opportunity employer. We recruit, employ, train, compensate and promote talent regardless of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information or any other protected characteristic.","2026-09-17T18:15:05.710Z",140000,175000,{"jsonldValid":22,"jsonld":9},{"id":89,"slug":90,"title":30,"companyname":91,"companylogo":92,"companyTagline":93,"companyIndustry":94,"city":95,"country":57,"remote":22,"employmentType":96,"department":33,"content_html":97,"content_text":98,"years":18,"createdAt":19,"updatedAtISO":61,"postedAtISO":62,"hasSalary":22,"salaryMin":18,"salaryMax":18,"currency":47,"isPaid":22,"schema":99},"6d94481770f299d858bced854a808e3be16e0caa828772ce1470deaf9678a394","product-marketing-manager-at-cengage-group-ec9f9760a5","Cengage Group","https://cdn.jobboardwise.com/logo/cengagegroup.com","We are a global education technology company equipping learners with the skills and competencies needed to be job ready.","E-Learning Providers","Virtual US FL",[14],"\u003Ch2>\u003Cb>We believe in the power and joy of learning\u003C/b>\u003C/h2>\u003Cp>At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.\u003Cbr> \u003C/p>\u003Cp>The Cengage School CTE Product Marketing Manager supports product strategy and market launch preparedness by translating market insights and customer needs into clear, consistent messaging and enablement assets. This role partners closely with Product Management, Content Specialists, and Sales to support market-informed development, positioning, and launch readiness across assigned products.\u003Cbr> \u003C/p>\u003Ch2>\u003Cb>What you'll do here:\u003C/b>\u003C/h2>\u003Cul>\u003Cli>Support go-to-market (GTM) readiness and product launches by developing messaging, enablement assets, and coordinating launch timelines across Product, Marketing, and Sales teams.\u003C/li>\u003Cli>Lead the analysis of market dynamics, customer needs, and competitive landscape to create product positioning, roadmap communication, and GTM execution.\u003C/li>\u003Cli>Implement ongoing collection and synthesis of voice-of-customer, market research, and voice-of-field insights to support messaging, enablement materials, and readiness for market release.\u003C/li>\u003Cli>Shape and influence product roadmap development, packaging, pricing, and product prioritization by providing market, customer, and field-informed inputs in close partnership with Product Management.\u003C/li>\u003Cli>Develop and maintain foundational product messaging, including value propositions, proof points, target personas (buyers, users, influencers), and product descriptions.\u003C/li>\u003Cli>Partner with and advise the Sales Enablement and Learning & Development teams to support the creation and maintenance of sales enablement tools for GTM execution, including product and sales demos, one-pagers, and product messaging for outbound and prospecting efforts.\u003C/li>\u003Cli>Own and maintain national product messaging across web and marketing collateral, ensuring accuracy, consistency, and alignment with product strategy.\u003C/li>\u003Cli>Partner with campaign and engagement teams to ensure consistency across pre-sale and post-sale customer experiences.\u003Cbr> \u003C/li>\u003C/ul>\u003Ch2>\u003Cb>Skills you will need here:\u003C/b>\u003C/h2>\u003Cul>\u003Cli>Solid understanding of product marketing and go-to-market product launches, including product positioning, customer segmentation, and GTM readiness in the CTE K12 Market.\u003C/li>\u003Cli>Ability to analyze market dynamics, competitive landscape, and customer or field feedback and translate insights into actionable clear messaging, with the ability to create concise, audience-appropriate product messaging and sales tools..\u003C/li>\u003Cli>Effective cross‑functional collaboration with strong day‑to‑day autonomy, proactively solving issues and raising bigger risks or roadblocks that need broader alignment.\u003C/li>\u003Cli>Confirmed ability to influence decision-making and direction across multiple cross-functional teams through insights and partnership.\u003C/li>\u003Cli>Experience developing or supporting sales enablement assets such as one-pagers, and knowledge transfer documents, etc.\u003C/li>\u003Cli>Strong collaboration skills and comfort working cross-functionally with Product, Sales, and Marketing partners.\u003C/li>\u003Cli>Bachelor’s degree in Marketing, Business, Communications, or a similar field, or equivalent K12 education experience.\u003C/li>\u003Cli>Typically requires minimum of 3 years of related experience in product marketing, marketing, or similar proven experience.\u003C/li>\u003C/ul>\u003Cp>Cengage is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless any classification protected by applicable federal, state, provincial or local laws.\u003Cbr> \u003C/p>\u003Cp>Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at accommodations.ta@cengage.com.\u003Cbr> \u003C/p>\u003Ch2>\u003Cb>About Cengage \u003C/b>\u003C/h2>\u003Cp>Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.\u003C/p>\u003Cp>\u003Cb>Compensation\u003C/b>\u003C/p>\u003Cp>At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here to learn more about our \u003Ci>Total Rewards Philosophy\u003C/i>.\u003C/p>\u003Cp>The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location.  Sales roles often incorporate a significant incentive compensation program beyond this base pay range.\u003C/p>\u003Cp>In this position,  you will be eligible to participate in the company’s discretionary incentive bonus program.  This position's bonus target amount, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below.  \u003C/p>\u003Ch1>\u003C/h1>5% Annual: Individual Target$67,000.00 - $107,200.00 USD","We believe in the power and joy of learning At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education. The Cengage School CTE Product Marketing Manager supports product strategy and market launch preparedness by translating market insights and customer needs into clear, consistent messaging and enablement assets. This role partners closely with Product Management, Content Specialists, and Sales to support market-informed development, positioning, and launch readiness across assigned products. What you'll do here: Support go-to-market (GTM) readiness and product launches by developing messaging, enablement assets, and coordinating launch timelines across Product, Marketing, and Sales teams. Lead the analysis of market dynamics, customer needs, and competitive landscape to create product positioning, roadmap communication, and GTM execution. Implement ongoing collection and synthesis of voice-of-customer, market research, and voice-of-field insights to support messaging, enablement materials, and readiness for market release. Shape and influence product roadmap development, packaging, pricing, and product prioritization by providing market, customer, and field-informed inputs in close partnership with Product Management. Develop and maintain foundational product messaging, including value propositions, proof points, target personas (buyers, users, influencers), and product descriptions. Partner with and advise the Sales Enablement and Learning & Development teams to support the creation and maintenance of sales enablement tools for GTM execution, including product and sales demos, one-pagers, and product messaging for outbound and prospecting efforts. Own and maintain national product messaging across web and marketing collateral, ensuring accuracy, consistency, and alignment with product strategy. Partner with campaign and engagement teams to ensure consistency across pre-sale and post-sale customer experiences. Skills you will need here: Solid understanding of product marketing and go-to-market product launches, including product positioning, customer segmentation, and GTM readiness in the CTE K12 Market. Ability to analyze market dynamics, competitive landscape, and customer or field feedback and translate insights into actionable clear messaging, with the ability to create concise, audience-appropriate product messaging and sales tools.. Effective cross‑functional collaboration with strong day‑to‑day autonomy, proactively solving issues and raising bigger risks or roadblocks that need broader alignment. Confirmed ability to influence decision-making and direction across multiple cross-functional teams through insights and partnership. Experience developing or supporting sales enablement assets such as one-pagers, and knowledge transfer documents, etc. Strong collaboration skills and comfort working cross-functionally with Product, Sales, and Marketing partners. Bachelor’s degree in Marketing, Business, Communications, or a similar field, or equivalent K12 education experience. Typically requires minimum of 3 years of related experience in product marketing, marketing, or similar proven experience. Cengage is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless any classification protected by applicable federal, state, provincial or local laws. Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at accommodations.ta@cengage.com. About Cengage Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education. Compensation At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here to learn more about our Total Rewards Philosophy . The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this base pay range. In this position, you will be eligible to participate in the company’s discretionary incentive bonus program. This position's bonus target amount, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below. 5% Annual: Individual Target$67,000.00 - $107,200.00 USD",{"jsonldValid":22,"jsonld":9},1789724455702]